- Series: Ultimate Series
- Paperback: 380 pages
- Publisher: Entrepreneur Press; 5 edition (October 17, 2017)
- Language: English
- ISBN-10: 1599186128
- ISBN-13: 978-1599186122
- Product Dimensions: 8 x 0.8 x 10 inches
- Shipping Weight: 1.6 pounds (View shipping rates and policies)
- Average Customer Review: 397 customer reviews
- Amazon Best Sellers Rank: #10,425 in Books (See Top 100 in Books)
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Ultimate Guide to Google AdWords: How to Access 100 Million People in 10 Minutes (Ultimate Series) 5th Edition
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About the Author
Mike Rhodes, CEO and founder of WebSavvy, is an international speaker, bestselling author, specializing in Google AdWords, Google Analytics, and website conversions.
Bryan Todd is an international marketing consultant and Google AdWords specialist.
Top customer reviews
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Needless to say, my confidence was dashed. So I started trying to educate myself on Adwords. I took courses on Lynda, read blogs, took classes on Udemy, you name it. Nothing gave me the kind of practical, comprehensive, step-by-step breakdown of the platform that I needed to confidently manage the platform on my own.
Until now. Once I started reading this book, I could not put it down. I finished the book in two days, and it is HEAVILY annotated. I immediately found mistakes that my previous consultant had made in my Adwords account. Today I ran my first ads on my own, with no outside input. I feel confident about them.
Don't waste time with other books and outside Adwords consultant. Buy this one, manage your account on your own.
I'll update this review once my campaigns have been running a few months to see if this confidence remains down the road.
There is a lot of fluff. Almost completely blank pages. Stories about nephews. Pep talks. I would have preferred a slimmer, more to-the-point book that didn't insult my intelligence by masquerading as more than it actually is, which is a somewhat bloated "get rich, you can do it!" book by an author who never drops his sales act.
I've only been running my ads for a couple of weeks, and I'm A/B testing as Perry lays out, so I will be excited to see how my funnel converts.
There is very High value in this book. Whether you are a seasoned veteran or a newbie.
And to hell with people hating on all the email opt in links,
1 he is a marketer and has every right to practice his profession the way he wants to, and that means growing his list by providing value in return for opt ins
. 2, you are not forced to opt in, the value in the book is already great enough.
3, opting in gives you even more value, cause he sends you tons of useful information.
So, yea, this is the besT book on AdWords I found, and I've taken AdWords tutorials and read many books on it.