Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.
To get the free app, enter your mobile phone number.
Trump University Entrepreneurship 101: How to Turn Your Idea into a Money Machine Hardcover – January 2, 2007
There is a newer edition of this item:
The Amazon Book Review
Author interviews, book reviews, editors picks, and more. Read it now
Customers who bought this item also bought
What other items do customers buy after viewing this item?
From the Inside Flap
Are you ready to live your entrepreneurial dream? Trump University Entrepreneurship 101 guides you through the process step by step, showing you how to unleash your inner entrepreneur and overcome the obstacles in your way. It shows you how to identify and analyze business opportunities, select the most attractive and promising option, and get your business up and running.
Author Michael Gordon is an incurable entrepreneur who has founded five successful companies and teaches entrepreneurship at top business schools. He knows what it takes to start, run, and grow a business from the bottom up; and he knows that anyone with the drive and passion to succeed can learn the art of entrepreneurship. Now he shares his lifetime of wisdom in a single volume that covers all the bases. Trump University Entrepreneurship 101 combines the talent and wisdom of a successful entrepreneur with the business wisdom of Trump to produce a one-of-a-kind guide to entrepreneurial success.
Gordon makes it simple, explaining how a successful business is really nothing more than a money machine. You put an opportunity or idea into the top of the machine, you mix the idea up with customer value and hard work, and out comes money. There's no college degree you can get that will make you a great entrepreneur. But if you have the dedication and determination, this essential resource will show you how to build a money machine that produces sustainable long-term profit.
This book is a must for anyone who dreams of founding and owning their own business. In addition to demystifying the entrepreneurial process, it teaches you how to mobilize resources, develop a workable strategy, write a brief and effective business plan, raise money, negotiate with investors, and launch your business.
Ideal as a stand-alone primer on entrepreneurship or as a companion text for MBA classes, Trump University Entrepreneurship 101 provides everything you need to get your business up and running. If you've got the entrepreneurial itch, this book gives you the courage and confidence to take action.
From the Back Cover
Trump University books are practical, straightforward primers on the basics of doing business the Trump way—successfully. Each book is written by a leading expert in the field and includes an inspiring Foreword by Trump himself. Key ideas throughout each book are illustrated by real-life examples from Trump and other senior executives in the Trump organization. Perfect for anyone who wants to get ahead in business without the MBA, these streetwise books provide real-world business advice based on the one thing readers can't get in any business school—experience.
In Trump University Entrepreneurship 101, you'll learn how to:
- Build your own money machine!
- Unleash your entrepreneurial power
- Find a great idea and go with it
- Develop a strategy to gain competitive advantage
- Project your growth and profitability
- Create a simple (and successful) business plan
- Master the art of negotiation
- Concentrate on the customer
- Launch your new venture!
Includes FREE Downloadable Worksheets!
If you are a seller for this product, would you like to suggest updates through seller support?
Top Customer Reviews
I also appreciate the writing style in clear and direct presentation, which sort of exposed me to quick digesting, to quick absorbing, to quick thinking, to quick acting, and to quick changing. The best part of this book is the "Action" section at the end of each chapter. After getting the entrepreneur's mindset and being trained to think and act like an entrepreneur, you can't wait to take actions to be a real, ambitious and successful entrepreneur!
I highly recommend this book to all my friends, business partners and the people who are reading my review: don't miss this book; this book may also work its inspirational magic on you! As a venture capitalist, I can confirm with you that the people who possess the spirit of Entrepreneurship 101 are our investment targets!
-- review written by Janice Wang
Gordon takes the reader through a true journey of his own experiences with entreprenuership and it is through this magical journey that one can truly understand what it is to be an entrepreur. You read about mistakes, sucesses, suggestions, advice, tips, and what spoke to me louder, someone's own travel down their own road to find personal passion.
This guy knows what he's talking about and knows how to write. There is no question that he's passionate about what he writes, nor that you will be a better businessperson having read this book. It's a quick read that you'll want to save forever because of all the notes and tips you'll have as reference.
The book was a gift--as I don't really read Trump.
A great read for yourself and for the entrepreneur at heart in your life.
I've taken a selection of Gordon's chapter-by-chapter examples and illustrative models and handed them out to my team in order to get everyone involved and talking the same language. The result is a common vocabulary for communicating successful thinking about how we're going to stay on the track of sustainable, profitable growth.
Getting back to the "101" of entrepreneurship isn't simply for new entrepreneurs, it's for lifelong learning entrepreneurs.
Crafted in an engaging and illuminating literary style, Gordon's book and the man himself, walks the talk! As a veteran entreprenuer who broke out of the corporate confines of bureaucratic lethargy, Gordon followed the glint in his eye and built and sold a company on an idea that had all of the hallmarks of a true opportunity. What exactly is a real opportunity and how do you know if you've got one? Read the book, understand Gordon's customer model and get ready for the ride of your life! This is truly a life-changing handbook for anyone with even the slightest inclination towards entreprenuerial freedom.