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Technical Blogging: Turn Your Expertise into a Remarkable Online Presence 1st Edition

5.0 out of 5 stars 10 customer reviews
ISBN-13: 978-1934356883
ISBN-10: 1934356883
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Editorial Reviews

About the Author

Antonio Cangiano is a Software Developer and Technical Evangelist for IBM, web entrepreneur, and serial blogger. Cangiano is constantly in demand when it comes to consulting and speaking, and is considered by many to be one of the main go-to guys within IBM for advice on blogging, social media, and technical marketing. Combined, his technical blogs have attracted millions of pageviews and tens of thousand subscribers, and currently generate a substantial side income for him. Links to his current blogs can be found on his homepage at http://antoniocangiano.com.

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Product Details

  • Paperback: 250 pages
  • Publisher: Pragmatic Bookshelf; 1 edition (March 11, 2012)
  • Language: English
  • ISBN-10: 1934356883
  • ISBN-13: 978-1934356883
  • Product Dimensions: 7.5 x 0.6 x 9 inches
  • Shipping Weight: 15.2 ounces (View shipping rates and policies)
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (10 customer reviews)
  • Amazon Best Sellers Rank: #820,284 in Books (See Top 100 in Books)

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Top Customer Reviews

Format: Paperback
If you are thinking of starting a blog and even if you have been blogging for years, Technical Blogging by Antonio Cangiano a treasure trove of actionable advice on everything related to blogging. He covers everything from deciding on the theme of the blog, the style of blogging, all the technical details of choosing the blogging platform, frequency and time of day, promotion, even making some money. You get everything you need to know ... soup to nuts. The book is an easy read and it is available in all e-reader formats. I read it on my Kindle.

Antonio is a master of story telling. He does not write to make himself look smart. He makes you feel smart when reading. You will get the confidence you need to start and build a great blog and a real on-line presence. if you were to only read one book on blogging, this is the one to pick.
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Format: Paperback
I bought Antonio's book when it was still in Beta. Before reading it I was completely messing up my online strategy blogging a mixing of both personal than technical stuff in thesp0nge.com blog.

After some time spent on Antonio's book I understood that I have to completely change my blogging strategy to attract people on my technical works... I opened a new technical blog on armoredcode.com talking only about technical stuff and I attracted 900 unique visitors after 2 weeks from the first post following Antonio's book suggestion.

It is a great book that definitely it worths all the money it costs.
An outstanding work from a valuable professional.

5 stars.
Paolo
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Format: Paperback
I heard about and bought this book while it was still in "beta" - though I don't know the author or have any personal connection to him. All I can really say is WOW. I was going back and forth between reading the book and implementing its suggestions, and still have more to go thorough. I saw a noticeable increase in traffic after just one weekend of work - a sustained increase of between 30 and 50% on daily hits.

It's perfect for anyone running on WordPress, but has tips for other platforms too. Now that it's published, I just got the paper copy and I'm sure it will be one of the most used books on my shelf.

It's so hard to know who to trust on blogging tips and who doesn't know what they're talking about or is just in it for the money - take it from me, this guy knows what he's talking about. It's also hard to know where to start and what to focus on in the limited time when you're not creating content. This book is not for scammers or those who are only in it for the money - it's for honest technologists who don't know the ins and outs of blogging, but have valuable expertise to share.
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Format: Paperback
Antonio Cangiano shares a lot of his experience with his readers in this book.

If you think about starting a blog then this book is a must read. Although the title says "Technical Blogging:" this book is surely not only for technical bloggers. A lot of his thoughts and tips is totally worth a look for every blogger no matter what kind of blogger you are.

He guides and assists you the whole process in starting your own blogging project. From the planning and analysis stage to the implementation and monitoring. Every shares valueable insights about every aspect.

Totally worth a read not just for technical bloggers and bloggers of every kind but also for web marketinger.
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Format: Paperback
I run a technical blog, and this book would have saved me dozens of hours when getting started. There are many tough decisions, not related to writing, that you must consider about your site:

* Opinion vs. fact/tutorial based?
* Niche vs. general-purpose (how general?)
* How do I deal with comments?
* What software should I use?

and the list goes on. The problem is you'll face these problems at random intervals when getting started, when a few minutes of planning could help avoid. For example, my personal stance on comments is to allow everything, criticism included, but delete those which are simply insults / not constructive to the conversation. It's far easier to think about and take this policy now, vs. when you are riled up about a (potential) flame war. Running a blog is a lesson in building a community, and there are hundreds of decisions like this that you'll make along the way. This book is an excellent guide to navigating them, and is highly recommended.
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