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H. Igor Ansoff
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Strategic Management 2007th Edition

by H. Ansoff (Author)
4.3 4.3 out of 5 stars 8 ratings
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Previous page
  1. ISBN-10
    0230525482
  2. ISBN-13
    978-0230525481
  3. Edition
    2007th
  4. Publisher
    Palgrave Macmillan
  5. Publication date
    May 11, 2007
  6. Language
    English
  7. Dimensions
    5.77 x 8.79 x 0.79 inches
  8. Print length
    233 pages
  9. See all details
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Editorial Reviews

About the Author

H. IGOR ANSOFF (1918-2002) was an applied mathematician and business manager. He is well known as the pioneer and father of Strategic Management
Ansoff studied at Brown University, where he received his Doctorate. He joined UCLA in the Senior Executive Program. Ansoff was a distinguished professor at United States International University (now Alliant International University) for 17 years, where his work in strategic management research is still continued by several institutes. During his career he consulted with many multinational corporations including Philips, General Electric, Gulf, IBM, Sterling and Westinghouse. Ansoff was the first management guru to recognize the need for strategic planning for firms operating in an increasingly complex and turbulent business environment. Strategic Management was first published in 1979, and this classic text is as relevant in the current business climate as ever before.

Product details

  • Publisher ‏ : ‎ Palgrave Macmillan; 2007th edition (May 11, 2007)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 233 pages
  • ISBN-10 ‏ : ‎ 0230525482
  • ISBN-13 ‏ : ‎ 978-0230525481
  • Item Weight ‏ : ‎ 1.04 pounds
  • Dimensions ‏ : ‎ 5.77 x 8.79 x 0.79 inches
  • Customer Reviews:
    4.3 4.3 out of 5 stars 8 ratings

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jangwonpark
5.0 out of 5 stars The great quality book like new
Reviewed in the United States 🇺🇸 on September 13, 2019
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Dr. Zahid Mahmood
5.0 out of 5 stars Five Stars
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Francisco Javier
5.0 out of 5 stars "Strategic Management" de Ansoff, en 2013 más que saludable
Reviewed in Spain 🇪🇸 on February 20, 2013
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MP
5.0 out of 5 stars A seminal work
Reviewed in the United Kingdom 🇬🇧 on September 19, 2016
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