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Working Solo: The Real Guide to Freedom & Financial Success with Your Own Business, 2nd Edition Paperback – April 16, 1998
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From the Publisher
"One of the best resources for startup businesses."--Inc. Magazine. A marketing consultant who works exclusively with small and startup companies, Terri Lonier has also been conducting workshops for entrepreneurs since 1981. In this easy-to-follow guide, Lonier draws on her many years of experience to advise readers on such essentials as choosing the right business, selecting the form of business, getting money without a bank loan, locating resources, cost effective marketing, and more.
From the Back Cover
"This book does for self-employment what What Color Is Your Parachute? does for job hunters. Highly recommended." --Larry Steward, Director, Entrepreneurial Resource Network.
Have you dreamed of the freedom and financial success of working for yourself? This easy-to-read guide is your detailed road map to solo success, whether you're a self-employed newcomer or a seasoned pro. It's packed with nuts-and-bolts information, money-saving tips, and invaluable insight, not only on getting your one-person enterprise off the ground, but on making it--and keeping it--a success. This newly revised and expanded edition includes the latest on technology and the Internet, a host of hot, new solo business ideas, and a thoroughly updated resource section that shows you how to:
* Choose the solo business perfect for you
* Draft a sound business plan
* Get money for your business
* Develop cost-effective marketing
* Hire associates and employees on your own terms
* Join forces with other independents
* Manage bookkeeping, taxes, and insurance
* Design your business so it stays fresh, exciting, and profitable.
Covering all the bases, this is an indispensable resource you'll refer to again and again as you begin--or further--your solo venture.
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But 'Working Solo' goes beyond buzzwords. Over the next few years Terri Lonier's book and her ideas will be an extremely valuable resource in efforts of many people searching freedom and financial success with their own home business.
This book is a gem. Going solo--in a company with your home PC--has never been such an attractive workplace option as it is right now. Computers plus communications creating a new fruitfull environment for personal business of every men/women. 'Working Solo' is the perfect guide for the new breed of entrepreneurs who will create the new products, markets, and services for the 21st century.
Thank you for the new path to the personal freedom and success, Terri!