From Library Journal
-Ellen Gilbert, Rutgers Univ. Lib., New Brunswick, NJ
Copyright 2000 Reed Business Information, Inc. --This text refers to the Preloaded Digital Audio Player edition.
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This book identifies the things that make an idea, product or behavior catch on. Illustrated with many examples of each ingredient, this book was easy to read and comprehend. Read morePublished 1 day ago by Wendy Royston
A great read for gaining insights into human social behavior and how to utilize that insight for your own private interests.Published 3 days ago by Robert Fritzen
Great discussion, stories and science explaining why some people make it and others get really close.Published 8 days ago by Rebecca P
Glad well is an excellent writer, so I enjoyed the book, and gleaned some useful information. That said, the repetition of the examples presented in the first few chapters felt... Read morePublished 9 days ago by Andrew Cary
One of the best non-fiction books I've ever read. MG is a brilliant thinker.Published 27 days ago by Mografix
This book, and Blink are must reads!! True eye opener and full of information that is riveting.Published 29 days ago by Nethergirl