- File Size: 1319 KB
- Print Length: 45 pages
- Publication Date: January 19, 2014
- Sold by: Amazon Digital Services LLC
- Language: English
- ASIN: B00EGRZTZY
- Text-to-Speech: Enabled
- Word Wise: Enabled
- Lending: Enabled
Amazon Best Sellers Rank:
#222,559 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
- #205 in Kindle Store > Kindle eBooks > Reference > Writing, Research & Publishing Guides > Publishing & Books > Authorship
- #232 in Kindle Store > Kindle eBooks > Business & Money > Marketing & Sales > Advertising
- #426 in Books > Reference > Writing, Research & Publishing Guides > Publishing & Books > Authorship
Is $.99 the New Free? The Truth About Launching and Pricing Your Kindle Books Kindle Edition
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Top customer reviews
KDP Free Days aren't what they used to be. Six months ago I consistently had 2500 to 4500 downloads for each of my book launches; today 500 to 1000 is a strong number. I'm not sure if it's a summer slowdown, or a shift in people downloading free books. Time will tell.
Scott suggests that 99 cents is the new free. That may be possible. I will agree with his theory that giving your books away for free can draw the wrong audience. Most often your one and two star reviews come from readers who down loaded the book for free. Many of these reviews start out like this, "It's not really the kind of book I normally read," or "I didn't really read the whole thing, because it wasn't what I thought it would be..."
Perhaps the best advice you can take from the book; track your sales everyday; make notes of special promos you're running or free days. This is the only way you will know what works and what doesn't.
For me, I'm not ready to give up my KDP Free Days, but I don't use them after the launch for all of my books. Free days don't seem to drive sales in the business and ecommerce categories after the initial giveaway. My history books are just the opposite. I can easily drive 100 or 200 more sales within three to four weeks of running another free promo. In the business category, 99 cent promos seem to work better to reinvigorate lagging sales.
Quick follow up two weeks after reading and reviewing this.
Based on the eBay and Kindle writing category, Kindle author's have taken Scott's advice to heart. Dozens of authors used the 99 cent price to vault their books to the top spots. What surprises me is, two weeks later they're still at that price. The idea was to use the 99 cent price to reinvigorate your book, not to drag the market price down.
Just putting it out there. Anybody else have an idea on this?
My one mild criticism may be wrong, but I think authors in the hyper competitive areas overestimate the marketing problem. I see plenty of older books, published without any knowledge of e-books doing really well. Finding your niche and being a genuine authority solves many problems, but we all need a jump start. Thanks Steve.
In some other books I have read recently it says that pricing a book at $2.99 is better for sales than pricing a book above $10. (Although my recent experience is that books sell better at 99 cents than 2.99)
This book deals more with the questions of whether or not you should list your book for .99 or $0. There is also apparently a way to get amazon to list your book totally for free. I've seen some authors do this but was not sure how they were doing it. This book tells the secret.
Steve Scott also addresses the question a lot of new authors are asking. Is KDP Select the way to go? Steve Scott discusses the advantages and disadvantages of giving your books away for free. I would say from my brief experience with KDP that it gives you more exposure. I feel ecstatic that I've given away over 550 books. It is very exciting to think that someone out there is reading your work. So I think the author and I agree that KDP Select is the way to go at first. When he talks about a "flood of downloads" he means it. People are hungry for free books!!! I know because I'm downloading everyone else's books too.
This book will also give you some advice about how to create an email list although I would have liked a lot more detail. So overall I found this book helpful. If you are in a quandary about what to do with pricing this gives some ideas.
~The Rebecca Review
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