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Viralnomics: How to Get People to Want to Talk About You Paperback – December 23, 2015
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"A refreshing look at social media, influence and the behavioral science behind it all. A must-read for anyone who wants to win at social."
- Jonah Berger (NYT Bestselling author of Contagious: Why Things Catch On)
"Because I've built online communities to over 100,000 active members before and consider myself somewhat of an expert in this field, I wasn't sure if I would get anything tactical out of it. I was pleasantly surprised."
- Brad Mills (App developer)
"A fun, educational, remarkably insightful and accessible read on a complex topic."
- Dr. Tom Ungar MD, M.Ed, CCFP, FRCPC, FCFP, DABPN. Chief of Psychiatry, North York General Hospital
The author is amazing at giving real life examples of things that you can try and apply.
- action0099 (Amazon Verified Purchase)
"Anything that's actionable, minimal, and free of fluff gets two thumbs up from me. This right here was all that and then some."
- Slyvon Blanco (Amazon Verified Purchase)
"While most of his work is done for success within the fitness industry, Viralnomics can be used by anyone who has a voice and wants to get their voice spread."
- Amazon Customer (Amazon Verified Purchase)
"It's the most important book on social media marketing that I've ever read."
- Pat Rigsby (business coach) (Amazon Verified Purchase)
"Doing business "Jon Style" is quite enjoyable and fulfilling - for all parties involved."
- Alon (Amazon Verified Purchase)
"Goodman's book offers both a whole new mindset or framework for online marketing as well as some very practical advice."
- Kevin Kruse (Inc 500 Entrepreneur)
From the Author
I'm Jon, and I love this stuff.
I'm not somebody who makes his money by teaching people how to make money online. I come from the fitness industry and much of my success as a personal trainer came from being able to persuade people into wanting to do what I wanted them to do.
The parallels to social media are relevant. It's all psychology. To grow my little blog that was started in my one bedroom apartment with no money at night I turned to social media.
It's impossible to verify, but I tried to read every research study covering word of mouth, social contagion, and message transduction. As I learned I tested application tactics on my own business and my site grew to the largest platform serving my industry in the world, just 4 short years later. With no budget and no connections the impact I'm able to have is wild, and I want to share that.
So I published this book, Viralnomics, and I want to share it with you. It's not my business but I felt like it would be selfish to keep my research and tactics to myself.
So here it is, my work all laid out for you ... with cartoons.
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Top customer reviews
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I would recommend reading with a highlighter in hand to capture the action ideas that leap out at you - you'll come away with many of them.
There are no quick fixes here - it will take time and effort, though the potential to get your message spread far and wide very quickly certainly exists if you follow the advice given, including the part about being intelligent, intellectual, interesting, attractive and funny.
Goodman is the creator of the Personal Development Training Center (PTDC), so this book will be of great interest to anyone in the health and fitness industry with an internet and social media presence. But the ideas he shares are universal and certainly apply across all industries and endeavors.
If you have a business, a cause or a movement you want to share online and get other people to share for you, Viralnomics is a great book to show you how.
At a recent family gathering, I had multiple family members ask me more about my training as well.
It's incredible how simple and effective our method is and I highly recommend this to anyone looking to improve or build their business!
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