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Eat This, Not That! Thousands of Simple Food Swaps that Can Save You 10, 20, 30 Pounds--or More! Paperback – December 10, 2007

4.3 out of 5 stars 1,404 customer reviews

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Editorial Reviews


The original and best-selling installment of EAT THIS, NOT THAT! has helped literally thousands of people improve their lives by increasing their nutritional intakes while blasting away unwanted belly fat. The secret? The revolutionary concept that the battle of the bulge is won not through deprivation and discipline, but by making a series of simple food swaps that can save you hundreds – if not thousands – of calories a day.

EAT THIS, NOT THAT! is the only book that holds the food industry accountable for the surreptitious loads of sugar, fat, and sodium stuffed into foods that were once reliable sources of lean nutrition. It arms you with the savvy tricks and insider information you need to eat well in today’s dangerous food landscape. With EAT THIS, NOT THAT! you're the expert in every eating situation, from the frozen food aisle to your favorite fast food joint to your local sports bar. You control your food universe--and lose the pounds you want--because, unlike every other customer, you'll know the smart choices to make--instantly!

Now get this: The pressure from EAT THIS, NOT THAT! is actually reshaping the food landscape to your benefit! Since it’s original publication in 2007, here’s how some restaurants have responded:

  • Baskin Robbins eliminated its 2,300-calorie Heath Bar Shake.
  • Outback Steakhouse downsized its Aussie Cheese Fries from 2,900 calories to 2,140 calories.
  • Macaroni Grill replaced the 1,120-calorie Kids’ Double Mac ‘n’ Cheese with a more reasonable 670-calorie version.
  • Restaurants such as Quiznos, Red Lobster, and Olive Garden began publishing nutritional information for the first time ever.
  • And that’s just to name a few!

About the Author

DAVID ZINCZENKO, editor in chief of Men's Health magazine, is the author of the New York Times best-sellers The Abs Diet and The Abs Diet for Women. Once an overweight child growing up in Bethlehem, Pennsylvania, Zinczenko has become one of the nation's leading experts on health and fitness. He is a regular contributor to the Today show, and has appeared on Oprah, Good Morning America, and Primetime Live.
MATT GOULDING is the food and nutrition editor of Men's Health. He has cooked and eaten his way across the world, touching down in Allentown, Pennsylvania, where he divides most of his time between keyboard and stovetop.

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Product Details

  • Paperback: 304 pages
  • Publisher: Rodale Books; 1st edition (2008)
  • Language: English
  • ISBN-10: 1594868549
  • ISBN-13: 978-1594868542
  • Product Dimensions: 6.5 x 0.6 x 6.5 inches
  • Shipping Weight: 1 pounds
  • Average Customer Review: 4.3 out of 5 stars  See all reviews (1,404 customer reviews)
  • Amazon Best Sellers Rank: #73,827 in Books (See Top 100 in Books)

Customer Reviews

Top Customer Reviews

By Sean P. Logue VINE VOICE on December 24, 2007
Format: Paperback Verified Purchase
This is a great book. Slick and attractive, with fantastic full-color pictures. Very well researched too, which is expected coming from the folks behind one of the most densely-packed, informative magazines, Men's Health.

The truth is that casual dining restaurants have higher calorie meals than the much-maligned fast food joints. While the fast food restaurants are now required to publish calorie, fat, and sodium contents, the casual restaurants have been quietly fighting against requiring them to release the same information. Thanks to this book and the research behind it, we can now get a better idea of what we've been eating at these restaurants. And it is eye opening.

Each two page section has a high-calorie, fat trap food on the right, and a healthier alternative on the left. Lots of reasons for why one is a better choice than the other, as well as quick lists of other good choices (and not so good choices) on the left and right.

This simple, but effective layout conveys a ton of information quickly and easily. The sections are by restaurant, and by situation type (like shopping at the mall, or at a holiday party), so it is easy to read and get good ideas for how to make better food choices.

The only negative is that you might never get fries again, after you see all the things you could eat instead and still not hit the calorie count of the fries. Outback's Aussie Cheese Fries have 2900 calories. Wow!

Highly recommended book, even if you aren't trying to lose weight. You'll learn a ton about the foods you are eating at restaurants, which is well worth the price of admission.

Sean P. Logue, 2007
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Format: Paperback
*Easy to carry around. Fits nicely into a purse. Handy on vacation.
*Pretty pictures
*Fun to read
*Easy to use.
*Lots of familiar products/mainstream restaurants included.
*Quickly identifies healthiest items on the menu.

*Fuzzy Math. Some of the comparisons don't make sense--like turn to the Baskin Robbins section--why is Rocky Road ice cream bad (290 calories, 15gfat (8 sat), 32g sugar), but Two Scoop Hot Fudge Sundae is good (530 calories, 29g fat (19sat) and 52 g of sugar.) WHAT???? I don't get it.

*I wouldn't take the caloric facts as *fact*--For instance under the SONIC section, the authors list the Grilled Chicken Wrap as only having 380 calories but fails to mention that this is without dressing. Double check the caloric content on the restaurant's website before eating.

*Contradictory. Apparently, Goldfish crackers are bad when they're coming from a vending machine (p. 193) but good when coming off a store shelf. (216).
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Format: Kindle Edition Verified Purchase
I was a little disappointed that this revised for 2013 version just seemed to be information from the other books in the series compiled into this book. I felt the grocery store chapter especially showed the same products from other books. I do enjoy the restaurant comparisions and feel they are quite eye opening. Overall I would not recommend this book if you have read all the other eat this not that books as there is not very much new information. However if you're new to the series I think you will enjoy and learn a lot.
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Format: Paperback Verified Purchase
I really like the core message of this book... A year ago I started calorie counting but got sick of it very quickly, then I bought Dr. Shapiro's Picture Perfect Weight Loss: The Visual Program for Permanent Weight Loss which has a very similar strategy to this book's - showing you pictures of good and bad choices of similar styles or calorie counts.

From a year ago I've lost 35 lb, I'm basically at my ideal weight, and I haven't had the slightest bit of trouble keeping it off and I don't feel like I'm "dieting". In fact, I feel like I enjoy what I'm eating far more than ever before - I'm very impressed! I picked this book up because I'm pretty food-conscious now and I like to be aware of additional practical healthy choices.

What I like about this book compared to the Dr. Shapiro one is that it's extremely practical - at one point a Quarter Pounder is recommended as a "healthy" choice. I'd more or less agree with this approach; I think things like burgers can be healthy, filling options if you know what you're doing - whereas a Dr. Shapiro would have you eliminate all meat from your diet.

Where I think this book falls down a little bit is if you were trying to put together a mental "theme" of what to eat and what not to eat based on this book, you really couldn't. Sometimes shrimp is shown as a healthy option, sometimes it's not. Sometimes you're better off eating a turkey burger, sometimes you're not. It comes out after reading a bunch of suggestions that you shouldn't eat fries or mayo - but you still get the feeling that it's a bit potluck. The Dr.
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8 Comments 164 people found this helpful. Was this review helpful to you? Yes No Sending feedback...
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Format: Paperback
This book has easily digestible information--no complicated calorie formulas, just practical food swaps. You can walk into any fast-food or restaurant chain and know the damage to your waist and health. I keep this book in my car whenever I have a hankering for a quick bite. The authors rate each restaurant with a letter grade, which makes it easy for you to decide how healthy you want to be for lunch or dinner. There are some awesome recipes in the back that tell you the cost of making them versus buying them. I worship the chicken skewers--they come out super moist and flavorful!
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