The Facebook Artificial Intelligence powered algorithm is designed to suck users into the content that interests them the most. The technology is tuned to serve up more and more of what you click on, be that yoga, camping, Manchester United, or K-pop. That sounds great, right?
However, the Facebook algorithm also leads tens of millions of its nearly 3 billion active global users into an abyss of misinformation, a quagmire of lies, and a quicksand of conspiracy theories.
"An Ugly Truth" is a fascinating account of what led Facebook to be so destructive, including the power of the stock market and the single-minded personalities at the top - The Zuckster and Sheryl.
The book has been years in the making and has been meticulously researched, including more than a thousand hours of interviews with insiders.
Superbly written, "An Ugly Truth" reads more like a thriller than nonfiction.
While nowhere close to the rigor of Frenkel and Kang, I've been watching Facebook for more than a decade as well. I've become more and more concerned about the destructive nature of the technology. So far, politicians are focused on the wrong things so are unlikely to do anything meaningful. It's not about policing hate speech or "fake" content.
Hopefully this book will serve as a proper wakeup call.
As you'll read in An Ugly Truth, "It would be easy to dismiss the story of Facebook as that of an algorithm gone wrong. The truth is far more complex."
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Opiniones con imágenes
A must read: essential to understanding the most consequential social experiment of our time.
Everyone needs to read this book. To say it is eye-opening would be an understatement. The authors managed to get never-reported emails, memos and white papers from top executives at Facebook. This book delivers a behind the scenes view of how leadership at Facebook made decision after decision to grow at any cost. The result is a crisis affecting billions of us. The book's name comes from an internal posting written by one of Facebook’s longest-tenured executives, Andrew Bosworth, which he called “The Ugly.” In the memo he wrote: “The ugly truth is that we believe in connecting people so deeply that anything that allows us to connect more people more often is de facto good. That can be bad if they make it negative. Maybe it costs a life by exposing someone to bullies. Maybe someone dies in a terrorist attack coordinated on our tools. And still we connect people.” An Ugly Truth covers how Facebook, while connecting us, is also mishandling data, amplifying fake news, and spreading hate speech. It's impressively researched, well written and gives an objective point of view. It's not just a juicy read about the mistakes leadership made. This book is a wake up that the controversies surrounding this tech giant are not mistakes at all, they're a product of how Facebook was built to perform.
Opiniones destacadas de los Estados Unidos
Ha surgido un problema al filtrar las opiniones justo en este momento. Vuelva a intentarlo en otro momento.
Calificado en Estados Unidos el 14 de julio de 2021
Calificado en Estados Unidos el 10 de diciembre de 2021
Calificado en Estados Unidos el 13 de julio de 2021
The book's name comes from an internal posting written by one of Facebook’s longest-tenured executives, Andrew Bosworth, which he called “The Ugly.” In the memo he wrote: “The ugly truth is that we believe in connecting people so deeply that anything that allows us to connect more people more often is de facto good. That can be bad if they make it negative. Maybe it costs a life by exposing someone to bullies. Maybe someone dies in a terrorist attack coordinated on our tools. And still we connect people.”
An Ugly Truth covers how Facebook, while connecting us, is also mishandling data, amplifying fake news, and spreading hate speech. It's impressively researched, well written and gives an objective point of view. It's not just a juicy read about the mistakes leadership made. This book is a wake up that the controversies surrounding this tech giant are not mistakes at all, they're a product of how Facebook was built to perform.
A must read: essential to understanding the most consequential social experiment of our time.
Calificado en Estados Unidos el 13 de julio de 2021
Everyone needs to read this book. To say it is eye-opening would be an understatement. The authors managed to get never-reported emails, memos and white papers from top executives at Facebook. This book delivers a behind the scenes view of how leadership at Facebook made decision after decision to grow at any cost. The result is a crisis affecting billions of us. Calificado en Estados Unidos el 13 de julio de 2021
The book's name comes from an internal posting written by one of Facebook’s longest-tenured executives, Andrew Bosworth, which he called “The Ugly.” In the memo he wrote: “The ugly truth is that we believe in connecting people so deeply that anything that allows us to connect more people more often is de facto good. That can be bad if they make it negative. Maybe it costs a life by exposing someone to bullies. Maybe someone dies in a terrorist attack coordinated on our tools. And still we connect people.”
An Ugly Truth covers how Facebook, while connecting us, is also mishandling data, amplifying fake news, and spreading hate speech. It's impressively researched, well written and gives an objective point of view. It's not just a juicy read about the mistakes leadership made. This book is a wake up that the controversies surrounding this tech giant are not mistakes at all, they're a product of how Facebook was built to perform.
Imágenes en esta reseña
Calificado en Estados Unidos el 19 de julio de 2021
Opiniones más destacadas de otros países
Ruben López
Libro en excelente condiciones e interesante
Calificado en México el 4 de marzo de 2023
Joe Sworyk
Interesting take on the recent struggles Facebook has faced.
Calificado en Canadá el 24 de septiembre de 2021
Amazon Customer
A Warning from the Future
Calificado en el Reino Unido el 7 de septiembre de 2022
