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Wella ColorCharm Powder Hair Lightener, Dust-Free Formula, Up to 7 Levels of Lift, 16oz
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Price: | $23.58$23.58 ($1.47$1.47 / Ounce)
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Enhance your purchase
Color | Wella Color Charm Powder Lightener 1lb |
Product Benefits | Up to 7 levels of lift, Dust-free formula |
Brand | WELLA Color Charm |
Item Form | Powder |
Hair Type | Chemically Treated |
About this item
- Up to 7 levels of lift, Dust-free formula
- Mix in a non-metallic bowl. Do not process for more than 50 minutes
- Excellent for highlights with foils or balayage techniques, full head lightening, regrowth applications, and color correction
- Protecting oil system helps to lock in moisture
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From the manufacturer



Wella colorcharm collection provides a wide range of products that gives you the creative freedom to achieve the results you want.
- Permanent & Demi- Permanent
- Toners
- Semi- Permanent Creative Colors
- Lighteners
- Developers
Wella colorcharm Lightener
Dust-free Powder Lightener
Use Wella colorcharm Dust-Free Powder Lightener for brilliant blonde results with up to 7 levels of lift. With its controlled and reliable lightening action, the Powder Lightener is ideal for all on- and off-scalp application techniques. It has a protecting oil system to help lock in moisture.

What to Prepare
Wella colorcharm Lightener and Toner T18, bowl & brush, gloves, towel, old t-shirt , protective barrier cream (like coconut oil) and a timer.

Step 1 - Lightening & Root Touch-up
For Root touch-up: 1. Mix 1 part Wella colorcharm lightener with 2 parts 20 volume developer. 2. Apply to the new growth making sure not to overlap with previously lightened hair. 3. Process for 30 minutes or until the roots have reached a light yellow. 4. Mix 1 part Wella colorcharm lightener with 2 parts 10 volume developer and apply to the mid length and ends. 5. Process an additional 20 minutes until hair is pale yellow. Rinse and shampoo.
For first time lightening: 1. Divide the hair into four sections, securing with a clip. 2. Start applying on the back section, 1/2" away from the scalp, taking 1/4" partings to ensure proper saturation and apply on all 4 sections. Process for 20 minutes. 3. Finally, apply on the roots and process until achieving a light pale blonde. Shampoo & condition.

Step 2 - Tone
1. Mix 1 part Wella colorcharm toner T18 with 2 parts 20 volume developer. 2. Apply from roots to ends and process for 15 min. 3. Rinse with warm water and gently emulsify until water runs clear. Shampoo and condition.

Final Effect
Style as desired!





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See the product | See the product | See the product | See the product | |
Wella colorcharm Powder Lightener | Wella colorcharm Toners | Wella colorcharm Permanent Liquid Hair Color | Wella colorcharm Cream Developer | |
Main Benefit | Achieve brilliant blonde results with a protecting oil system to lock in moisture while lightening | Ideal for creating delicate shades of blonde | Long-lasting, fade resistant results & excellent gray coverage | Formulated specifically for colorcharm Hair Color |
Format | Powder Lightener | Permanent Liquid Toners | Permanent Liquid Hair Color | Cream Developer |
Result | Reliable lightening up to 7 levels of lift; for use on and off scalp | The finishing step to enhance or neutralize warm or cool tones for the perfect shade of blonde | Easy to use with bottle application for 100% gray hair coverage | Proper level of activation for effective color deposit without lift |
Formula | Dust-free | Liquidfuse Technology | Liquidfuse Technology | - |
Product Description
Wella Color Charm Powder Lightener is controlled reliable lightening action. Protecting oil system helps to lock in moisture. Great for all on- and off-the-scalp application techniques and provides up to 7 Levels of Lift. Excellent for highlights with foils or balayage techniques, full head lightening, regrowth applications, and color correction.
Product details
- Product Dimensions : 5.12 x 5.12 x 5.55 inches; 1.17 Pounds
- Item model number : 84838445
- UPC : 070018102966
- Manufacturer : Coty Inc. (WELLA Color Charm)
- ASIN : B07RYLBXFZ
- Country of Origin : USA
- Best Sellers Rank: #4,792 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care)
- #91 in Hair Color
- Customer Reviews:
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Customer Rating | 4.6 out of 5 stars (2827) | 4.7 out of 5 stars (4993) | 4.3 out of 5 stars (258) | 4.6 out of 5 stars (1014) | 4.5 out of 5 stars (19632) | 4.5 out of 5 stars (502) |
Price | $23.58$23.58 | $33.70$33.70 | $6.48$6.48 | $19.26$19.26 | $13.20$13.20 | $24.95$24.95 |
Shipping | FREE Shipping on orders over $25.00 shipped by Amazon or get Fast, Free Shipping with Amazon Prime | FREE Shipping. Details | FREE Shipping on orders over $25.00 shipped by Amazon or get Fast, Free Shipping with Amazon Prime | FREE Shipping on orders over $25.00 shipped by Amazon or get Fast, Free Shipping with Amazon Prime | FREE Shipping on orders over $25.00 shipped by Amazon or get Fast, Free Shipping with Amazon Prime | FREE Shipping on orders over $25.00 shipped by Amazon or get Fast, Free Shipping with Amazon Prime |
Sold By | Amazon.com | Wiki Deals | Amazon.com | Amazon.com | SBT Supply | Blond Forte |
Brand Name | WELLA Color Charm | Wella | WELLA Color Charm | Clairol Professional | MANIC PANIC | Blond Forte |
Color | Wella Color Charm Powder Lightener 1lb | Blonde | Wella Color Charm Painting Balayage Lightener Packette 1 oz | Clairol Professional Kaleidocolors, Blue Tub, 8 oz. | Orginal | Blue Powder |
Item Form | Powder | Powder | Tube | Powder | Cream | Powder |
Size | 1 Pound (Pack of 1) | 1.76 Pound (Pack of 1) | 1 Ounce (Pack of 1) | 8 Ounce (Pack of 1) | 1 Count (Pack of 1) | 17.60 Ounce (Pack of 1) |
Videos
Videos for this product
0:20
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Wella Color Charm Powder Lightener
Wella Operations US (Color Charm)
Videos for this product
1:19
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Our Point of View on WELLA Color Charm Powder
What Tools Inside
Videos for related products
5:47
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Wella hair color developer (review, application )
Kigaa
Videos for related products
0:13
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Wella colorcharm Painting Balayage
Wella Operations US (Color Charm)
Videos for related products
0:15
Click to play video
Developer & Toner Video
Wella Operations US (Color Charm)
Videos for related products
0:20
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Wella Color Charm Cream Developer
Wella Operations US (Color Charm)
Important information
Ingredients
POTASSIUM PERSULFATE, SODIUM SILICATE, MAGNESIUM CARBONATE HYDROXIDE, MINERAL OIL/HUILE MINรRALE, AMMONIUM PERSULFATE, SODIUM STEARATE, XANTHAN GUM, ORYZA SATIVA (RICE) STARCH, ALGIN, DISODIUM EDTA, SILICA.
Customer reviews
Customer Reviews, including Product Star Ratings help customers to learn more about the product and decide whether it is the right product for them.
To calculate the overall star rating and percentage breakdown by star, we donโt use a simple average. Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. It also analyzed reviews to verify trustworthiness.
Learn more how customers reviews work on Amazon
Reviewed in the United States on September 8, 2022
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Top reviews
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I also want to mention that I add Hi Pro Pacโs Extremely Damaged Hair Repair Intense Protein Hair Treatment to my conditioner regardless of which bleach Iโm using, so Iโm sure this has helped my hair overall in some way. Fortunately itโs not as expensive as other brands, and it also lasts me a long time since I mix it half and half with conditioner. I recommend some kind of hair mask / treatment when bleaching, dying, and/or heat styling as they can be damaging over time.
โ Actual review โ
Iโve tried many different types of bleach throughout the years, but this one has definitely been the best powder lightener Iโve tried. Others didnโt work as fast, Iโd have to go over my roots twice, theyโd make my hair feel drier, and would be more gritty. This one works within the time it says it will for my dark hair, Iโve never had to double bleach even when going pale blonde, my hair still feels soft after, and the bleach is smooth when mixed.
Iโve also used this bleach on black boxed / permanent black dyed hair a couple of times to get it light blonde, and it never got stretchy, even after a couple bleach baths on top of that. I still use it with 10 or 20 vol for bleach baths to remove temporary / demi-permanent / colorful hair dyes (Adore, Arctic Fox, Manic Panic, etc.) whenever I change my hair color, and it doesnโt damage my hair and make it stretchy like other bleaches can on pre-lightened hair.
My favorite bleach is Ionโs Cream Lightener as I find it easier to use, the consistency is better, and it lightens a bit faster. That oneโs not always in stock, but this Wella one is a super close second. I think what helps with this powder one though, is using a mini whisk to mix it up. It gives it a very smooth consistency similar to the cream lightener.
I used to use other powder lighteners like LโOreal Quick Blue, Clairol BW 2, Manic Panic, etc., but they left my hair stretchy and dry, especially when removing black boxed / permanent black dye (Iโd flip flop between black hair, blonde, and colorful a lot). Iโd try all these expensive treatments like Aphogee, Redkin, etc., and it just made it a costly hassle (still recommend the ahi Pro Pac one though!). Wella Color Charmโs Powder Lightener doesnโt leave my hair stretchy, frizzy, or super dry like the others, and I wish I used it instead of the cheaper ones from the start.
Iโd say try it if itโs within budget. Itโs been much more gentle on my hair, has costed me less in the long run, and is a better product overall. Everyoneโs hair is different and we might use it differently, so it could be amazing for me but not for someone else. If you can try it, go for it, but be careful regardless since itโs still bleach and can cause damage.
Top reviews from other countries







Reviewed in Canada ๐จ๐ฆ on October 4, 2021
