- Publisher: Cliff Street Books; 1St Edition edition (2001)
- ASIN: B001IKMG2Q
- Average Customer Review: 4.1 out of 5 stars See all reviews (15 customer reviews)
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Me and Ted Against the World Hardcover – 2001
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Top Customer Reviews
By exposing the guts of a news machine, and insightfully comparing different coverage of the same event, Me and Ted gives you a level of news literacy that lets you appreciate it more. This level of detail -- clearly coming from someone obsessed with his creation -- is amazing and rarely tedious. Combine it with Randall Rothenberg's advertising expose "Where the Suckers Moon", for a good start at understanding post-70s America.
The one drawback ... But once you get used to filtering it out, Me and Ted becomes a wonderful book.
Part biography and part first-hand account of how a medium reshaped society, Me and Ted Against the World could have descended into a bitter rant but Schonfeld gives a balanced account not only of others (most notably Ted Turner) but himself as well (several times admitting where he erred when heading CNN). Although the book was published before the fallout of the AOL-Time Warner merger was known, Schonfeld's thoughts on what the merger could do the channel were interesting and pretty good. Overall the book is must read for journalism students and those interested in the evolution of medium of television.
Reese Schonfeld was one Turner's partner for the first three years of the life of CNN. He was in the news business, and Ted turner was described as the best advertising salesman that TV had ever known. Together they worked to develop CNN. Both Ted Turner and Reese Schonfeld were thrown out of their universities because they did not like authority, Schonfeld out of Harvard Law and Turner out of Brown University.
The reviewer says, "both were control freaks. CNN was their baby" (cover). However, in 1982, when CNN's ratings were at its highest, Turner fired Schonfeld and gained control of CNN. This story is told from Schonfeld's point of view. In the beginning, he writes that he will be cynical and tough when writing this book. Schonfeld says that although he did not invent 24 hour news, he did invent the idea of fluid news. This is the style he says that differentiates CNN from others. Fluid news is described as being spontaneous.
Schonfeld says that it took some time for the people he hired to understand this right away because they were used to perfect half-hour shows. Some learned and adjusted and some did not. Before he could fire the ones that did not learn, Mr. Turner fired him.Read more ›
Most Recent Customer Reviews
The story is very interested in showing the politics during the international of CNN internationally. Read morePublished on October 26, 2011 by sipivu
CNN has become a dominant force in new and politics in the 21st century. The story of its founding and the battle between the author and Ted Turner is outlined here. Read morePublished on December 19, 2006 by Lehigh History Student
The book is decently written though not consistently chronological throughout or organized in logical chapters. Read morePublished on September 19, 2004 by Seiche
Overall I enjoyed this book a lot, there were many great behind-the-scenes stories that were quite intriguing. Read morePublished on July 17, 2004
It is rare that people actually truely find what they want to do. Dick Schofield did. This book recites all of the excitement of a new upstart idea turning into reality. Read morePublished on October 27, 2003 by A Wall
Schonfeld's unauthorized history of CNN is a no-holds-barred tell-all about the early days. His recounting of Ted's leadership and quirks makes for enjoyable reading. Read morePublished on March 18, 2001
This book is a must read for anybody with an interest in broadcasting or journalism and a great read for anybody else. Read morePublished on February 27, 2001
What an exciting account! Schonfeld shares with us the captiviating tale about how his beginnings with Ted Turner and the legacy they left behind. Read morePublished on February 19, 2001