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Stop the Investing Rip-off: How to Avoid Being a Victim and Make More Money Paperback – June 2, 2009
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From the Back Cover
"There are money morons everywhere! I'm sick of running into them at neighborhood gatherings and family holidays and business lunches and in every form of media, always making mistakes that make other guys millionaires. It makes me want to clap my hand over their flapping lips and jam a copy of David's book into their paws. It's a sucker-bait neutralizer—and, boy, do we need fewer suckers." —Jason Kelly, author of The Neatest Little Guide to Stock Market Investing
Investment firms lie. Many are packed with charlatans and smooth-talking salespeople using insidious advertising and marketing techniques designed to prey on your emotional desires against your better financial judgment. But that isn't to say there isn't money to be made. Based on investment management expert David Loeper's almost twenty-five years of experience studying the investment industry from the inside, this fully revised and updated edition of Stop the Investing Rip-off is the only book you need to avoid being scammed and to make sure you are getting the most out of your money.
Shedding some much-needed light on the often unseen deceit practiced by the financial services industry and offering all-new strategies based on the performance of the stock market over the past two years, the book provides—and explains—the questions every investor needs to ask before parting with their hard-earned cash. A staunch advocate of the consumer, the book teaches you the tricks that insiders use to make attractive sales pitches and how to dig deeper to uncover whether these opportunities are the real deal.The complete guide to avoiding hidden charges and making more money, Stop the Investing Rip-off is the one-stop resource for the savvy individual investor.--This text refers to an alternate Paperback edition.
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Top Customer Reviews
One of the biggest industry lies Loeper exposes in very straightforward language is that despite regulatory diclosures that the past market performance of any stock, mutual fund, or other investment is not indicative of future performance, a very high percentage of all presentations to investors are essentially trying to tell investors the opposite is true. That the advisor himself, or another money manager they are recommending, supposedly does have a performance track record that foretells of future riches for the investor - a selling point in direct conflict with this required disclosure.
Many examples of this type can be found in this book and it provides the reader with several types of questions they can ask a prospective advisor to help avoid possibly catastrophic pitfalls.
I absolutely loved this book. I did not agree with everything, but it really makes you think about everything you think you know. I highly recommend it.
- Mariusz Skonieczny, author of Why Are We So Clueless about the Stock Market? Learn how to invest your money, how to pick stocks, and how to make money in the stock market
For those not "in the business" this book does a lot of explaining about the industry and current practices.