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Track It To Crack It: The Ultimate Guide to Unlocking Your Company's Full Profit Potential Paperback – July 30, 2015
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Puts a lot of good thought into what should a fundamental element in any business. Nicely written, I thought a book about tracking would be boring, but it is exciting. It shows the possibilities tracking can have. Soral K --Amazon
Excellent book. It explains in very straight forward, easy to understand language what numbers a business owner must look at and why. It also gives very specific actionable items that you can do to make sure you are not only looking at the right numbers, but you are looking at the right numbers correctly. This is an excellent guide and a wake-up call to any business owner that is struggling with the question of how to track and predict a steady flow of profitable sales. Quick easy reading, that is well worth the time. Rich Rose --Amazon
I like this book and learning about Susan through her stories was great. She has been tracking business numbers since she was a little kid. I knew I needed to get a better handle on what numbers should I track in my businesses, how to track them and then how to use that information or data to improve the business. Susan does a good job of explaining all three. I also learned about Salesperson Effectiveness which was interesting. The book also walks through examples which I found helpful. She also works the business numbers forwards and backwards so you can figure out how many leads a week you would need to meet your sales goals. I would recommend the book as it s an easy read of what can sometimes be a difficult subject numbers! Blaine Oelkers --Amazon
About the Author
Susan Raisanen, President of Profit Pro CRM, is a lead, sales and marketing tracking expert. She is an educator and speaker who has held and continues to hold seminars with the theme "Winners Know Their Numbers". She shows and explains the simple numbers that can can be tied together in Lead, Sales and Marketing management in order for a business owner or manager to see the effectiveness or ineffectiveness of their marketing and salespeople. When an owner or manager has access to the numbers that directly impact the bottom line, they are more easily able to make the sales and marketing decisions that are profitable. Susan is a former teacher and elementary school principal, and an author of several books.
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Top customer reviews
This book seems to really be an extensive advert for the author's software. It may be good,but I'm not ready to spend $60/month.