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The WOO of POO: Change Your Life In The Time You Take a Sh*t Hardcover – January 1, 2018
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The creator of Poo-Pourri deodorizing spray uses the story of her business's success to offer advice on living with intention, combating fear, and other topics. What do going to the bathroom and creating a life of abundance have to do with each other? According to debut author Batiz, the CEO of Poo-Pourri: everything. After a cheeky video promoting her bathroom spray went viral in 2013, her company had a wild growth spurt, she writes. Her company's success, she says, has depended on her positive attitude and enthusiastic risk-taking. In one bold move, for example, her willingness to book a flight to meet with the CEO of a sprayer manufacturer helped to solve a production crisis. She weaves similar anecdotes (or poo Parables ) into 10 chapters. The 10 pieces of advice, or Woos, cover everything from cultivating an open mind, facing fear, trusting your gut, and acting with intention. There are surprising insights in the pun-laden advice (such as the idea that shame about defecation is related to limits to how we lead our lives ), and tangible exercises (in sections titled Take a Shift ) offer useful ways to apply Batiz's advice right away. The young company's history is used frequently for lessons (its viral Girls Don t Poop video, for instance, is mentioned several times). But there's a sincere desire to inspire in Batiz's writing: The world wants you to succeed. Honestly it does. The toilet humor is clever and only sometimes overreaching ( We stand on the shoulders of loving, pooping giants ). Quotes from everyone from Frank Zappa to Albert Einstein accompany the chapters, alongside colorful drawings of celestial posteriors or a toilet bowl exploding with flowers. Even cynical readers may find something to love (or laugh at) in this beautifully presented guide to improving wellness. A clever, surprising self-help gem, worth reading in or out of the bathroom. --Kirkus Reviews
About the Author
Suzy Batiz is the CEO and creator of Poo-Pourri. A serial entrepreneur and believer in magic, Suzy created her exponentially growing multimillion-dollar enterprise without borrowing a dime or enlisting a single investor. Today, Suzy teaches other entrepreneurs how to follow what's alive through resonance while she also continues to nurture her company as a top place to work, play, and profit for dozens of employees that she lovingly calls the Poo Crew. Suzy has been profiled in Forbes, featured on CNBC and honored by Ernst & Young and Inc. 5000 as a Top Entrepreneur.
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The illustrations and accompanying quotes are so beautiful, I needed a moment to just be amazed by the beauty of the images.
The additional exercises are also well detailed and will undoubtedly impact a lot of readers with good results.
The lessons I learnt from this book are numerous and I was furiously noting down all the interesting points in my notebook so I could refer to them constantly whenever I needed. It is not everyday that you come across a self help book that gives you a book hangover. This is the first time I have been so impressed by a book I cannot get over it. I want to read it again and again. I want to sit and just ponder over what I have read and devise ways of applying it into my life.