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We Blog: Publishing Online with Weblogs 1st Edition
Weblogs offer an exciting new way to voice your opinions, share ideas with others, and help your business grow. Written by a team of weblog pioneers-the people who helped create Blogger and the MetaFilter community blog-this book shows you how to build, evolve and automate weblogs for personal and business use.
We Blog begins with a complete overview of blog history, the different kinds of weblogs that exist today, and more. It further explains how to create, expand, and promote your own blog, from getting the most out of a variety of blogging tools and services to building a blog for business and expanding your audience through syndication.
Packed with insider advice, practical exercises, and illuminating interviews, We Blog is your indispensable guide to the world of weblogs.
Build Your Own Blog Today and Get Connected
* Create your first blog in just a few minutes
* Find out about team blogs and business blogs
* Learn how to use six popular blogging tools
* Make blogging even easier with an automated weblog system
* Add a comment system to connect with your audience
* Build your audience by promoting or syndicating your blog
- ISBN-100764549626
- ISBN-13978-0764549625
- Edition1st
- PublisherWiley
- Publication dateAugust 15, 2002
- LanguageEnglish
- Dimensions7.48 x 0.74 x 9.18 inches
- Print length336 pages
Editorial Reviews
Review
"&an excellent introduction to web logs&" -- Knowledge Management, September 2002
"&this book will help you get started&" -- PC Utilities, December 2002
"...If you want to get into blogging then this book is useful...a practical how-to instruction book..." -- Managing Information, May 2003
"...a quintessential guide to this worldwide phenomenon..." (Gurteen Knowledge Management, 24 September 2002)
"...an excellent introduction to web logs..." (Knowledge Management, September 2002)
"...this book will help you get started..." (PC Utilities, December 2002)
"...contains everything you need to know to get started...a wealth of useful background information and insightsan excellent introduction to weblogs..." (Knowledge Management, November 2002)
a wealth of information for the person who is interested in weblogseasy to read and contains useful informationa handy companion..." (M2 Telecomworldwire, 20 November 2002)
"...If you want to get into blogging then this book is usefula practical how-to instruction book..." (Managing Information, May 2003)
"...overall this is a good read..." (Computer Bulletin, July 2003)
"...a wealth of information for the person who is interested in weblogs...easy to read and contains useful informationa¦a handy companion..." -- M2 Telecomworldwire, 20 November 2002
"...an excellent introduction to web logs..." -- Knowledge Management, September 2002
"...contains everything you need to know to get starteda¦a wealth of useful background information and insights...an excellent introduction to weblogs..." -- Knowledge Management, November 2002
"...overall this is a good read..." -- Computer Bulletin, July 2003
"...this book will help you get started..." -- PC Utilities, December 2002
If you want to get into blogging then this book is useful; a practical how-to instruction book... -- Managing Information, May 2003
From the Back Cover
Weblogs offer an exciting new way to voice your opinions, share ideas with others, and help your business grow. Written by a team of weblog pioneers-the people who helped create Blogger and the MetaFilter community blog-this book shows you how to build, evolve and automate weblogs for personal and business use.
We Blog begins with a complete overview of blog history, the different kinds of weblogs that exist today, and more. It further explains how to create, expand, and promote your own blog, from getting the most out of a variety of blogging tools and services to building a blog for business and expanding your audience through syndication.
Packed with insider advice, practical exercises, and illuminating interviews, We Blog is your indispensable guide to the world of weblogs.
Build Your Own Blog Today and Get Connected
* Create your first blog in just a few minutes
* Find out about team blogs and business blogs
* Learn how to use six popular blogging tools
* Make blogging even easier with an automated weblog system
* Add a comment system to connect with your audience
* Build your audience by promoting or syndicating your blog
About the Author
Matthew Haughey started the community weblog MetaFilter.com, which now has over 13,000 members, and helped develop the Blogger.com site and service.
Meg Hourihan is the cofounder of Pyra, the company behind Blogger. A frequent speaker on the subject of weblogs, she runs her own award-winning blog (megnut.com) and was profiled by the New Yorker in an article on weblogs.
Product details
- Publisher : Wiley
- Publication date : August 15, 2002
- Edition : 1st
- Language : English
- Print length : 336 pages
- ISBN-10 : 0764549626
- ISBN-13 : 978-0764549625
- Item Weight : 1.15 pounds
- Dimensions : 7.48 x 0.74 x 9.18 inches
- Customer Reviews:
About the authors

I've contributed to a variety of books about online community, web design, programming, photography, and blogging. I hope to write many more in the future someday.
I created MetaFilter.com, and previously worked on Creative Commons and Blogger.

Discover more of the author’s books, see similar authors, read book recommendations and more.
Customer reviews
Customer Reviews, including Product Star Ratings help customers to learn more about the product and decide whether it is the right product for them.
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- Reviewed in the United States on July 22, 2003I bought this book, and I would buy it again. The authors discuss not just the technology, but the social ramifications of blogging. They have a nice, readable style that's an excellent overview of what blogging is, why it matters, and how to do it. I agree with the review that said, "If you buy only one book about blogging, you can't go wrong with this one." I did also buy "Essential Blogging" by Shelley Powers, Cory Doctorow, Scott Johnson, Mena and Ben Trott, and Rael Dornfest -- between the two books, I have everything I need to maintain and use a blog.
Paul, Matt, and Meg have a very readable style. I wish they would write more books...
- Reviewed in the United States on December 22, 2003I'll note that I bought this book due to a email-conversation with Matt Haughey, one of the book's authors, about a small bit that the book covered.
I think the book did an excellent job of covering the basics of a Weblog, but that it was far too Blogger-centric. [This is a somewhat forgivable offense, as pb, Meg, and Matt were all Pyra employees at the time.]
A second edition of the book would be interesting; like most any technically-oriented book, it hasn't aged very well in terms of specific applications of Weblog technology.
- Reviewed in the United States on August 18, 2004With so many improvements in Blogger and Six Apart's Typepad, this book is by now obsolete. If you want tutorials go online and you'll find thousands that will help you start your blogging adventure.
- Reviewed in the United States on February 4, 2009There is one good piece of advice that can be found in this and a few other social media marketing books (or in a class, which I am currently taking). That would be to never write in a blog anything your mother or even grandmother would be embarrassed to read. I think that is good advice unless perhaps you are in probably the most profitable industry on the internet.
(I wanted to give this books only 2 stars but am unable at this time to rate it by myself).
- Reviewed in the United States on March 18, 2006For the beginner to intermediate level blogger, there's a wealth of good stuff here. It provides a lot of good information on the subject of blogging in an easy to read style and format. I liked the author's writing/teaching style, the explanations, the graphics, all the helpful blog-related links, etc, etc. This book is a great resource which you'll probably find yourself referring to over and over again.
- Reviewed in the United States on August 13, 2003At heart this is a straightforward and workmanlike introduction to blogging (the practice of keeping a public, on-line, journal). It compares features of most of the major blogging tools, describes how to use them, and suggests practical exercises to encourage readers to get started. It even includes a pretty good glossary and simple HTML reference. All this should help make it easy to get started in blogging using this book.
The authors don't stop there, though. They add coverage of all kinds of alternative uses of blog technology, from corporate marketing to blogging for team building. Then they round out the book with chapters on how to publicise and market your own blog, and how to become part of the blogging community. The book also has a chapter on how blogs work, although it seems a bit one-sided, only really covering how one blog system works.
This book is a rounded and well-balanced coverage of all aspects of blogging. It's a little too tied to specific technology, and lacks some raw enthusiasm and sparkle, but still a great book for the first-time blogger.
- Reviewed in the United States on September 29, 2003First, the bad things: The book was written by the developers of blogger.com (Pyra Software) and they advertize their creation throughout the book. I find it annoying.
Now for the goodies: It's a readable book. I read every word without losing interest in it. That's something I could rarely say about a book that describes any technology. It tells the story of blogging, from the earliest days until the day it was published. There are tons of useful links in it and even a database design scheme, to show us how simple a blogging tool basically is. From a business point of view, there isn't much to read about, except for the fact that using weblogs in a business environment is something only few have done so far to tell about it. The book saved me a lot of googling, blog reading and note taking. It holds a massive amount of important links to useful web resources for bloggers and/or researchers. The book has a companion website in [...]