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Trump: The Art of the Deal Hardcover – November 12, 1987
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From Publishers Weekly
This boastful, boyishly disarming, thoroughly engaging personal history offers an inside look at aspects of financing, development and construction in big-time New York real estate. "I don't do it for the money," maintains Trump, the son of a Queens realtor who, at age 27, bought and transfigured the colossal Hotel Commodore at Grand Central Terminal. Now 40, he has built, among other projects, and owns outright, Fifth Avenue's retail and residential Trump Tower (where he occupies a double-triplex suite); owns and operates Trump's Castle, a casino in Atlantic City; is arguably the most visible young man on Manhattan's celebrity circuit ("Governor Cuomo calls. . . . dinner at St. Patrick's Cathedral. . . . I call back Judith Krantz"); and is currently developing a controversial 100-acre West Side "Television City" project that is planned to include the world's tallest building. For those who would do likewise, Trump articulates his secrets for success: imagination, persistence, skill at "juggling provisional commitments" (e.g., for land or lease options, bank financing, zoning approval, tax abatement, etc.) and most crucial of all, a true trader's instinct. 135,000 printing; first serial to New York magazine and Vanity Fair; Fortune Book Club main selection; BOMC alternate. (December
Copyright 1987 Reed Business Information, Inc.
From Library Journal
This is a fascinating book because it is incredible. At the age of 41, Trump, the son of a Queens, New York, developer of moderate-income apartment houses, presides over a vast real estate empire with assets in the billions. Trump's world is composed of an endless series of deals and ventures, most of them monumentally successful from his point of view. The book is less an autobiography than an hour-by-hour recapitulation of how Trump spends his time plus a few lessons for those who would do the same. Trump seems to be a clever entrepreneur and exhibitionist. There should be requests aplenty for this. A.J. Anderson, G.S.L.I.S., Simmons Coll., Boston
Copyright 1988 Reed Business Information, Inc.
Top customer reviews
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It's written in a very casual, conversational tone — so it made very easy reading.
It was interesting to learn about how he got started in the real estate biz — and his tremendous self confidence, skill, and yes...luck — at finding himself in the right place and time for many of his amazing deals.
He was EXTREMELY tenacious and willing to take HUGE risks — and then he was able to produce results that gave investors/partners and government agencies a willingness to lend to him and green light his projects.
Wish I had some of his chutzpah. : )
The book opens with a play-by-play account of a few days in the office of Mr Trump, discussing the various deals in their various stages of progression, how different stakeholders coming to him with various proposals, and even how his wife and kids call him in the afternoon.
The book then goes into more focused stories on different deals and achievements, from how he went from managing low to modest income rent apartments, then making his first big deal in New York to initiating his most ambitious project in Television City. Each story is full of stakeholders he must appease, beuracracy that impedes him, critics he butts heads with and of course, fellow business partners and rivals. These stories are the most colourful part of the book and sometimes mix in a little bit of business wisdom too, though it's very, very sparing.
The end result is a highly entertaining and interesting insight into life as a big city real estate developer, deal-maker and all-round big-shot. The stories are told in such an interesting and engaging way that it becomes a very easy page-turner, and there isn't a single dull page, though there isn't much business wisdom. My one warning to you, the reader is that often these stories are a bit exaggerated. For example, Television City as it turns out, was never realised and sold to Chinese real estate developers and Trump's Castle quickly ran into financial problems. This isn't a criticism of the book as these events occurred after the book was published in '87 - but taken with a pinch of salt, Art of the Deal is a fantastic proposition you should definitely consider.