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Karl Sabbagh

Twenty-First-Century Jet: The Making and Marketing of the Boeing 777 Hardcover – January 3, 1996

by Karl Sabbagh (Author)

7 customer reviews

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Documents the production of the passenger aircraft, examining Boeing's team management strategy, the design creation done exclusively on computer, and the unique financing plan

Product details

Hardcover: 368 pages
Publisher: Scribner; First Edition edition (January 3, 1996)
Language: English
ISBN-10: 0684807211
ISBN-13: 978-0684807218
Product Dimensions: 6.4 x 1.2 x 9.5 inches
Shipping Weight: 1.4 pounds (View shipping rates and policies)
Average Customer Review: 7 customer reviews
Amazon Best Sellers Rank: #1,285,349 in Books (See Top 100 in Books)
- #454 in Commercial Aviation (Books)
- #2343 in History of Technology
- #260 in Aircraft Design & Construction

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JorgeTop Contributor: Classical Music

A Modern Engineering Success Story!

May 3, 2015

Format: Hardcover

The design, manufacturing, testing and entry into service of the Boeing 777 was a masterful exercise in modern jet aircraft building. Using the "Working Together" philosophy instigated by the initial hand written commitment letter "...we agree to work together to deliver a service-ready airplane, an airplane that works..." written at 2:15am on an October morning in 1990 signed by United Airlines and Boeing management the almost overwhelming success of this aircraft after more than twenty years in service has justified it's unique development process. This was the first commercial jetliner constructed using the CATIA computer method of design whereby the "interference" of parts during the actual construction was virtually eliminated. As a paperless airplane such "interferences" had been identified before any construction began. Contrast this with the assembly of the first A380 when something as simple as the forward mounted camera high in the vertical fin could not be installed because the connecting wires inside the fin were too short. Contrast further the success of the B777 with the MD11 and A340 which were both in development and construction at almost the same time. The forward thinking decision to use two very large engines rather than three or four smaller ones has also been validated at this time. The development and design process of the B777 was led by the superlative Boeing engineer Alan Mulally who when later passed over for a promotion to senior Boeing management left Boeing and was then employed as the Senior most executive of Ford Motor Company and who guided Ford through the volatile period in the 2008's to 2010's when every other United States major automobile manufacturer declared bankruptcy and Ford did not. And Ford also declined United States Government financial assistance whereas the others accepted. Except for the B747-8 and the A380, all successful double aisle jetliners today are large twins further validating the Boeing decision from the early 1990's. For this book Karl Sabbagh and video recording personnel were allowed unprecedented access to document this aircraft construction process. The abbreviated story is also available on VHS or DVD, today mostly available though only on the secondary market. Evidently this access was not available at Boeing for the story of the B787, maybe it should have been! An intelligent, insightful observer might opine that the development of the B787 might have been much less flawed had Mulally been in charge.

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Normand Hamel

Dramatis Personae

July 17, 2008

Format: Hardcover

Sabbagh does a good job of explaining the technicalities behind the design and manufacturing of the Boeing 777. Yet it remains accessible for those who do not have a background in aviation.

Throughout the book I was annoyed by the constant physical descriptions of various people and their personalities. I can understand that some readers will like this though. But I found degrading his remarks on the physical stature and cultural traits of the Japanese people in particular. In my opinion this kind or remarks has no place in a book like this. The other thing that bothered me is the naive and pervasive admiration the author displays toward Boeing. It is certainly a great company with an astounding legacy. But little room was made in this book for the other players in the field. And the few times they were mentioned it was mostly on a negative tone. It's almost as if the book had been sponsored by Boeing.

That being said, I wanted to learn more about Boeing and the 777 and on that account I was not disappointed. We are given a lot of basic descriptions of the aircraft and the associated manufacturing processes. This book was written for the educated public at large, but the aviation buff will also find it interesting. By his own admission Sabbagh is not himself a specialist, but he gave me the impression that he understood quite well what he was talking about. He is certainly a good writer, if not my kind.

3 people found this helpful

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John Joss

There must be a pony around here

March 20, 2003

Format: Hardcover

Visitors to Amazon who read customer reviews may have noted that low ratings turn off readers--'helpful' ratings go down with the number of stars. A pity, since intelligent readers realize that ratings derive from reader experience and knowledge.
So: this could have been a fascinating, important book about a subject that affects millions of airline passengers. But Sabbagh snatches defeat from the jaws of potential victory solely because of his writing style--or, rather, the lack. This must be among the most hackneyed, cliche-ridden pieces of sloppy journalism ever foisted on a major publisher. One wonders whether an editor ever even looked at it.
The very first line of the book, in the Acknowledgments, is a cliche: "It goes without saying that . . ." Arrgghhh! The very first sentence of the Introduction is equally clumsy: "There are two things I know about airplanes that surprised me when I first learned them." How about: "Two things about airplanes surprised me." Beyond the clumsy construction he uses, the author should discover several thousand things that surprised him. I've been a pilot since age 17 and learn something new every time I fly. His entire introductory premise is fallacious and trivial.
The over-all impression of the book is that the author is not a pilot and doesn't really care much about flight; that he knows not nearly enough about the design, manufacturing, materials and basic aerodynamics technologies he tries to convey to the reader; and that his failure to master the language and rid himself of the leaden, cliched prose is a burden the reader is forced to share if he or she keeps slogging on.
There must be a pony around here. There must be a wonderful book about a great and epochal airplane hiding inside this mess. The reader shouldn't have to start with a shovel to find that book.
The only stars I give (two) are for information I was forced to dig out, with reluctance and frequent outbursts of impatience.

14 people found this helpful

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