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TOMA: Marketing Magic for Your Small Business


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(Mar 19, 2008)
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Geek Boutique 2016 Geek Boutique HQP

$49.95 & FREE Shipping. Details Only 1 left in stock (more on the way). Ships from and sold by Amazon.com. Gift-wrap available.


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Product Description

One of the best ways to bring people through the door of personal trainers is through TOMA: Top of Mind Awareness. When people in your community think of personal trainers, do they think of you? If not, you need to get the word out by establishing TOMA for your business! TOMA Marketing Magic for Your Small Business takes you step-by-step through the process of developing TOMA, so you can get and retain the business success you deserve.

Among the topics covered:
What is TOMA?
What creates TOMA?
You might know your customers
Produced in cooperation with the IDEA Health and Fitness Association.

About the Actor

Nicki Anderson is the author of Reality Fitness: Inspiration for Your Health and Well-Being. An IDEA master trainer, she is a health and fitness columnist for suburban Chicago newspapers, as well as a family fitness contributor for eDiets. She is a NASM-certified personal trainer and sits on the IHRSA Entrepreneurial Advisory Board, the Personal Training Committee for IDEA, and USA Today s Entrepreneurial Advisory Board. Nicki is a much sought-after speaker, and addresses groups all over the country.

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