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HE Turbo Clean technology gives you excellent cleaning in a small amount of water in half the time. Unlike many HE compatible laundry detergents** that can slow machines down with over-sudsing, this turbo-charged formula quickly collapses suds and targets tough stains.
* 1 dose of Tide HE Turbo Clean in a quick cycle vs. 6 doses of the next leading liquid HE compatible detergent ina normal cycle.
**2nd leading HE value detergent.
America's #1 Detergent*
Tide is America’s leading laundry detergent*. Choose the brand that so many people trust.
*Based on sales: Nielsen Syndicated Laundry Detergent Category - Total US xAOC - $ and Unit sales - latest 52 w/e 06/27/15.
HE Turbo Clean Technology
HE Turbo Clean technology gives you excellent cleaning in a small amount of water in half the time. Unlike many HE compatible laundry detergents* that can slow machines down with over-sudsing, this turbo-charged formula quickly collapses suds and targets tough stains.
*1 dose of Tide HE Turbo Clean in quick cycle vs. 6 doses of the leading bargain brand detergent, base variant in normal cycle.
Laundry Perfection in One Simple Cycle
1. Tide Plus Bleach Alternative High Efficiency detergent for a consistent clean that helps preserve your clothes.
2. Add Downy to infuse your fabrics with softness.
3. Use Tide Washing Machine Cleaner to eliminate odor causing residues from laundry soils, detergents and water hardness in your washer.
Try Tide PODS
Tide's reinventing the way you do laundry! Try Tide PODS Original Scent with multi-chamber technology that cleans, protects colors and fights stains. No more pouring, no more spills. It's that easy!
Like any household detergent, keep away from children.
For medium loads, fill to bar 2.
For large loads, fill to bar 4.
For HE full loads, fill to bar 5.
Q: What is the difference between HE and regular (non-HE) detergent?
A: HE (high efficiency) detergent is designed specifically for HE washers, which use less water than regular washers. Since HE washers use less water to clean, the water is dirtier. HE detergents have special dirt capturing ingredients to help suspend dirt and dyes in the water, which helps keep them from re-depositing on your clean laundry. Our HE detergents are suitable for use in both standard top load washers and High Efficiency (front and top loading) washers. Tide HE versions have an HE label on the neck of the bottle.
Q: Is Tide Plus Bleach Alternative safe for my colors?
A: Yes, Tide Plus Bleach Alternative is safe for all washable fabrics since it doesn't contain any chlorine bleach. It provides powerful cleaning, whitening and brightening and is safe for all washable fabrics.
Q: What makes Tide Plus Bleach Alternative so effective on clothing?
A: The active enzymes break down stains in every wash, making it color safe and effective at whitening and brightening all your clothes.
Q: Does Tide Plus Bleach Alternative brighten colors?
A: Yes, it brightens colors by helping to remove the dingy layer that can make colors look dull.
Q: Why is Tide Plus Bleach Alternative better for clothes than chlorine bleach?
A: Chlorine bleach can fade colors, but since Tide Plus Bleach Alternative does not contain chlorine bleach, it is safe for all your machine-washable clothes. In addition, Tide Plus Bleach Alternative contains an ingredient that neutralizes the chlorine in your water so it won’t cause your colored garments to fade, so you can use it for all your loads. The result is you get white whites and bright brights, wash after wash.
Q: Is Tide Plus Bleach Alternative HE compatible with my standard washer?
A: Tide Plus Bleach Alternative is available in two formulations: HE and standard. We recommend only using Tide Plus Bleach Alternative HE with high efficiency washers.
Tide plus Bleach Alternative liquid laundry detergent is your everyday solution to keeping your clothing looking great. Each wash refreshes your laundry with active enzymes to break down stains while whitening and brightening every load. Tide plus Bleach Alternative can be used on whites and brights to keep garments clean and colors safe. When used with Tide Tide plus Bleach Alternative, you have a system that keeps whites like new and colors bright wash after wash.
Scent Name: Bleach Alternative Original Scent | Size: High Efficiency
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