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Traction: A Startup Guide to Getting Customers Hardcover – August 25, 2014

4.6 out of 5 stars 268 ratings

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Frequently bought together

  • Traction: A Startup Guide to Getting Customers
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  • The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
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  • Traction: How Any Startup Can Achieve Explosive Customer Growth
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Editorial Reviews

Review

"This is a must-have, essential book if you want to be good at growth." - Aaron Ginn, Growth at StumbleUpon

"Traction is an absolute must. The Bullseye Framework Gabe and Justin layout is probably the greatest tool in my catalog over the past year. Whether you are a seasoned entrepreneur or just getting started, Traction offers a framework that creates efficiency, clarity, and focus. With startups as crazy as they are, I strongly encourage you to take the time to make your life a little easier. Traction is equal to and should be read alongside The Lean Startup." - Adam Kearney, Founder & CEO, Saunter

"Traction is a critical guide for entrepreneurs looking to grow and scale their businesses."  - Patrick Vlaskovits, bestselling author of The Lean Entrepreneur

"I've read quite a few books about startups over the years, and apparently this was the only one worth keeping." - Chris Stucchio, Data Scientist

"Traction belongs on every startup founder’s bookshelf. I’m buying copies for the CEOs of my current Angel Investments." - Kevin Dewalt, Angel Investor

"Anyone--founders, managers, and executives--trying to break through to new customers can use this smart, ambitious book." Eric Ries, bestselling author of The Lean Startup

“Here is the inside scoop, the latest, most specific tactics from the red-hot center of the internet marketing universe. From someone who has done it. Twice.” Seth Godin, bestselling author of Linchpin

“The entrepreneurs who walk out of our offices with term sheets walk into them with Traction. It's a pragmatic guide to solving the entrepreneur's number one challenge.” Fred Wilson, cofounder of Union Square Ventures

“The question every founder asks after shipping is always: how do I get traction? This book actually answers it.” Alexis Ohanian, cofounder & Executive Chairman of reddit

"A common question I get is:  'How do I know if my business is getting traction, or how do I get traction for my business, or how do I get users?' Traction answers all of these questions and more.” James Altucher, bestselling author of Choose Yourself

About the Author

Gabriel Weinberg is the Founder & CEO of DuckDuckGo, the search engine that doesn't track you with over a billion searches in 2013. He is also an angel investor in early stage startups. Weinberg has been featured on CBS, FOX, the Guardian, the Washington Post and many more. Previously he was the Co-founder & CEO of Opobox, which was sold to United Online in 2006. Weinberg holds B.S. in Physics and an M.S. in Technology and Policy from MIT. He is based on Valley Forge, PA with his wife and two boys.

Justin Mares is the former Director of Revenue at Exceptional, a software company that Rackspace acquired for 8 figures in 2013. He has previously founded two startups (one acquired, one bust) and runs a growth meetup in San Francisco. You can find his writing on marketing and personal-development on his blog, justinmares.com.


Product details

  • Item Weight : 1 pounds
  • Hardcover : 258 pages
  • ISBN-10 : 0976339609
  • ISBN-13 : 978-0976339601
  • Publisher : S-curves Publishing; First Edition (August 25, 2014)
  • Language: : English
  • Customer Reviews:
    4.6 out of 5 stars 268 ratings
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