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Wildly Profitable Marketing for the Pet Industry: Attract more customers and profits with this hands-on field guide to search engine optimization, ... and other effective strategies. (Volume 1) Paperback – May 12, 2012
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About the Author
Pam Foster and C S Wurzberger Pam Foster, owner of PetCopywriter.com and ContentClear.com, is a Certified SEO Copywriter, web marketing content consultant and teacher who specializes in helping pet-industry businesses get more traffic and sales online through smart content marketing strategies. As a lifelong pet parent, Pam focuses on making a difference to all pet professionals. She works as a virtual team member with web professionals to launch websites, optimize existing sites, and help test email and landing page campaigns. Pam also has extensive print and direct response copywriting experience. Pam is the co-founder of Pawzoola Publishing, a columnist for Veterinary Advantage magazine, and a frequent presenter of marketing webinars and live workshops. - - - - - - - - - - - - - - C S Wurzberger is an accomplished Internet and Ecological marketing strategist and conservationist with over 25 years of experience. Her businesses include ATripToTheZoo.com, ZooMarketingTools.com, TheGreenUpGirl.com. With a specialized focus on pet companies, zoos, aquariums, nature centers and wildlife conservations centers — and their suppliers — C S helps clients assess their current sustainability and marketing issues and map out strategies for success. She’s also the founder of The Greening Up Initiative… an action plan to reduce waste streams and costs while improving brand reputation and profits. C S is an in-demand web educator for business organizations, national gift shows and educational institutions. She’s the co-founder of Pawzoola Publishing.