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Mike Montano

Stop Marketing. Be Remarkable! Paperback – September 16, 2013

by Mike Montano (Author)

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Do you wish you could wave a magic wand and have all your customers' positive experiences appear online for the world to see? Are you spending loads of money on advertising just to send your prospective customers to your competition? Stop Marketing. Be Remarkable! shows you how to create a system that drives your entire team to be remarkable, earning you powerful online reviews while simultaneously reducing your marketing budget. It's never been easier to achieve record-breaking growth, profits and better customer service. Those same results are not beyond your reach. Stop Marketing. Be Remarkable!'s easy-to-follow steps will become your GPS in the rapidly evolving online marketing arena. Leave competition behind with your secret weapon - 5-star winning employees.

Print length

222 pages
Language

English
Publication date

September 16, 2013
Dimensions

6 x 0.5 x 9 inches
ISBN-10

1629216283
ISBN-13

978-1629216287
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Product details

Publisher ‏ : ‎ Pronoun, Inc. (September 16, 2013)
Language ‏ : ‎ English
Paperback ‏ : ‎ 222 pages
ISBN-10 ‏ : ‎ 1629216283
ISBN-13 ‏ : ‎ 978-1629216287
Item Weight ‏ : ‎ 8.3 ounces
Dimensions ‏ : ‎ 6 x 0.5 x 9 inches

Best Sellers Rank: #1,886,168 in Books (See Top 100 in Books)
- #241 in Industrial Marketing (Books)

Customer Reviews:
10 ratings

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4.5 out of 5

10 global ratings

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Matt

This book lays out a foundation for a new way to look at marketing B2C

Reviewed in the United States 🇺🇸 on October 28, 2013

Verified Purchase

If you run a B2C business, this book lays out a solid foundation for a new way to look at marketing. Specifically engaging your clients in such a way that they will gladly sing your praises to the internet through social and review sites such as Facebook and Yelp.

Good examples throughout the book, and case studies of best practices, and practical advice on how to reach meaningful results. Also covers some major no no's in generating reviews and lays out reasons that your marketing needs to be on the up and up.

Overall a solid read that will increase your marketing chops.

Helpful

Rex

Hit's the nail on the head.

Reviewed in the United States 🇺🇸 on November 20, 2013

Verified Purchase

The author hits the nail on the head. Service companies can no longer ignore review sites and online word-of-mouth, and traditionally persuasive advertising strategies are useless for a company with a bad online reputation. The book presents some great examples of big companies like Apple and Zappo's that pioneered the idea of making customer service the center point of their growth strategy and then presents some great solutions for smaller businesses based on those strategies. Written in a very easy to understand style. A quick read with deep and long-lasting and impact.

Helpful

Elliot Leiboff

Every retailer and service provider should read this book!

Reviewed in the United States 🇺🇸 on December 26, 2013

Verified Purchase

Whether you like it or not... whether you believe it or not...in this age of social networks, online reputation can make or break your business. Hoping that someone will post a good review about your company isn't nearly enough. You need a strategy and an action plan to earn great reviews and to help customers spread good news about your company. In Stop Marketing. Be Remarkable!, Mike Montano tells us what to do and how to do it.

Helpful

Ellen Rohr

Once upon a time, an unhappy customer would tell a few people how much they didn't like you...

Reviewed in the United States 🇺🇸 on December 22, 2013

Verified Purchase

Now, with a mouse click, a 'ranter' can ruin your reputation....magnifying his upset across the internet universe. Overnight, you might have thousand - maybe more! - mentions,links and posts trashing you and your business. Ouch. Mike Mantano, thank you for
awesome testimonial marketing strategies. Even better, you share simple, powerful ways for turning 'rants' into raves! This is a must-read-act-now book. xo$ Ellen Rohr

Reviewed in the United States 🇺🇸 on December 22, 2013

Verified Purchase

As a product retailer I know my customers have a lot of choices, so
that's why I am so diligent about being remarkable rather than simply
marketing. Stop Marketing. Be Remarkable! is the best tell-it-like-it-is
operational strategy book that spells it all out for you. It's easy to
implement Mike's strategies and it's amazing how quickly you'll see
the results to your bottom line

Reviewed in the United States 🇺🇸 on October 25, 2014

Book is OK.

Do not pass this book up!

Reviewed in the United States 🇺🇸 on September 4, 2014

Stop Marketing and Be Remarkable should be a mandatory read for everyone who manages a company or is a business owner. This book will open your eyes to the changing world on the internet. If you are or if you are not a computer geek this book will teach you priceless information towards helping to grow your company.

Helpful

Frank Eichelberger III

The easiest way to increase your sales

Reviewed in the United States 🇺🇸 on December 31, 2013

For years I have been leveraging social proof and impressing upon my clients that documenting their success is crucial. In concert with that philosophy, Stop Marketing. Be Remarkable! provides tangible, easy-to-implement strategies that can catapult your company's growth. Don't deny your raving fans (or your team members!) the opportunity to increase your sales, your income per sale and your referrals! Buy Mike's book today!

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Stop Marketing. Be Remarkable! Paperback – September 16, 2013

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