- Audible Audio Edition
- Listening Length: 10 hours and 24 minutes
- Program Type: Audiobook
- Version: Unabridged
- Publisher: Gildan Media, LLC
- Audible.com Release Date: October 2, 2006
- Language: English
- ASIN: B000JBWV1G
- Amazon Best Sellers Rank:
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The Small Business Bible Audible – Unabridged
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Top Customer Reviews
I give the book my highest recommendation. I plan on giving it as as a gift to several friends that are small business owners.
He begins by sharing the profile and characteristics of successful entrepreneurs; if you have never owned your own business before, it is important that you use this guide to help you honestly analyze your potential suitability as a small business owner. Truly, not everyone is cut out for entrepreneurship; take heed of the risks that Strauss points out in evaluating whether or not to proceed with your venture.
He continues by discussing the steps needed to convert your idea into reality. Much research, planning, and learning must occur to ensure that you are as prepared as possible in moving forward with your business. Strauss shares a number of great resources that are available to you in finding the information that you need.
He moves on to discuss branding, sourcing, pricing, franchising, marketing on a shoestring, financing, accounting, hiring, and compensation for your new employees. Each one of these sections is well-written and offers great insight into the level of detail that you will need to address when creating your business plan.
He shines in the next section on negotiations and legal issues. His legal background comes through, and Strauss shares some great tactics on negotiating, copyright and trademark issues, at-will employment, non-compete agreements, and other general legal matters.Read more ›
Most small business owners I know are very good at what they're product is but don't have a single clue on how to run a business and would greatly benefit from this book. However, it is not the answer to all small business problems. Rather, it provides a very detailed but not bogged down overview of how to make any organization run whether it is talking to customers, buying from wholesale, advertising, etc. A lot of it is also about people skills, which you can really never improve enough on.
It suits it's informative purpose although you have to do your side search with updated certifications or anything you night need for your particular business.
This book sets the ground and it's the ABC for you to actually give yourself and idea of how to plan a business, set policies, and standards.
I recommend this specially if you are clueless, it will an incentive for you to do better and specialized research for your business.
Most Recent Customer Reviews
Read this book before I opened up a clothing store. It really help me out big time. A must have for any business owner.Published 27 days ago by Perry Fletcher
I have read s few chapters and so far I am enjoying the book. Practical advice on what to know before you start a business. I recommend the book.Published 8 months ago by Mary Basso
Wanting to start a business? GET THIS - - a do it all from start to go to finish!Published 15 months ago by Ian Wilson
This is an AMAZING book that runs circles around most except Start Your Own Business: The Only Startup Book You'll Ever Need by Rieva Lesonsky which covers more topics and adds an... Read morePublished 16 months ago by tree hugger
Everything you need to know as a small business owner (or someone thinking about joining club). Very easy to understand, and Strauss keeps the tone light & interesting. Read morePublished 18 months ago by Meera