Top positive review
Best twitter book so far
on September 11, 2011
I have been using twitter for a year with great success, meeting interesting people, making friends, sharing my thoughts, and also using twitter to promote my two books that have both at one time ranked in the top 2% of all books sold on Amazon. So I found this book to be very similar to my own experiences on twitter both my successes and learning experiences.
I found myself agreeing with everything in this book and also learning a few things I did not know.
This book is mainly geared to people that want to use twitter to promote themselves or their business but also strongly recommends bringing your own personal touch to twitter. Even a business account should have a real person behind it that people can relate to. The author gives great examples of both successful and unsuccessful accounts ran for businesses.
Joel Comm is adamant about telling readers how twitter gives anyone a voice to potentially millions of people online and that twitter's true power comes through when connected to other social media sites like a blog, facebook, or youtube, etc. I completely agree.
If you are interested in monetizing twitter the author advises the formula is Know me. Like me. Trust me. Pay me. Just like in the real world of sales. Twitter is not a get rich quick scheme and people that launch into sales with no relationship will fail quickly.
Twitter users will not find instant success in the short term. Twitter is about building relationships, building trust, and building a brand. It is about creating value for your followers. It is a long term commitment to success.
Your goal on twitter if you want a lot of followers and to be successful is to create consistent tweets that are entertaining, interesting, and fun. (I would also add informative.)
Great book that I think anyone can get several great tips from to learn how to be more successful on twitter.