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Stop Stealing Sheep & Find Out How Type Works
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Top Customer Reviews
The oddest thing about the book is the typography. The main text is in a very readable font, but little real information is in the main text. Most of the meat is in the side bars, which are presented in a tiny red san-serif font. So a book on type usage and readability is asking you to read 2-3 paragraphs of informatio in an essentially unreadable font.
2. Aimed at a less experienced audience. Discusses type in relation to emotions, legibility, etc, though not in great depth. It does a great job of showing a beginner how important type is, showing a large number of examples of typefaces, and, possibly, inspiring them to look into the subject more thoroughly.
3. The quote used in the title did not come from the authors, it came from F. Goudy in 1936. Also, most of the fonts mentioned in the book cannot be found in Adobe's font library, some are over 100 years old. The book is not trying to sell you anything.
4. The book itself is a great example of what can be accomplished with type. It also contains many instances of type being used to great effect, while explaining how and why it works so well.
5. As someone interested in type, you could do much worse than this book. However, its simple nature, though complete and well-constructed, whets the appetite more than actually satisfying it.
Most Recent Customer Reviews
This is one of the first books I bought on typography. It did take some time to become familiar with the typographic concepts contained in the book, but the style of the book makes... Read morePublished 8 months ago by Natester
I'm an engineer, not a designer. I was looking for a general feeling for typecase use, not step-by-step instructions (which I don't think could exist anyway in design), and I... Read morePublished 20 months ago by nsd20463
This is a great read for type enthusiasts who are learning how type should be used.
This book has my recommendation for quality and insightful content.
It is a great book, although some people may need a guide of how to understand it.
Imagine you go to a cocktail party hosted by Erik Spiekermann. Read more