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Paul Rand
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Thoughts on Design Paperback – Illustrated, August 19, 2014

by
Paul Rand (Author)
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Paul Rand (Author), Michael Bierut (Foreword)
4.3 out of 5 stars 172 ratings
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Previous page
  1. Print length
    96 pages
  2. Language
    English
  3. Publisher
    Chronicle Books
  4. Publication date
    August 19, 2014
  5. Dimensions
    6.5 x 0.38 x 7.88 inches
  6. ISBN-10
    9780811875448
  7. ISBN-13
    978-0811875448
  8. See all details
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From the Publisher

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Editorial Reviews

Review

"One impressive thing about Rand's book to me was always how much he was able to say about the nature of good design in 96 short pages (with the majority of those pages reproductions of his work). He was a master at arriving at designs that boiled down the essence of the intended messages, be it an advertisement or a corporate identity, and he similarly renders out the heart of basic design philosophy in this book." - BoingBoing

"One impressive thing about Rand's book to me was always how much he was able to say about the nature of good design in 96 short pages (with the majority of those pages reproductions of his work). He was a master at arriving at designs that boiled down the essence of the intended messages, be it an advertisement or a corporate identity, and he similarly renders out the heart of basic design philosophy in this book." - BoingBoing

"One impressive thing about Rand's book to me was always how much he was able to say about the nature of good design in 96 short pages (with the majority of those pages reproductions of his work). He was a master at arriving at designs that boiled down the essence of the intended messages, be it an advertisement or a corporate identity, and he similarly renders out the heart of basic design philosophy in this book." - BoingBoing

About the Author

Michael Bierut is a partner at Pentagram Design's New York office, and a recipient of the prestigious AIGA Medal.

Paul Rand (1914–1996) is widely recognized as one of the major influences in the history of graphic design.
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Product details

  • ASIN ‏ : ‎ 081187544X
  • Publisher ‏ : ‎ Chronicle Books; Reissue edition (August 19, 2014)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 96 pages
  • ISBN-10 ‏ : ‎ 9780811875448
  • ISBN-13 ‏ : ‎ 978-0811875448
  • Item Weight ‏ : ‎ 8.1 ounces
  • Dimensions ‏ : ‎ 6.5 x 0.38 x 7.88 inches
  • Customer Reviews:
    4.3 out of 5 stars 172 ratings

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Paul Rand

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Customer reviews

4.3 out of 5 stars
4.3 out of 5
172 global ratings
5 star
63%
4 star
14%
3 star
15%
2 star
4%
1 star
4%

Top reviews from the United States

R.M.F.
3.0 out of 5 stars Back In Print! ... Could Be Better
Reviewed in the United States 🇺🇸 on August 25, 2014
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9 people found this helpful
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Andrés Moreira
4.0 out of 5 stars Nice and short book
Reviewed in the United States 🇺🇸 on January 21, 2018
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quinndesign
5.0 out of 5 stars an important book, available again
Reviewed in the United States 🇺🇸 on August 22, 2014
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3.0 out of 5 stars It's a textbook
Reviewed in the United States 🇺🇸 on June 1, 2019
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Deyi83
4.0 out of 5 stars Four Stars
Reviewed in the United States 🇺🇸 on October 23, 2017
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Joanne Chang
5.0 out of 5 stars Great book
Reviewed in the United States 🇺🇸 on November 23, 2016
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Alexandru Vasile Burlui
5.0 out of 5 stars Simple, yet beautiful.
Reviewed in the United States 🇺🇸 on March 23, 2018
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UI
2.0 out of 5 stars just fair
Reviewed in the United States 🇺🇸 on March 1, 2021
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G.C.
4.0 out of 5 stars Hold's up surprisingly well for its age and is very easy to read
Reviewed in the United Kingdom 🇬🇧 on November 13, 2018
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Reedi
2.0 out of 5 stars A brief insightful read but not much "bang for your buck"
Reviewed in the United Kingdom 🇬🇧 on January 18, 2015
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Mrs M S Griffiths
5.0 out of 5 stars bought as a gift
Reviewed in the United Kingdom 🇬🇧 on December 3, 2018
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5.0 out of 5 stars Five Stars
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3.0 out of 5 stars Three Stars
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