Digital List Price: $24.95
Kindle Price: $13.00

Save $11.95 (48%)

These promotions will be applied to this item:

Some promotions may be combined; others are not eligible to be combined with other offers. For details, please see the Terms & Conditions associated with these promotions.

Deliver to your Kindle or other device

Deliver to your Kindle or other device

The Ultimate Online Customer Service Guide: How to Connect with your Customers to Sell More! by [Collier, Marsha]
Audible Sample
Playing...
Loading...
Paused
Kindle App Ad

The Ultimate Online Customer Service Guide: How to Connect with your Customers to Sell More! Kindle Edition

4.5 out of 5 stars 8 customer reviews

See all 6 formats and editions Hide other formats and editions
Price
New from Used from
Kindle
$13.00

Length: 257 pages Word Wise: Enabled Audible book:
Audible book
Switch back and forth between reading the Kindle book and listening to the Audible book with Whispersync for Voice. Add the Audible book for a reduced price of $7.49 when you buy the Kindle book.
Available
Matchbook Price: $2.99 What's this?
For thousands of qualifying books, your past, present, and future print-edition purchases now lets you buy the Kindle edition for $2.99 or less. (Textbooks available for $9.99 or less.)
  • Thousands of books are eligible, including current and former best sellers.
  • Look for the Kindle MatchBook icon on print and Kindle book detail pages of qualifying books. You can also see more Kindle MatchBook titles here or look up all of your Kindle MatchBook titles here.
  • Read the Kindle edition on any Kindle device or with a free Kindle Reading App.
  • Print edition must be purchased new and sold by Amazon.com.
  • Gifting of the Kindle edition at the Kindle MatchBook price is not available.
Learn more about Kindle MatchBook.

click to open popover

Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.

  • Apple
  • Android
  • Windows Phone
  • Android

To get the free app, enter your mobile phone number.


Editorial Reviews

From the Inside Flap

Create the online service that wins customers and keeps their loyalty

Whether you create an online business from scratch or make online customer outreach a part of your already established business, you are opening your virtual doors to hundreds of millions of potential customers. The possibilities for your business growth may seem limitless. And they can be—but only if you instill in your business the model and mission of customer service that has built successful businesses for centuries.

Through personal experience in building her first online business on eBay, and her contacts with hundreds of businesses around the world, Marsha Collier has learned firsthand that good customer service can launch a small business into the stratosphere—while bad customer service can break the biggest conglomerate. With humor, fascinating research, and sensible advice, The Ultimate Online Customer Service Guide will demonstrate how any business can maximize its local or international customer outreach and even tailor its growth to meet both short-term and long-term goals. Collier explains:

  • The choices available for online communication and how to use them to create a customized outreach program
  • Methods to integrate healthy customer service habits into your approach—and your employees’ approach.
  • Ways to zero in on the online forums and communities that are a part of your customers’ lives—and become a vital player in those areas
  • The implications that good, bad, or indifferent customer service have on your online reputation—and how far that reputation can travel

With fascinating examples of companies that have succeeded or failed in online customer service, as well as case studies of innovative customer outreach strategies, The Ultimate Online Customer Service Guide brings the winning strategies to life that can put any company on the road to greater growth and long-term success.

From the Back Cover

Praise for
THE ULTIMATE ONLINE CUSTOMER SERVICE GUIDE

The Ultimate Online Customer Service Guide: How to Connect With Your Customers to Sell More! is a great gift from author and entrepreneur Marsha Collier. Marsha defines the art of customer service, connection, and engagement, and teaches small businesses how to battle and win with big players. Marsha's bestselling “Starting an eBay Business for Dummies,” is a legend in online retailing. This new customer service tutorial delivers much more than the title and promise. If you read Marsha's books and apply her lessons, your business will grow. In this economy, make an investment in Marsha's new book. You won't be disappointed. “
—Kathy Ireland, CEO and Chief Designer, Kathy Ireland Worldwide

“Social media and the economy has changed the game for Customer Service for companies large and small.   In this book Marsha provides the tactics and know-how to take your business to the next level.”
—Frank Eliason, Senior Vice President of Social Media, Citibank

"Customer service is no longer a cost center. It's an opportunity. Marsha Collier gives you a first stab at getting it right."
— Chris Brogan, President New Marketing Labs

"Marsha brings to light an often overlooked perspective in business, the voice and experiences of the customer. In a world where customers are the new influencers, this book is your guide to embracing empathy and new opportunities."
—Brian Solis, Author of Engage, The Complete Guide for Building and Measuring Success in the Social Web

"Everyone has a product, but customer service is where the rubber meets the road. Today's fastest growing companies go out of their way to offer exceptional service and connect with consumers through a first-rate online customer experience. As one of the world's sharpest minds in social media and online service, Marsha Collier is a must read for anyone serious about growing a business in the age of the digital consumer."
— Jordy Leiser, cofounder & CEO of STELLAService, The Authority for Online Customer Service


Product details

  • File Size: 1863 KB
  • Print Length: 257 pages
  • Page Numbers Source ISBN: 0470637706
  • Publisher: Wiley; 1 edition (December 15, 2010)
  • Publication Date: December 15, 2010
  • Sold by: Amazon Digital Services LLC
  • Language: English
  • ASIN: B004H4XLJW
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Lending: Enabled
  • Enhanced Typesetting: Not Enabled
  • Amazon Best Sellers Rank: #1,965,251 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
  • Would you like to tell us about a lower price?


Customer reviews

Top customer reviews

on February 22, 2014
Format: Hardcover|Verified Purchase
0Comment| One person found this helpful. Was this review helpful to you?YesNoReport abuse
on September 19, 2014
Format: Hardcover|Verified Purchase
0Comment| One person found this helpful. Was this review helpful to you?YesNoReport abuse
on November 3, 2013
Format: Kindle Edition|Verified Purchase
0Comment| One person found this helpful. Was this review helpful to you?YesNoReport abuse
on February 19, 2014
Format: Hardcover
0Comment| One person found this helpful. Was this review helpful to you?YesNoReport abuse
on September 12, 2012
Format: Hardcover
0Comment| 2 people found this helpful. Was this review helpful to you?YesNoReport abuse
on February 24, 2011
Format: Hardcover
0Comment| 3 people found this helpful. Was this review helpful to you?YesNoReport abuse

Set up an Amazon Giveaway

The Ultimate Online Customer Service Guide: How to Connect with your Customers to Sell More!
Amazon Giveaway allows you to run promotional giveaways in order to create buzz, reward your audience, and attract new followers and customers. Learn more about Amazon Giveaway
This item: The Ultimate Online Customer Service Guide: How to Connect with your Customers to Sell More!