- File Size: 386 KB
- Print Length: 242 pages
- Simultaneous Device Usage: Unlimited
- Publisher: Turtleshell Press; 3 edition (July 29, 2012)
- Publication Date: July 29, 2012
- Sold by: Amazon Digital Services LLC
- Language: English
- ASIN: B008R3M50A
- Text-to-Speech: Enabled
- Word Wise: Enabled
- Lending: Enabled
- Amazon Best Sellers Rank: #926,655 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
|Digital List Price:||$6.99|
|Print List Price:||$14.99|
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Welcome Home: The Author's Guide to Building A Marketing Home Base Kindle Edition
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|Length: 242 pages||Word Wise: Enabled||Enhanced Typesetting: Enabled|
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Top Customer Reviews
For example, Facebook could one day decide to start charging you to get your message across to folks who've already indicated that they like you and want to hear from you. Oh wait. I guess that's already a reality.
And see? That's the reason you need a home base. So some monster corporation can't freeze you out of your own audience or make life unnecessarily difficult. Social media is great. It's a crucial aspect of building your marketing home base but the idea is not to setup base on those social media sites, it's to setup outposts that lead people to your home base. They are recruiting stations. Tools.
That's why you need a home base. And that's what Welcome Home helps you do. The chapters move at a quick clip and provide enough detail to teach you what you need to know without burying you in unnecessary information. The information is presented in such a manner that you feel excited to begin his method. It seems so easy.
The book addresses the topics I've mentioned above but also goes into detail such as what blogging platform Nick prefers (WordPress), what Plugins he prefers (many) and what tools he uses to schedule and automate his presence (Buffer). Chapter twenty-one is the automation chapter and in my opinion that chapter alone is worth the cost of admission. In fact, I find myself eager to get this review finished so I can start putting some of those plugins/apps into place and signing up for some of the same services that hooked me in.
And really that's what this is about. Hooking in your readership. Building a relationship with them. Turning them into your fans by providing them value. And ultimately getting permission to share your message with them directly.
So how can you be sure Nick knows what he's talking about? That depends on you, I suppose. But I can tell you how I've made that determination. It worked on me.
I am an aspiring writer. I found Nick's site, somehow. And after reviewing the page I decided there was enough value to be found that I wanted to hear from Nick directly and signed up for his 20-week fiction writers course and newsletter. I never do this. But Nick promised me a great value and he's delivered thus far. And as I read through his book Welcome Home I've discovered that it's all part of his master plan. It wasn't by mistake or happenstance that he hooked me into LiveHacked.com. It was very intentional.
And now he's handing you the keys to the kingdom.
The keys to your own castle. Your own home base. Welcome home.
Writers in this day and age NEED this book. Gone are the days where skill and talent drove your sales. Now ANYONE can break into print, but success comes from the hard work and effort YOU put in before your books even hit the shelves. If you truly want to succeed as a writer, work at it with everything you have and market before you even write your first manuscript page! :)
And buy this book... :)
Thacker honestly shares his failures and successes as an author trying to promote his books. Based on what he learned by experience, he gives his recommendations for tools and methods that have worked for him.
Of particular value to me were the sections on twitter and writing blog posts. While I've been struggling along for years trying to make a go of blogging as a book marketing strategy and have read countless books, blog posts and reports, Welcome Home offers some of the best advice I've found. Finally I've found a book that helped me put all the pieces together. Finally I feel like I have a plan that will work for me.
I highly recommend Welcome Home to any author trying to become successful at marketing books on the internet. As a side note, I was given a free copy of this book to review. However, since I've read another of Nick's books, I would probably have bought this one anyway. And after reading it, I can say that had I bought Welcome Home, I would have felt it was great value for whatever it cost.
Did you think it would be too difficult? Too time-consuming? Too technical for you to figure out?
If so, this is the perfect guide for you. Nick Thacker takes you through everything you need to do, step by step, including recommendations and reviews of the best online tools, hosts, plug-ins at your disposal.
Although this book is aimed at those who are only just beginning to build an online platform, there's plenty of tips and inspiration for the rest of us, who have been doing this for a bit longer, such as how to best utilize social media.
One of the things I really loved about 'Welcome Home' is the fact that Nick is young, and while some might hold that against him, I consider it a huge plus. He hasn't had a big successful blog for years (and absolutely nothing against those who have!, so he knows what it's like to start out. He knows where the difficulties lie, and he can steer you around many pitfalls and point you to the areas you need to focus on.
I greatly recommend it.
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