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Watching Words Move Hardcover – May 4, 2006

3.7 out of 5 stars 3 customer reviews

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Editorial Reviews

About the Author

Ivan Chermayeff and Tom Geismar have been partners in their design firm for more than 45 years. They have designed many famous trademarks, such as those of Mobil, PBS, and Xerox, as well as several major museum exhibits. A large exhibition of their work recently has been shown in New York, Washington DC, Tokyo, and Mexico City.

Ivan Chermayeff and Tom Geismar have been partners in their design firm for more than 45 years. They have designed many famous trademarks, such as those of Mobil, PBS, and Xerox, as well as several major museum exhibits. A large exhibition of their work r
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Product Details

  • Hardcover: 64 pages
  • Publisher: Chronicle Books (May 4, 2006)
  • Language: English
  • ISBN-10: 0811852148
  • ISBN-13: 978-0811852142
  • Product Dimensions: 6.3 x 0.4 x 6.3 inches
  • Shipping Weight: 6.4 ounces
  • Average Customer Review: 3.7 out of 5 stars  See all reviews (3 customer reviews)
  • Amazon Best Sellers Rank: #1,526,465 in Books (See Top 100 in Books)

Customer Reviews

5 star
67%
4 star
0%
3 star
0%
2 star
0%
1 star
33%
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Top Customer Reviews

Format: Hardcover
The obvious stocking filler for type and graphic folk. Brownjohn, Chermayeff and Geismar packed so much into this little book with one typeface (Standard Medium) in one size (forty-eight point) and one color (black) to produce an amazing collection of visual puns like NON-CONFORMISt or nO!se or qu"o"te or EXPEN$IVE.

In 1962 I bought a copy of Typographica Magazine that included the original forty-eight page booklet, held into the mag by cord which ran through a small hole punched through the pages. I thought at the time it was a wonderful example of American design, exuberant and simple and in the same style as the work of Herb Lubalin (genius) Otto Storch (Art Director for McCall's magazine), Bill Golden (CBS) or Rudolph de Harak.

There is though an extremely small difference from the original booklet and it is, interestingly, on the word spec-cif'i-cal-ly, the wrong font apostrophe is not at the same angle...just thought I would mention it!

Thanks to Chronicle Books this lively little book will intrigue and provide an inward smile to a new bunch fans.
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Format: Hardcover Verified Purchase
I loved this simple and short but ingenious book so much that now I buy it for all my friends who appreciate good design and good thought.
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Format: Hardcover
This book is a complete waste of time. Understand that this is not supposed to be a readable book, but more like art; unfortunately this art only makes me feel resentful and bitter for even opening the first page. If you happen to be reading this and in the 3-5 age group, the majority of all the pages are left blank..(deliberately?), and will allow plenty of uninterrupted crayon time.
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