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Trust, Inc.: How to Create a Business Culture That Will Ignite Passion, Engagement, and Innovation Paperback – November 25, 2013
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About the Author
Nan S. Russell is the author of The Titleless Leader and Hitting Your Stride. Her practical insights and workplace wisdom are grounded in real-world experience, including a career that took her from a minimum-wage employee to vice president of a multibillion-dollar company. Today, she's a national speaker, consultant, and a blogger for PsychologyToday.com on the topic of "Trust: The New Workplace Currency." Her Winning at Working column can be found in more than 90 publications. Nan has a BA from Stanford University and an MA from the University of Michigan. She lives with her husband in northwestern Montana.
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Top customer reviews
I am among those who view trust as the "glue" that enables any organization -- whatever its size and nature may be -- to establish a culture within which personal growth and professional development are most likely to thrive. Nan Russell is well-aware of all the problems that have developed and continue to exist in the workplace, such as employee disengagement, talent attrition, toxic leadership, and what James O'Toole so aptly characterizes as "the ideology of comfort and the tyranny of custom." Her focus in this volume is on what must be done to solve those and other problems and she also shares her thoughts about how to do that.
For example, in Part I (Chapters 1-5), Russell provides information, insights, and counsel with regard to how specific initiatives can help her reader to create a "trust pocket," engage the disengaged, earn and remain worthy of others' trust, trust others, enable personal as well as team accountability, and expedite innovative collaboration. In Part II, she focuses on how to "spark trust" with the five essentials (best revealed within the narrative, in context) and then in Part III, she shifts her attention to what she characterizes as "The Challenge of Trust." Actually, there are several challenges: earning trust, sustaining trust, and if lost, regaining it. In each instance, the key consideration is authenticity.
My own experience is that unless and until a person trusts herself or himself, it will be very difficult to trust anyone else. For example, the most cynical people I know question others' motives but are unwilling and/or unable to question their own. In many situations, in the absence of certainty, it take great courage to have faith; in a word, to trust. Russell devotes an entire chapter to these and other issue, stressing the importance of being persistent when there are obstacles or setbacks, of thinking independently rather than agreeing with what "they say," of revisiting trust regularly to ensure that it remains authentic, and the courage of taking the lead when an action needs to be taken.
This is a remarkably thoughtful and thought-provoking book that I recommend highly to anyone old enough to read it and bright enough to understand it. Trust is at least as important in school classrooms as it is in the workplace. Nan Russell has as much of value to share with parents as she does with C-level executives.
It will be of greatest benefit, I suspect, to leaders in organizations that are determined (as this book's subtitle describes it) to "ignite passion, engagement, and innovation" at all levels and in all areas of the given enterprise. When undertaking to achieve that worthy objective, however, they need to keep in mind that it is impossible to ignite anything with wet matches.
Well, they were right, I did. I loved Trust, Inc. it was just the catalyst I needed to get me off my duff to inspire my team. It was fresh with great ideas that I had not thought of before. It is easy to become complacent and to keep doing the same old thing day after day. Trust, Inc. gave me great ideas to light a fire under our team to get us all excited about what we are doing, to feel passionate again. I bought copies for everyone.
I'm excited it is Monday morning, I'm ready to start the day with gusto.