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Welcome to the Funnel: Proven Tactics to Turn Your Social and Content Marketing up to 11 by [Miller, Jason]
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Welcome to the Funnel: Proven Tactics to Turn Your Social and Content Marketing up to 11 Kindle Edition

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Length: 168 pages Word Wise: Enabled Enhanced Typesetting: Enabled
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Editorial Reviews

Review

"Storytelling,rock n roll, and secrets to creating remarkable content. B2B marketing just gotsexier. Pay attention, marketers! A must-have guide to creating content thatrocks is here." -
 
- Ekaterina Walter, author of the Wall StreetJournal bestseller "Think Like Zuck" and co-author of "ThePower of Visual Storytelling"
 
"This book is little likehaving Axl Rose show up in your living room to play a house party. You can'thelp but be blown away."
 
- Ann Handley,Chief Content Officer at MarketingProfs WallStreet Journal bestselling author of EverybodyWrites: Your Go-To Guide to Creating Ridiculously Good
 
"Jason Miller is to contentmarketing what guitarist Vivian Campbell is to metal. He's rocked with everyonein the business, and he's played on countless hits. In "Welcome to theFunnel," Miller brings an ensemble band together to provide a boxed set ofrocking content licks."
 
- Joe Chernov, VP of Marketing (Content), HubSpot
 
"Jason Miller isn't going to waste your time withtheory or pontification. This book is jammed full of immediately useful bestpractices, marketing hacks and other practical tips to accelerate the impact,efficiency and ROI of your marketing efforts.  Time to turn it up toeleven!"
- MattHeinz, President, HeinzMarketing Inc 

About the Author

Jason leads global content and social initiatives for LinkedIn MarketingSolutions helping marketers understand how to use LinkedIn to achieve theirmarketing goals and deliver real ROI. Previously he was the senior manager ofsocial media strategy at Marketo and responsible for leading the company'scontent and social media efforts. Before entering the B2B space, he spent tenyears at Sony developing and executing marketing campaigns around the biggestnames in music.

Jason is a frequent contributor to top marketing blogs Content MarketingInstitute, Social Media Examiner, Marketing Profs, Copyblogger, and haspresented at numerous industry conference including Dreamforce, Social MediaMarketing World , Authority Intensive, Inbound, Content Marketing World, SocialFresh, Microsoft Convergence, and more.

When he is not building campaigns, creating remarkable content, and trackingthe ROI of social, he is winning awards as a concert photographer, singing 80'smetal karaoke, and winning at Seinfeld trivia.

Product details

  • File Size: 5020 KB
  • Print Length: 168 pages
  • Simultaneous Device Usage: Unlimited
  • Publisher: Heavy Metal Thunder (November 7, 2014)
  • Publication Date: November 7, 2014
  • Sold by: Amazon Digital Services LLC
  • Language: English
  • ASIN: B00PDHRO6S
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Lending: Enabled
  • Screen Reader: Supported
  • Enhanced Typesetting: Enabled
  • Amazon Best Sellers Rank: #506,717 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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