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Ultimate Guide to Linked In for Business (Ultimate Series) Paperback – August 2, 2012
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About the Author
Ted Prodromou is an Internet business consultant, specializing in search engine optimization, pay-per-click campaign management, and social media marketing. In his past life, Ted worked for high tech companies IBM, DEC and Cellular One before starting his own consulting firm in 1999. You can learn more about Ted at http://www.tedprodromou.com
Top Customer Reviews
The book is a great combination of a beginner's guide with some terrific insider-expert tips. LinkedIn is a great way to connect to potential customers and if you aren't using it yet it is well worth investigating.
This Ultimate Guide is truly a state of the art deep-dive into all-things LinkedIn with a focus on the business perspective.
Cox Ferrall, CMC FIMC San Francisco
Ted gave me that big smile you see in his promo picture. "LinkedIn does work. I bet you didn't complete setting up your profile," he smiled. "I think I can help you with that." Then he told me he had just written a book for Entrepreneur magazine that explained how to set up LinkedIn and use it professionally. After a long and interesting conversation (and dinner) I promised I would give his book a try. When I got back to the east coast I opened the book and followed the first few chapters, actually 31 pages, to set up my profile, Ted's way. Ted was right. I did not have my profile set up properly.
One of the things I like about the book is that Ted tells you what you should do AND he also tells you what you shouldn't do and why. For example, don't use the canned LinkedIn invitation message. It is too impersonal. Instead write your own short personal message. I found that gets almost instant results. Don't buy the premium account unless you have a defined need for it. You can do almost everything you need to with the basic account. Don't automatically import all your contacts. You want to screen who you admit to your LinkedIn account.Read more ›
Most Recent Customer Reviews
An excellent how-to book, with real-world examples and realistic perspective for business professionals. Read morePublished 17 months ago by Joyce Davis
A big help if you want to get a better handle on LinkedIn. A lot of great information in a easy to understand guide.Published on February 23, 2014 by Dad11678
Well-organized content and plenty of step-by-step instructions for using LinkedIn to build your business and network. Lots of great tips for using this tool.Published on February 18, 2014 by Steve
In this day and age I'm apprehensive about buying books based on online reviews, since we all know they can be manipulated. Read morePublished on February 8, 2014 by Dianne
There are a number of Web seminars purporting to have the answer to using LinkedIn. This book is an easily understand, no nonsense approach to delving into LinkedIn and applying to... Read morePublished on January 23, 2014 by twright4
Fantastic book! This is a book with so much insight! I loved every single part of this book! My goal is to use the principals within this book on a daily basis!Published on January 2, 2014 by Jason Lucchesi
Great book! I knew nothing about LinkedIn when I bought this book and was pleased with the guidance that the author provided. Read morePublished on November 25, 2013 by John C. Galascione