Digital List Price: $24.99
Kindle Price: $14.49

Save $10.50 (42%)

These promotions will be applied to this item:

Some promotions may be combined; others are not eligible to be combined with other offers. For details, please see the Terms & Conditions associated with these promotions.

Deliver to your Kindle or other device

Buy for others

Give as a gift or purchase for a team or group. Learn more

Buying and sending eBooks to others


Single copy
(Sent by Amazon)
Amazon emails the eBook to a recipient on your behalf.
Learn more

Multiple copies
(Send on your own)
You send redemption links to your recipients.
Learn more


These ebooks can only be redeemed by recipients in the US. Redemption links and eBooks cannot be resold.

Quantity:
This item has a maximum order quantity limit.

Deliver to your Kindle or other device

Kindle App Ad
Video Marketing For Dummies by [Daum, Kevin, Hein, Bettina, Scott, Matt, Goeldi, Andreas]

Video Marketing For Dummies Kindle Edition

4.2 out of 5 stars 20 customer reviews

See all 3 formats and editions Hide other formats and editions
Price
New from Used from
Kindle
$14.49

Kindle Feature Spotlight

CLOSE

Length: 411 pages Word Wise: Enabled Enhanced Typesetting: Enabled
Page Flip: Enabled

Try Kindle Countdown Deals
Explore limited-time discounted eBooks. Learn more.
click to open popover

Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.

  • Apple
  • Android
  • Windows Phone
  • Android

To get the free app, enter your mobile phone number.

Try Kindle Countdown Deals
Explore limited-time discounted eBooks. Learn more.

Editorial Reviews

From the Back Cover

Create a buzz-worthy video to reach the right audience and drive your marketing

The rise of online video makes adding video to your marketing plan a must. A good marketing video can grab customers' attention and maybe even boost your profits. This book collects the expertise of four video marketing pros who share the tools needed to get maximum return on video investment. From marketer to producer to editor, you'll learn it all!

  • Get down to the basics — start down the path of creating effective marketing videos by deciding on the right concept for your plan

  • Send the right message — figure out what you want to communicate, make it compelling, turn it into a concept with visual imagery, and script it in detail

  • Prepare for production — find everything you need to know about creating your budgets, finding locations, recruiting cast and crew, and covering all the legal requirements

  • Lights, camera, action — learn the right tools to get it all shot and benefit from techniques and tips used by professional filmmakers

  • Walk the red carpet — follow the right methods to reach your target audience and get viewers on the web

  • Maximize your investment — use your production skills to create videos for training and other internal applications

Open the book and find:

  • Why you must take advantage of video marketing

  • Ways to stretch a small budget to make your video shine

  • The tools and tips for creating compelling video content

  • How to master the art of editing

  • Tips for adding the right sounds and effects

  • Steps for sharing your video on YouTube

  • How to use social media to get your video seen

  • Advice on how to use humor to create more memorable videos

Learn to:

  • Build video into your marketing plan and create a video outline

  • Create compelling content that appeals to viewers

  • Choose the right sites for your video to reach customers

  • Measure the results of your video marketing efforts

About the Author

Kevin Daum is the founder of ROARing Video and author of ROAR! Get Heard in the Sales and Marketing Jungle and Building Your Own Home For Dummies. Matt Scott is head of production for ROARing Video. Bettina Hein is founder and CEO of Pixability. Andreas Goeldi is the CTO of Pixability.


Product details

  • File Size: 4779 KB
  • Print Length: 411 pages
  • Publisher: For Dummies; 1 edition (April 11, 2012)
  • Publication Date: April 11, 2012
  • Sold by: Amazon Digital Services LLC
  • Language: English
  • ASIN: B007U2ZV28
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Lending: Enabled
  • Enhanced Typesetting: Enabled
  • Amazon Best Sellers Rank: #491,235 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
  • Would you like to tell us about a lower price?


Related media


Customer Reviews

Read reviews that mention

Top customer reviews

May 5, 2012
Format: Kindle Edition|Verified Purchase
4 people found this helpful
|Comment|Report abuse
September 4, 2014
Format: Paperback|Verified Purchase
One person found this helpful
|Comment|Report abuse
May 5, 2012
Format: Paperback|Verified Purchase
8 people found this helpful
|Comment|Report abuse
August 10, 2013
Format: Paperback|Verified Purchase
One person found this helpful
|Comment|Report abuse
December 2, 2014
Format: Paperback|Verified Purchase
One person found this helpful
|Comment|Report abuse
May 10, 2012
Format: Paperback|Verified Purchase
One person found this helpful
|Comment|Report abuse
November 21, 2015
Format: Paperback|Verified Purchase
June 27, 2013
Format: Paperback|Verified Purchase
One person found this helpful
|Comment|Report abuse

Most recent customer reviews

Set up an Amazon Giveaway

Video Marketing For Dummies
Amazon Giveaway allows you to run promotional giveaways in order to create buzz, reward your audience, and attract new followers and customers. Learn more about Amazon Giveaway
This item: Video Marketing For Dummies