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David Brin
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While this has the makings for an Orwellian nightmare, Brin argues that we can choose to make the same scenario a setting for even greater freedom. The determining factor is whether the power of observation and surveillance is held only by the police and the powerful or is shared by us all. In the latter case, Brin argues that people will have nothing to fear from the watchers because everyone will be watching each other. The cameras would become a public resource to assure that no mugger is hiding around the corner, our children are playing safely in the park, and police will not abuse their power.
No simplistic Utopian, Brin also acknowledges the many dangers on the way. He discusses how open access to information can either threaten or enhance freedom. It is one thing, for example, to make the entire outdoors public and another thing to allow the cameras and microphones to snoop into our homes. He therefore spends a lot of pages examining what steps are required to assure that a transparent society evolves in a manner that enhances rather than restricts freedom. This is a challenging view of tomorrow and an exhilarating read for those who don't mind challenges to even the most well-entrenched cultural assumptions. --Elizabeth Lewis
Competing on the Edge lays out a different path to success in the new economy. The gist of the authors_ advice to company leaders is to develop a continual flow of competitive advantages that, at the end of the day, result in strategic direction. Executives can then harness their company_s vision using _on-the-edge_ management practices that effectively balance past and future, structure and chaos, collaboration and independence, reaction and initiative.
This may sound like empty management-speak, but the real beauty of Brown and Eisenhardt_s approach is their ability to bring theory down to earth. Along with each concept, the authors report stories from the business-world trenches and conclude with recommendations for personal action. One sensible concept is _time pacing,_ which challenges managers to state goals in terms of the passage of time rather than events. For instance, a company can choose to introduce a new product every six months rather than respond to a competitor_s product in a tit-for-tat exchange. This allows businesses to develop an internal rhythm and ultimately lead change.
Although Competing on the Edge reads like a textbook at times, the liberal integration of case studies and best practices from diverse industries and professions should hold readers_ attention. However, the complex diagrams and esoteric tables used to drive home the book_s key concepts serve more often to confuse rather than to enlighten.
Nevertheless, if you_ve been putting off getting your MBA _ or just want a fresh dose of the latest management-guru wisdom _ read this book and save both your cash and your sanity. -- From The Industry Standard
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