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The Tylenol Mafia: Marketing, Murder, and Johnson & Johnson Paperback – April 16, 2012
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"The Tylenol Mafia by Scott Bartz is one of the best pieces of journalism I have ever seen. All students of PR and journalism should read it... This expose' of the No. 1 phony story in PR is long overdue. -- Jack O'Dwyer, O'Dwyer PR
"This is really a story, not of the murders themselves, but of corporate corruption and an American political system that is willing to allow murderers to go free in order to protect corporations from lawsuits." -- Michael Rivero, "What Really Happened" radio show.
It reads like a murder mystery -- WGN-TV Chicago
The book also raises suspicion over dozens of incidents, including a bottle of cyanide-laced Tylenol turned in a month after the poisonings by the wife of a DuPage County judge - Daily Herald
We defer any comment on the investigation of these poisonings to the appropriate legal authorities. -- Johnson & Johnson spokesman Bill Price
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This is not an easy read... due to the extensive detail, I found myself re-reading certain passages and referencing previous chapters. Some reviewers have criticized the author for repeating himself. While there is quite a bit of repetition, it helps the reader connect the dots in this intricate story.
Downside to the book is that there were a few details that were repeated several times over, information that did not seem to pertain to the story in anyway and statistics that I did not feel helped the story one way or another. The book details note that the book is 504 pages long, there are about 150 pages of footnotes, seems like a very high number. The author also at times seemed to rant like a disgruntled ex employee..oh wait Mr.Bartz does have an axe to grind (see his biography)
Overall I would recommend the book
I read the kindle edition of the book. My only criticism is that the font size changed with annoying frequency. Maybe this doesn't happen on a kindle, but it was a problem on my Android phone. Sixty percent of the book is the story. The rest is the author bio and end notes. I had no idea there were end notes until I finished the text of the book. There were no links to them in the chapters themselves. The end notes are complete and thorough. I would have appreciated reading them right after finishing a chapter if I had known they were there and if the book had links to them.
I would give this book five stars for the extensive research that went into it and for the engaging story. I took off one star for the formatting issues.