- File Size: 2339 KB
- Print Length: 49 pages
- Publication Date: January 18, 2014
- Sold by: Amazon Digital Services LLC
- Language: English
- ASIN: B00C2CH3MM
- Text-to-Speech: Enabled
- Word Wise: Enabled
- Lending: Enabled
- Amazon Best Sellers Rank: #6,812 Free in Kindle Store (See Top 100 Free in Kindle Store)
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How to Start a Successful Blog in One Hour (Better Blog Booklets) Kindle Edition
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It is meant for beginners, as I suppose that persons already earning money with their blog(s) have already done this at least one if not more times.
Why I wrote "beware" in the title? If you don't know what you are going to write about on your blog, you need first to define the subject of the blog i.e. the niche you are going to write about and understand who your target audience is. For that preparation you might need a lot of hours of thinking about your interests and combining it with the knowledge about the market, what is in demand, what are people searching for in Internet. And only then the rest, including this book, can follow.
Even with this book's step by step approach you might still need much more than an hour. Because as a beginner one is usually unsure of many things, and is double checking things and getting used to new tool and information.
So overall - you will have a very good guidance with this book in setting up your blog if you have already defined the strategic issues of your blog.
Scott tailors his book to the absolute beginner: someone with no knowledge of concepts like domains, Web Hosting, or platforms. He begins by explaining those terms and why, in his opinion, a professionally hosted WordPress blog is the best option for business users. He then discusses strategy for selecting a domain, how to register a domain, and how to sign up for a hosting service. Of necessity, he limits his step-by-step instructions to one registrar (Name.com) and one hosting service (Host Gator). For those not willing to accept his choices, he gives some advice for various features readers should look for in choosing a service on their own and names a few alternatives. He then discusses how to edit the name servers if needed and how to download and install WordPress.
The second half of Scott's book discusses some of the common features and options of WordPress, such as themes and plugins. He then provides some popular options for selecting themes. Next, he lists and describes about a dozen popular plugins (and describes where to find other plugins) and provides some links to external websites that provide additional information about WordPress.
Here's what readers won't be getting in Scott's book. They won't get any discussion of the WordPress dashboard, customization options, menus, posts and pages, or even a basic how-to on how to start putting content into the blog. One of his concluding statements is in all likelihood a good bit of wishful thinking "After completing [the six steps he outlines in his booklet], you'll have a blog that's ready for the world to see." I have a feeling that anyone who needs the information contained in the first half of Scott's book won't be able to actually create a professional looking business website without considerable additional outside assistance.
Scott's book has some value, and he is very upfront about what is and is not contained in his booklet. Beginners will learn more than the absolute minimum about signing up for web hosting; they get some guidance as to the factors they should consider in choosing a host. However, Scott's booklet ends at the point most people are going to need the most help: making the site look the way the owner wants and generating content. His booklet is the equivalent of a "guide" on Microsoft Word that tells people how to order and install the program and then leaves it up to them to figure out how all the menu options work.
To be fair, Scott is very upfront on the Amazon page for "Successful Blog" as to what it does and does not contain. However, beginners are unlikely to fully comprehend what it is they are getting in the book and what else they really need. They will get fairly good instructions on signing up for hosting services and putting a barebones blog in place, but they'll need a second guide (or the same outside free web sources they could have consulted initially) to actually start a successful blog.
As a final note, Scott includes with the book a free PDF download of another 50-page booklet he's written about self-publishing on the Kindle. That PDF does contain a lot of helpful information for people thinking about self-publishing (primarily nonfiction) Kindle books. If anyone is interested in this guide, I'd add a star to my review and make "Successful Blog" a minimal recommendation.
Maybe that's why I am giving a low rating. I got the feeling that this is just the how-to of setting up a site, and that if you don't do all these things you can't make it. Not sure there was enough info in here on subject matter.
We all know there are nuts-and-bolts To-Do's to create the web page where your blog will reside. But what makes it "successful"? Not enough info on the ideas, content, topics, subject matter and/or the presentation of same, that makes successful blogs popular. If it's in there, I missed it! Skimmed through it to get an idea of what it's about - turns out it is about how to make a WordPress site (your best option) that has the e-commerce and share links, the comment stuff, all those little web perks that books do not have... Yes, blogs need that stuff! Yes, good job on explaining all that!!! But it doesn't tell how to talk about the things that make you popular- things that make people actually want to read and share and comment on your blog.
Like I said, good job on the specific how-to's of setting up a good blog site. Not so sure it tells about how to put in great content. A+ for effort!!!
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