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Trendwatching: Don't be Fooled by the Next Investment Fad, Mania, or Bubble Hardcover – Bargain Price, November 1, 2002

3.5 out of 5 stars 6 customer reviews

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Editorial Reviews

From Publishers Weekly

Insana has worked as a CNBC anchor throughout the stock market's boom and bust, sharing the good and bad news. But who knew the avuncular personality was such a history wonk? Insana's latest is a breezy overview of investment bubbles through the ages. Thankfully, the author has a skill for boiling down complex events-e.g., currency crises in Asia or the collapse of Long-Term Capital Management-into digestible nuggets. He apparently developed this talent from his television experiences, where he often has 30 seconds to talk about such mind-bending topics as Enron's off-the-books partnerships. Insana's not in the business of predicting bubbles, though, although he does hint that real estate may be in trouble. Rather, this is primarily a history book, and a timely one at that. Perhaps the best proof that Insana knows what he's talking about? He never left his plum CNBC anchor job during the dot-com bubble, even when it was considered old-fashioned to be collecting a paycheck.
Copyright 2002 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.

From Library Journal

CNBC anchor Insana (The Message of the Markets) has chronicled past investment fads and bubbles to provide lessons to prospective and current investors. He asserts that it's "not enough to study, observe and comment on financial folly." Investment fads will continue to happen, and by using historical information investors may recognize the signs of an impending bubble. The author devotes most of the chapters to describing the fads and bubbles that have occurred over the years, such as the Dutch tulip mania of the 1630s, the feverish interest in plank road companies in the 1840s and 1850s, the surge in closed country funds in the late 1980s, and the bull market of the 1990s. The chapters "Trendwatching" and "Endwatching" offer advice on how to identify a mania while it is happening and describe the effects on the investor and the stock market when a bubble bursts. The last chapter contains questions and answers for analyzing the possibility of a future "hard asset" bubble. While well written and offering valid suggestions, this work is better as an historical read than for its predictive value. Recommended for public and corporate libraries.
Stacey Marien, American Univ., Washington DC
Copyright 2002 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.

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Product Details

  • Hardcover: 272 pages
  • ISBN-10: 0060084626
  • ASIN: B0000A09DT
  • Product Dimensions: 8.9 x 5.9 x 1.1 inches
  • Shipping Weight: 1.2 pounds
  • Average Customer Review: 3.5 out of 5 stars  See all reviews (6 customer reviews)
  • Amazon Best Sellers Rank: #9,549,660 in Books (See Top 100 in Books)

Customer Reviews

Top Customer Reviews

Format: Hardcover Verified Purchase
CNBC anchor Ron Insana's "Trendwatching," his third examination of the stock market after "The Message of the Markets" in 2001 and "Traders' Tales" in 1996, should have been entitled "How not to lose your bundle the next time around." His stated purpose is to save the individual investor from him/her self during the next investment bubble that's sure to come. And he delivers his message loud and clear, whether it will be heeded or not. Throughout this work, Insana strains to point out that although bubbles occur, you do not have to be a victim; that with the historical knowledge he presents, you can arm yourself to go forth and do battle with market forces to survive and prosper through the bubbles' wild rides.This book is a revealing trip down investment-history lane and should be placed beside every investor's phone or electronic communications device as a reminder not to get caught up in the emotional mania that might be brewing right around the corner. He begins by defining what a bubble is, and borrowing strongly from Charles Kindleberger's (who died recently) "Manias, Panics, and Crashes," Insana traces bubbles starting from our most recent stock market debacle all the way back to Holland's Tulip Craze in the early 1600s. He finds that they all follow the Kindleberger (and Hyman Minsky) script: an invention or discovery sets off "a new era," then easy profits (speculation) fueled by easy credit or monetary conditions lead to the eventual parabolic blow off. Revulsion and recrimination set in as prices plunge back to earth. The insiders will have made out like bandits but the little guys get left holding a worthless bag of stocks. Reforms are instituted to correct the excesses.Read more ›
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Format: Hardcover
While millions of Americans might feelbewildered by the confusion aroundthe market and turned off by muchof the media hype surrounding themarket, this book and its author arethe antitode.Ron Insana comes from the first tierof financial journalists who taketheir work seriously and provideperspective and insight that areuseful to anyone navigating reallife investments with real lifeconsquences for their financialsecurity. Lou Dobbs of CNN, NeilCavuto of Fox and Lou Rukeyser ofCNBC join Insana in this smallhigh quality circle of first ratemarket commentators and thinkers.This is a book about perspective andhistory. It is the history of megatrend market forces such as theTulip Mania from centuries ago andthe Japanese crisis that continuestoday, that Insana discusses andexplains. And its this historythat Insana reminds us offers theperspective so often missing today,a world of market bubbles andcrashes and scandals and confusion.Yes, they went crazy buying andselling Tulips and real estate atdifferent times in disparate partsof the world, just as they (we)went crazy buying and selling techstocks during the Nasdaq craze.As Insana reminds us, the marketevents we go through in our lifetimes,the good and the bad and theemotional frenzies up and down,are not unique to us. These kindsof megafrenzies have happened beforeand there is much we can learn fromhistory, to avoid mistakes thatseem to be repeatedly made, and tounderstand opportunities that maynot seem apparent in the heat ofthe moment and the emotionalism ofthe crisis.If you're disgusted with the marketand vow never to invest again, readthis book. And if you get thatcrazy feeling that you just haveto buy some stock today, thisminute, right now, you should alsoread this book.Read more ›
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Format: Hardcover
Mr. Insana wrote this book to inform investors that history does repeat itself over and over again. He is specifically referring to "investment bubbles."

He shows graphically and textually the similarities and causes of many of the great speculative bubbles throughout history. Some of them include: Mississippi, South Sea, real estate, Japan, NASDAQ, etc.

Many "bubbles" are described. They are easy to understand although most don't go into a lot of detail. Mr. Insana quotes many other references to clarify the stages of investment manias.

The book was easy to read and would recommend this book to someone who wants more clarity on investment bubbles and wants general overviews of famous investment crashes throughout history.
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