If you are thinking about selling to Americans, this sales and marketing book is for you!

we break down all the different aspects of selling and marketing to Americans

Much of this book is tells about how to position yourself as a company or person who would work with Americans, improving your sales and marketing efforts in this country.

Who is this book for?

• Manufacturers located overseas
• Wholesale distributors
• Service providers
• Business owners who want to open a US Territory
• Foreign companies who want to sell in the US

˃˃˃ Some of the areas we address!

If you live outside of the borders of the United States of America and have a product or service you would like to sell to those who live within, this sales and marketing book is for you!

Business people outside of the United States often wonder why they are not able to sell more of their offerings to Americans. They have a great product or service that would be a perfect fit, but they can’t get people to notice.

We strongly recommend that for selling to Americans you develop an online presence that is distinctly not foreign, not even a tiny bit, and we will tell you why.

Anyone working with a company that is on the other side of the world would be hesitant to do business with just a disembodied voice. This is especially true if there might be a communication issue...

There is no need to be hesitant to market in America if English is your second language as long as you have a plan for how to deal with it.  

˃˃˃ Topics Covered Include

Introduction

Buy American and Patriotism

What Goes Wrong

Politics and Business

American Persona or Profiles

American Websites

American Email

Perfect Customer Profiles

American Social Media

English As A Second Language

BONUS: Popular Culture & American Heroes

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Rainmaker Real Estate Agent - Updated for 2018

A Realtor Marketing Series Title

If you are a Rainmaker real estate agent you probably have asked yourself from time to time, “How can I consistently and effectively get more listing leads?”

As a top producing Rainmaker Realtor®, you share one thing in common with other successful agents. You have a burning desire to get more listings, make more sales and achieve the goals you have set on earnings for yourself or your team.

This is not a general real estate marketing book covering the basics of being an agent. Instead it is a targeted missive on how to get seller leads and convert them to listings.

˃˃˃ What is a Rainmaker?

There as many different types of Rainmakers as there are snowflakes from the sky. I have met Rainmakers who are shy and sit behind their computer all day. I have met networking Rainmakers and marketing Rainmakers.

What I have never met is a lazy Rainmaker.

Rainmakers are like the Energizer Bunny. They like to come up with new ideas and figure out new ways to find business. They read books like this one, attend panels of listing agents at conventions and are willing to try things that are not exclusively made “for Realtors®”.

They are not timid little lambs who are willing to wait around for leads. No matter their personality type, they are out there pushing the boundaries of what normal agents think are reasonable levels of work or effort.

If you were bold enough to pick up a book that throws down a title like that, you are definitely bold enough to be a Rainmaker Real Estate Agent!

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Real Estate Marketing To A Farm

How To Find, Grow & Reap The Benefits of a Geographic Farm

Find out tips and strategies to cultivate a successful real estate farm area. While researching for this title, we were surprised to discover how little real information there is out there about how to farm a neighborhood.

The postcard people talked about postcards, the magnet people talked about magnets and no one provided comprehensive information about how to pick a farm, let alone how to effectively use sound marketing techniques across a variety of platforms to grow it, ultimately gain more clients and make more money.

Some of the topics included are:

• What Is A Farm, Choosing a Farm & Farming For Sellers
• Newsletters, Postcards, & Brochure Boxes
• Website, Video, Email, & Social Media
• Open Houses & Door Knocking
• Creative Farming Ideas

˃˃˃ Who is this book for?

If you are just starting a farm, the internal pressure you may feel is just doubt about your marketing abilities and is no way reflective of how great farming Realtors started out. They each started their farm by listing just one house or selling one buyer, the same way that you will. This book will help you overcome your doubts and fears and strike out boldly, claiming your land and making a name for yourself!

If you are an established agent who has decided to make your love or success in a neighborhood a formal farm, this book will give you definitive steps you can take to increase your dominance and sales in your desired location.

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Graphic Design For Social Media Marketing

How To Knock Their Socks Off With Pictures, Fonts and Layout

If you are checking this book out, you have probably figured out that pictures and good design matter to marketing, that your marketing efforts are becoming more and more image based, and that you HAVE to get with the program and start doing better, prettier, more compelling pictures in order to keep up.

The cool thing is that with just a few “tweaks” you can take your graphics from amateur to brilliant and this book will show you exactly how! We talk extensively about how images can capture a mood or evoke a feeling immediately, how to position text on an image to create impact, and generally how to make your marketing marvelous with pictures and graphics.

Who is this book for?

• Marketing Pros
• Social Media Marketing Managers
• Graphic Design Students
• Small Business Owners & Entrepreneurs
• Artsy Entrepreners

˃˃˃ This Book Includes:

Buying Photos and Licensing
Design - Photo Sizes and Shapes
Design - Negative Space
Fonts
Branding
Calls To Action
Picture Sites Instagram and Pinterest
Social Media Headers
Pictures To Use
Sharing Secrets

˃˃˃ Get the goods!

There are plenty of great books out there about how to do social media, but there is a missing element - how do you make all those cool pictures everyone is sharing?

Written by two marketing powerhouses who have purchased 1000's of stock photography images over the years, this book will help you to find out what works on social media and how you can make your marketing memorable.

We wrote this book in hope that all the talented marketers out there will be able increase the overall quality of the social media being posted. A dynamic marketing duo, the authors are actively engaged in massive online and offline marketing efforts, both for themselves and their clients.

˃˃˃ What It Is Not

This is not a how-to book, instead we outline strategies and best practices for social and graphic design from a marketing perspective. We feel like there are a lot of ways to learn how to use photo editing programs that would be much more effective than in a book format (YouTube anyone?). While this is not a picture book, we do have photos that explain what we are referencing when necessary!

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The ROI of Social Media

How To Be Sure Your Marketing Is Making Money

It is common knowledge that in today’s world, for a business to have any hope of competing for revenues it must be actively marketing via social media platforms. However, unlike traditional old school marketing methods, the return on investment of time and budget can be difficult, if not almost impossible, to track.

There is no longer a direct line from original exposure to conversion to validate a company’s marketing efforts or dollars. This can lead a business to question the value of social media marketing and foster a lack of faith in even the most devoted of marketing teams.

The problem is not social media. The problem is that most businesses have yet to understand the vast difference in the way information is consumed on social platforms and adapt their marketing strategies effectively.

If you are a business owner who is wondering if it’s really worth it to incorporate social marketing and what kind of returns you can expect on your investment, this book will inform and enlighten you, helping you understand how your social is (or isn’t) making you money.

˃˃˃ What To Measure

There are at least 10 metrics that can be measured that will show the effectiveness of social media marketing campaigns. These include:

Social site connection counts
Social interactions
Influencer engagement
Public relations mentions
Website hits
Sales
funnels
Database leads generated
Inbound phone calls
Demo requests
Sales
BONUS: Branding and Social Positioning

This book will be taking a hard look at how companies can measure the ROI of social media. As you can tell from the list enumerated previously, only one of the ten ways will involve a direct sale, the other nine are a more ephemeral nature, although still vital to your social efforts.

˃˃˃ Quotes

Today’s marketing path looks more like a child chasing a butterfly than an army regiment marching into battle in ordered lines.

There are at least 10 metrics that can be measured that will show the effectiveness of social media marketing campaigns.

...early on social media was touted as a free marketing channel. That misnomer stuck and businesses great and small are struggling to understand why their social isn’t free when everyone else seems to be succeeding without spending a dime.

It is not a case of social being good for B2C and bad for B2B, simply a case of how well you can target your message to the medium that you choose to use.

Unless you are a beloved brand like Apple or Starbucks, it is hard to get enough traction ...to really see a big engagement. Many of the changes that the social sites make are detrimental to using the free marketing available.

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Retail Marketing Strategies For Brick & Mortar Businesses

How to skyrocket your retail sales with practical, actionable ideas & strategies

The one thing that all retail businesses share is the need to get people to stop what they are doing in the world, put down their smart phones and computers, and walk in the door. This book can help with that!

As a brick and mortar business owner you may be feeling as the entire world is focused on helping online business succeed while leaving the actual retail establishments to fend for themselves. Gone are the days of hanging out your shingle, running an ad in the yellow pages, and waiting for the phone to start ringing off the hook. While it’s true that the advertising industry as a whole has changed completely, there are still a multitude of tried and true methods to get customers beating a path to your door.

Retail Marketing Strategies for Brick & Mortar business will walk you through a variety of creative ways a storefront business can position itself as a power player in today’s marketing landscape and establish a raving fan base of repeat buyers and loyal customers. Look no further than the pages of this book for easy to implement, effective strategies for getting your clients off of their laptops and tablets and in your front door!

˃˃˃ Who Is This Book For?

This book is for actual “physical location” business owners. The teachings apply whether you are the owner of the entire physical space in which the business is located, or sub-leasing space inside another establishment. If your business relies on having your customers physically walk in to your location to do business with you, this book will help you.

Retail store owners
Franchisees
Grocery stores
Veterinarians
Doctors
Lawyers
Insurance agents
Realtors
Salons
Spas
Hotels
Bookstores
Boutiques
Antique dealers
Acupuncturists
Massage Therapists
Chiropractors
Hair or Nail Technicians
Hypnotherapists
Architects
Restaurants
Coffee Shops
Bars
Crafters
Tattoo parlors
Car repair
Electronics repair
Car dealerships
And many, many more.

˃˃˃ Key Quotes

If your business relies on having your customers physically walk in to your location to do business with you, this book will help you....

...for the small business owners who are out there on the front lines, working with customers and trying to keep their businesses afloat in an ever-changing retail landscape.

...“real-world”, strategies that you can implement without all the fluff that most marketing books are full of!

The marketing landscape for retail has never moved faster than it is today which is a great thing in some respects and a daunting challenge in another...

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100 Marketing Ideas

Our Top Marketing Tips For The Web, Social, Video and More

Are you a business owner or entrepreneur who knows you need to be marketing your business more effectively but have no idea what to do or where to start?

There are literally thousands of ways to market a business these days, and the sheer idea of trying to figure them all out and which way to go can lead to massive overwhelm.

In this book, The Marketing & Media Monsters offer more than 100 ideas any business owner can use TODAY to get their products, services, or promotions out in the world with little more than a burning desire and an internet connection.

If you’ve put off creating a marketing strategy, have reached peak frustration trying to get the word out about your amazing offers, or are tired of throwing birdseed against the wall and waiting to see what sticks, this comprehensive guide breaks down into simple, easy to implement terms 100 plus ways to share your message and build your business.

Who is this book for?

• Small Business Owners & Entrepreneurs
• Retail & Brick and Mortars
• Marketing Junkies
• Internet Marketers
• Podcasters, Webcasters and Content Creators

˃˃˃ Key Quotes

The days of creating one glorious yellow page ad and calling it a day for the next year are over. Today’s marketing is a mash-up of writing, video, audio, pictures, and about a million other things that you might not feel confident about doing.

This is a comprehensive guide of things that are possible in the marketing space today.

These ideas cover some of the true cornerstones of good marketing.

Marketing is one of the most important things you can do for your business and if you can make a plan and fall a little in love with it, you could shoot straight to the top of your industry!

˃˃˃ This Book Includes:

The Most Important Things
Business Basics
Pictures
Video
Audio
Blogging
Search Engines
Third Party Content Sites
Social Media
Email Marketing
Writing Books
Reviews and Testimonials
Events
In Person Branding
Free Giveaways
Direct Mail
Speaking
Networking
Brick and Mortar
Misc
Bonus Bits

˃˃˃ We know our stuff!

To help you get a real jump start on your marketing efforts, in this book we have listed over a 100 ways to market your business. They are in no particular hierarchy, just a list of things that you “could” do.

Having given this speech well over a 100 times, we know that the ideas in this book are going to get you fired up! The wheels are going to start turning, and you will be ready to jump out there and start really making a difference with your marketing efforts, in exactly the right direction.

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FEARless Marketing For Women

How To Overcome Your Demons And Be Successful In Spite Of Yourself

Are you sick of trying to run your business and market like a man? Do you refuse to just “grow a pair” and get with the program? If so, this book is for you!

Written for women by two of the top female marketing minds in the industry today, this book will help you to understand why there is such FEAR in promoting yourself, your company and your products. We walk you through what FEARless Marketing is, how it can help your business succeed and how you can use marketing with integrity instead of feeling slimy and gross every time you have to write a sales page or make a promotional video.

Chock full of real world examples, bold challenges, and specific tasks, you will be blown away by how much easier it is sell when you are not bogged down by FEAR and insecurity.

Please don’t worry that this is some kind of “dumbed down for women” book. Instead it is truly book that celebrates the special ways that women think and makes the changeover to FEARless Marketing a forgone conclusion instead of a terrible trial.

Who is this book for?

• Bold Businesswomen
• Entrepreneurs & Small Business Owners
• Franchise Owners
• Realtors and Real Estate Professionals
• MLM-ers and Direct Saleswomen

˃˃˃ What It Is

Half self help and half amazing marketing insights, this book is brilliant for women who want to stop being so safe and start giving the “big boys” a run for their money! No more Ms. Nice Guy, we will help you take the gloves off and start making a real impact with your business using sound marketing strategies that work in any industry.

˃˃˃ Top Topics

Why FEARless Marketing
FEAR Is Insidious
What Is Your Thing
This Didn't Work Before
A BHAG
Why Is It So Hard For Women
FEAR of Failure
FEAR of Success
Failing Is A Good Thing

˃˃˃ Key Quotes

...you will be able to look those monsters in the face, put on some lipstick, and just get going doing something fabulous and blazing new marketing trails!

Once you have overcome the hurdle of getting started it does get better. You will have learned the basic skills of what you are doing, gotten some tools and processes in place, and all the people around you will have settled down once they see that you are dedicated to seeing this through.

There are very few women on the planet that can look at themselves and be totally happy with what they see. Mostly all we can see is our flaws. Unfortunately marketing is heading in a direction where we have to show ourselves.

The more they hear your voice, see your face, and understand your message, the more they can commit to buying whatever you sell!

One of the most puzzling things about being any kind of entrepreneur is FEAR of success. Succeeding is kind of the whole point, so why should it scare the panties off of us?

Successful people will always be successful so they have to be more careful than “regular” folks. They have to make sure they know what their “thing” is and be willing to turn down any opportunity that doesn’t match.

Smart, savvy business women fail all the time. They are trying a million different things, implementing like crazy, and are not afraid of trying anything one time.

There are not enough women in the world doing amazing things.

An amazing book for entrepreneurs!

How To Get Started When You Only Have A Great Idea

So you have a great idea, now what?

Congratulations! Having a “Capital I” Idea is not something that everyone is capable of and we are thrilled that you have one! As you know, Great Ideas do not grow on trees. They are formed in tiny pieces from a wealth of experiences that somehow fuse together and become something bigger than the sum of their parts. If you have ever had a Great Idea, you know that they shine like the sun on a cloudy day and should either be cherished and nurtured, or destroyed and thrown in the garbage can immediately so that you can foster and grow an even better idea the next time.

Who is this book for?

• Entrepreneurs & Small Business Owners
• Marketing Peeps
• Importers & Manufactures
• Inventors
• Innovators

˃˃˃ Key Quotes

Entrepreneurs rarely lack for ideas. Ideas are catnip to the real entrepreneur and we know that you probably have one or two banging around in your head right now!

One of the saddest things that an entrepreneur can see is the successful launch of a product or service that they had thought of themselves, by someone else.

Whether you are developing an innovation or invention, one thing trips more entrepreneurs than we can count. Fear of failure. It is scary to be on the cutting edge of something new, something that could honestly change your whole life if it is successful.

A Great Idea can be an all consuming part of your life. You can see exactly how it can help people, make you a great deal of money, and be a game changer for your whole life or company. It seems so clear that it will revolutionize your industry and be a real difference maker on many different levels. But what if the market doesn’t agree with your assessment?

If you are going to launch your Great Idea to the world, you need to get the word out about it with reckless abandon, using every means available at your disposal.

˃˃˃ Book Topics Include:

Innovation Or Invention
Market Research
Define Your Idea
What Qualifies You
Why A MVP
Perfect Customer
Sales Funnel
Building A Network
Your Skill Sets

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All Leads Are Not Created Equal!

Sales prospects are people who, with enough information, will be ready, willing, and able to buy your offering.

There is a big difference between having a sales plan that generates "junk leads" and one that is designed to convert sales leads.

The difference between “getting more business” and “getting more customers” is subtle, but will change your business completely when you grasp it. Getting more customers is very different than getting more business. It requires some very specific strategies to complete.

This book will detail points of failure in many prospecting plans and give you concrete strategies that will “tighten up” your sales funnels and marketing materials, ensuring that you are not looking for business, but rather are attracting customers who can buy what you are selling.

Who is this book for?

• Small Business Owners & Entrepreneurs
• Sales People & Marketers
• Retail Store Owners
• Professional Services
• Internet Marketers

˃˃˃ Some of the topics covered include:

Knowing Who Your Sales Prospects Are

Sales Leads Versus Junk Leads

Multiple Sales Funnels

List Building

Email Marketing

Lead Followup

Creating A Hub

˃˃˃ Some quotes from the book...

The difference between “getting more business” and “getting more customers” is subtle, but will change your business completely when you grasp it.

All leads are not created equal and we implore you to take some time to make sure your lead generation efforts actually have a chance to get effective results.

Ten great, focused leads are better than a thousand people milling around who do not have an interest or need for your product or service.

“One size” thinking will leave most of your prospects feeling like you are not really catering to them and their needs.

Everyone wishes that they could just have everyone show up, ready, willing, and able to buy their big ticket item. Unfortunately that rarely happens.

Scroll up and grab a copy today.

A must read for anyone who wants to make a name for themselves.

Today everyone is a public figure, make sure you are controlling how the world sees you!

There is not a more powerful tool to draw people to want to work with you or buy your products than positioning yourself as an Authority in the marketplace. In the Authority Marketing Manual, The Marketing and Media Monsters reveal how they and other successful entrepreneurs and business owners leverage their Authority to drive more sales, generate more leads and generally fill their pipeline by being a thought leader in their industry.

Inside the book you will discover

• How to craft your persona easily so that you don't get stuck on the first step
• 9 different ways that you can market your Authority, including both online and offline
• The best models for establishing credibility
• Why you should do each of the marketing techniques so you don't wind up wasting your time building something you hate
• Rock solid techniques that work right now (much of what we hear in the marketplace today is all wrong)

˃˃˃ Wow...You are both so awesome and helpful thanks!! I so appreciate your ability to mesh practicality, tell it like it is, market effectively and make it all work together, it seems magical. Rae Ann D.

The Authority Marketing Manual shows you exactly how to pick the best marketing solutions for YOU to use. With all the options out there, figuring out which way to turn can be overwhelming. In any given week you might hear about 2-3 hot new marketing ideas, but which are worth the time and money to implement?

These are current, up-to-date marketing ideas that anyone can start implementing immediately.

˃˃˃ You are fabulous speakers. You spoke to me at exactly the right time. We have rebranded and renamed ourselves and are feeling better already. Totally enjoyable and fun, thanks. Lisa L.

Whether you are considering becoming an author, growing a speaking career, stepping out as coach or just want to know how to grow professionally in your industry, this book will give you the confidence and tools you need to take over any area you want. With loads of examples, this is a power packed guide to your fabulous life.

Scroll up and grab a copy today.