Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.
To get the free app, enter your mobile phone number.
Starting Your Career as a Social Media Manager Paperback – September 1, 2012
|New from||Used from|
Frequently Bought Together
Customers Who Bought This Item Also Bought
About the Author
Mark Story is a blogger, guest columnist, and podcaster on the practical use of social media, and the director of new media at the United States Securities and Exchange Commission. He is the first-ever person to hold the role and has since 2008. Prior to the SEC, Story was a senior vice president at Fleishman-Hillard in Washington, DC, where he developed online public affairs, media, crisis, litigation and public relations programs for leading companies such as AT&T, Circuit City, EDS, Kroll Fraud Solutions, and Revolution.com and helped shape issue debates through coalition creation and management, grassroots and issue-based web campaigns. Also an educator, Mark has served as an assistant professor at the University of Maryland University College and taught at Georgetown University from 2007 to 2009, where he designed and developed courses on using social media for public relations and public affairs.
If you buy a new print edition of this book (or purchased one in the past), you can buy the Kindle edition for only $2.99 (Save 70%). Print edition purchase must be sold by Amazon. Learn more.
For thousands of qualifying books, your past, present, and future print-edition purchases now lets you buy the Kindle edition for $2.99 or less. (Textbooks available for $9.99 or less.)
Top Customer Reviews
Whether you're a student just getting ready to enter your career or a professional seeking to make a change, you need a path to follow. You need guidance. Mark has it for you.
Mark Story has charted the course for you in Starting Your Career as a Social Media Manager. If you want to go places in your career, follow Mark's map. He is the first ever director of new media at the United States Securities and Exchange Commission. Think Sarbanes-Oxley and all the precarious situations social media may offer your employer. Mark has dealt with them. Mark gets it. He does not serve up kool aid.
We are grateful that Mark has spoken to many classes at Auburn University. The students are always thankful for his guidance and advice.
Full-disclosure: Yes, I was interviewed for the book. I chose to participate because of Mark's unique and excellent experience in education and professional PR practice.