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The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies Paperback – May 27, 2008
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This book will be a classic for as long as businesses seek to improve their profits, their sales, and their futures. (Jay Conrad Levinson, author of the Guerrilla Marketing series)
This is by far the best sales book I have ever read and I have read hundreds. As someone who runs [more than] fifteen companies and employs more than six hundred people, I can honestly say this is a book I will refer to for decades to come. (A. Harrison Barnes, CEO, Juriscape)
No hype or theory here. Chet offers sound, yet simple, business advice to grow your business stronger than ever! (Tom Hopkins, author of "How to Master the Art of Selling")
Chet has the best material Ive seen for how to attract an army of top producers and how to get the most out of them once you get them. (T. Harv Eker, bestselling author of "Secrets of the Millionaire Mind")
Chet Holmes is one of the greatest teachers of marketing, sales, and business success in the world today. This incredible book will supercharge results in every part of your business. (Brian Tracy, author of "The Way to Wealth")
"The Ultimate Sales Machine" [is] a book that puts it all together to help you dramatically increase your sales if you are wise enough to follow its advice. (Michael Gerber, bestselling author of "The E-Myth" and "E-Myth Revisited")
"The Ultimate Sales Machine" is an amazing book that will powerfully change the way you do business. Chet Holmes is a one-of-a-kind talent and this incredibly practical book is the embodiment of his highly successful approach. (Stephen M. R. Covey, author of "The Speed of Trust")
Reading Chet Holmess book can turn your business into a high-performing, massively profitable, superior money-making force in whatever field or market you compete in. . . . Its essential reading for anyone craving business greatness and prosperity. (Jay Abraham, author of "Getting Everything You Can Out of All Youve Got")
Chet not only knows more and better ways to grow sales than probably anyone, but even more important, he has the systems that make his concepts realistic and easy to implement. Most of the books Ive read on business growth are interesting. But this mans material is out-of- the-park great. (Loral Langemeier, author of "The Millionaire Makers Guide to Creating a Cash Machine for Life")
aFar more than just another sales book.a
aA powerful, entertaining guidebook to mastering the fundamentals that drive thriving sales.a
aA holistic sales and marketing campaign that works.a
aChet Holmes is one of the greatest teachers of marketing, sales, and business success in the world today.a
aBrian Tracy, author of "The Way to Wealth"
aThis is by far the best sales book I have ever read, and I have read hundreds.a
aA. Harrison Barnes, CEO, Juriscape
aJay Conrad Levinson, author of "Guerrilla Marketing"
About the Author
Chris Steiner is the author of $20 Per Gallon, a New York Times bestseller. His writing has appeared in Forbes, the Chicago Tribune, the Wall Street Journal, Fast Company, and more. He holds an engineering degree from the University of Illinois at Urbana-Champaign and a masters in journalism from Northwestern University. Steiner lives in Evanston, Illinois, with his family.
Top customer reviews
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This book did a wonderful job concluded what REALLY matters to a business: create a system and create sales strategies, stay focus with consistent efforts.
When I came to my last job, it was chaotic and most people cannot last 3 months in that position. I used the ideas in this book, approached my boss, offered to help her to do an audit and see where went wrong, I wrote a training guide to standardize how we operate and things getting much better. I saw very little value to rehab our division because it does not bring in revenue, so I proposed the idea to help improving company's sales and marketing division. Then the company was hit by lawsuit so I wasn't able to.
This book can help your company dominate the market, position yourself, handle the growth and scale fast. The only piece missing is corporate finance.
Since I read at least 1 business and investing book per week I was constantly evolving. I realized merely has stunning sales record and a great business system would not be enough. Currently, I am learning how to read financial statement like lenders or investors. And I come to realization that majority of the management were not financially sophisticated enough. If you are the company executives, I would recommend you inspect how management spending on each and every check that comes out. Again, this is still something I learned from this book: if you want to find out where is the problem, you have to do a review and audit, you have to spend time working on the business not in the business.
There are a lot of fluffy books talk about leaderships and visions, they were nice to read but fail to make an impact to real business operations. This book stands out, it was packed with information, its specific, the ideas are actionable, unlike some other books only tells you half of the story and hope to upsale you to get another half, this book does the lead generation too, but it gives you the whole picture, you can use the ideas in this book and making impact right away! This book has no BS, it has almost everything you need to know to make your business the top 1%.
Holmes’ book is entertaining and powerful. He starts by focusing on habits – because so much of sales is habits and mindsets, gets into running effective meetings and creating strategies, then tackles sales team building, and attracting the best buyers.
It's highly readable and entertaining.
The biggest takeaways: Be disciplined. Stick to a few strategies and get really good at them. Figure out how to educate your market. Then go after them.
By focusing on the 12 key strategies here, perhaps most importantly hiring the right sales people and providing the right follow up and follow through, an organization will be dramatically improved. The adage that holmes notes - do 12 things 4000 times well rather than 4000 things 12 times, is a truism in business - and the 12 things he recommends are basic and fundamental and often ignored or neglected for the next exciting thing.
The book gives practical and actionable steps to develop a sales machine in your organization. Note - I did not say easy - but practical and actionable. Focus on fundamentals, hone them, improve, rinse and repeat. A good book and a good read.
The 12 steps are quite overarching for an entire span of business management work. One can use sections of the book at different intervals of execution.