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This Book Means Business: Clever ways to plan and write a book that works harder for your business Paperback – March 23, 2018

4.7 4.7 out of 5 stars 58 ratings

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Editorial Reviews

Review

Amazon Reviews:

'I wish this book had been published 10 years ago, but then of course the world was a very different place. If you are wondering if publishing a book can help your business, it is worth taking Alison's advice: build your online profile in tandem with getting your act together with your book. There's tons of great advice, all written elegantly and clearly, with practical guidance that comes through with her personal warmth and enthusiasm. It is a pleasure to read. Getting your book out there, however, is not a walk in the park. if you are aiming to become a successful business entrepreneur and author, you will need to be ready to put in the necessary work so that your book really supports what you want to do. We've done it in our business, years ago, and books really can help you grow. Alison's book will help you get there.'

'A book about writing a book? It's so much more than that. Learning how to leverage a book to build your business in bite sized actionable steps. Highly recommended.'

'I found this book highly practical, easily digestible and inspiring. As a publisher and author, I took away many tips that I have already used and intend to use. Alison is a knowledgeable and interesting author and the book is clearly written and entertaining. I'd definitely recommend.'

'As a fan of Alison's podcast I couldn't wait to get my hands on her book. It's a brilliant guide to writing a business book and I've been working my way through following her practical advice. For example, I set up a beta-readers list and their insight and feedback has transformed my book position and pitch. And that's just one of the many tips and tricks explained by Alison and backed up with stories and inspiration from professional authors and publishers. If you want to write a business book - this is the perfect guide on why and how you should go about it.'

'"This Book Means Business" is about planning, writing and marketing a book that links to your business. The book includes many practical suggestions and much inspirational encouragement. It's fair to say that the author knows her stuff and that it shows! I greatly enjoyed TBMB and highly recommend it. How it has impacted me might be seen in due course!'

'Alison Jones is an experienced publisher and has an excellent podcast where she interviews interesting and high profile authors. She draws on this expertise to pack a lot of practical knowledge into this book. Alison emphasises the important of knowing your target market for a business book, and this book is clearly aimed at people who want to write a book as part of a wider business and marketing strategy. As well as useful advice on planning and writing your book, Alison includes plenty of ideas on how to raise your profile and build an audience, to help you market both your book and your business. Given that writing a book is a huge investment in terms of your time, I think this book is very worthwhile read. It will help you think through the reasons why you are writing a book, identify exactly whom you are writing it for, and consider how to reach your ideal readers and clients.'

'Finally, Alison put all of her best knowledge into a book! And did a pretty excellent job at that. Which is not surprising given her credentials and the number of books she's published.

I love Alison's writing style, lighthearted, knowledgeable, fun and interesting. It makes you want to dive into the next chapter and it's fair to say Alison hasn't held back on delivering value.

I think pretty much all of her knowledge bombs are in Thie Book Means Business.

So you can't really go wrong in reading this book if you are new to writing a book, or an experienced author for that matter.' Robin Waite

'I am 17% through this book, and have already had two new solutions to problems I've found in writing my book: clearly this book is well worth re

I have followed courses, attended writing classes and had lots of help trying to get my book written, but it wasn't until I started listening to Alison's podcast that I felt I started to understand where I was going wrong. For years I have been trying to get it off the ground, but now foinally I think i am going to succeed! Mind you.. the book comes with the podcast (which is brilliant). Alison demands respect by the way. Listen to her and you will agree.

This is an inspiring and motivating book for all aspiring writers - and not just of Business books. Packed full of case studies and top tips from a range of writers the author draws on her extensive experience in editing and writing and deserves enormous credit for producing such an informative, accessible and entertaining title. I read it in one sitting and could not put it down. Now I will start writing...

Product details

  • Publisher ‏ : ‎ Practical Inspiration Publishing (March 23, 2018)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 288 pages
  • ISBN-10 ‏ : ‎ 1910056693
  • ISBN-13 ‏ : ‎ 978-1910056691
  • Item Weight ‏ : ‎ 13.1 ounces
  • Dimensions ‏ : ‎ 5.5 x 0.65 x 8.5 inches
  • Customer Reviews:
    4.7 4.7 out of 5 stars 58 ratings

About the author

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Alison Jones has been doing books all her life: reading, collecting, sniffing, selling, writing, and most recently publishing them. After a career pioneering digital publishing with major publishers such as Oxford University Press and Macmillan, she founded Practical Inspiration Publishing in 2014 and works with leaders and experts to help them plan, write and publish superb business books that make a difference.

Former Head Judge of the Business Book Awards, she is the Director of Practical Inspiration Publishing (www.practicalinspiration.com) and host of The Extraordinary Business Book Club podcast (www.extraordinarybusinessbooks.com).

She is passionate about the value of books for business - for both authors and readers - and is fuelled by curiosity, connection and peanut butter. She also likes to run.

Find out more at www.alisonjones.com, follow her on Twitter (@bookstothesky) or join in the conversation in the Extraordinary Business Book Club on Facebook.

Customer reviews

4.7 out of 5 stars
4.7 out of 5
58 global ratings

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Joanna P
5.0 out of 5 stars Intelligent, practical and motivating for new and experienced writers
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5.0 out of 5 stars I couldn't put it down - an excellent guide that's also a gripping read.
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