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How to Write Great Blog Posts that Engage Readers (Better Blog Booklets Book 1) by [Scott, Steve]
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How to Write Great Blog Posts that Engage Readers (Better Blog Booklets Book 1) Kindle Edition

4.5 out of 5 stars 196 customer reviews

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Length: 47 pages Word Wise: Enabled Enhanced Typesetting: Enabled
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Product Details

  • File Size: 2050 KB
  • Print Length: 47 pages
  • Publication Date: January 18, 2014
  • Sold by: Amazon Digital Services LLC
  • Language: English
  • ASIN: B00B56PP26
  • Text-to-Speech: Enabled
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  • Word Wise: Enabled
  • Lending: Enabled
  • Enhanced Typesetting: Enabled
  • Amazon Best Sellers Rank: #23,783 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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Customer Reviews

Top Customer Reviews

Format: Kindle Edition Verified Purchase
To state this upfront, the question "how to write great blog posts" is not being answered in this booklet, the author merely suggests ways "how to market your blog post" while marketing his own material to you, the reader.

"How to write great blog posts that engage the reader" is just one more book of the thousands which are written by the same scheme:

1) The reader can get a free gift. (Nothing in life is free)
2) The author points out that with this gift he is giving away "some of my most guarded secrets" (How can these secrets be guarded when by time you download this free gift, thousands of others have already received it. This is nothing but an attempt to get your email address, so you can be pestered with more sales pitches.)
3) The words "blogging is big business" and "ANYONE can do it" are being thrown around. That in itself is a ridiculous thought. Surely you remember at least half a dozen kids in your high school classes who could not write one great sounding sentence much less a blog.
4) The author tells that his own 570 blogs have generated 345,000+ visitors. 345,134 : 570 = 605 unique visitors to each blog. This number does not sound that impressive.

Eventually the author addresses his title question - very vaguely:

"All you have to do is to think what people want and then create a collection of information that fills the need."

Yeah, wouldn't we all?

Steve Scott`s booklet continues to list a ton of steps, pitches, suggestions for pitches, and other facts, but nothing you haven't heard before, or could find out from others experts. His writing is interrupted by links to his website, which strongly suggests that this might be one way how he gets "unique visitors" to his blog.
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Format: Kindle Edition Verified Purchase
This book is a quick read but full of good information. The author discusses the blog writing as a job with the goal of attracting business. He distinguishes between two main type of posts: MVP (Massive Value Posts) and FP (Filler Posts). The MVP is a post that the reader will really love because of the high information content but is also the post that will take a lot of time to compose. The FP is the post that is shorter but is also very valuable with information that the reader can apply immediately. The author then lays out 19 ideas on how to present a post: lists, how-to, story, etc..

The author recommends 10-20 hours of writing posts per WEEK using a structured approach of 2 MVP and 6 FP per month. He suggests to use a publishing schedule maintained in a spreadsheet to track the dates, subjects, type, audience, comments received etc.

The next chapter discusses elements of engaging blog posts and how to improve the quality. He also has recommendations on the layout of the post. He then wraps up the book with a summary, final thoughts and how to promote your posts.

Overall, I really liked his structured approach to writing blogs. I know it is not an SEO book but I was surprised to see that he does not even mention the importance of post titles. For an easy Wordpress SEO, I would recommend SEO for WordPress: How To Get Your Website on Page #1 of Google...Fast! (Read2Learn Guides) as a good addition.
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Format: Kindle Edition Verified Purchase
This is NOT a sales pitch! I mean- really? Did you even read the book? This book is short and sweet and to the point. Chock full of detailed information and steps, and plenty of resources. Excellent read. Thank you Steve Scott, this is my second book of yours I've read. Keep them coming.
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Format: Kindle Edition Verified Purchase
I loved this book. I searched for a few free books on how to blog and this was the first one I read. I really think the info is great and gives super helpful and specific examples. I really like the breakdown at the end to recap the information covered and know that I will be referring to this ebook often as I get going with the basics.
The author also offers tons of resources to his own and others' posts/products - free. The reviewer that said he's marketing his own stuff: No crap, that's how you make money. But it's useful stuff.
I think he covered the title as a topic broken down into manageable sections beautifully. I love the MVP/FP idea and the time HONESTLY needed to develop both. The author provides a ton of different ways to do so and I appreciate those various examples that I can pick and choose from in my niche.
I read this over a few days and applied bit by bit each time. Now I'll go back and integrate, in more detail, many of the pointers.
It was a great equation that readers just need to fill their own info in to start blogging regularly, and do so with good topics, headlines, etc.
I'm glad this was the first book on the subject I read becuase everything is in persepctive now and I can use it as a measure to study other books and websites that offer similar info on the topic.
Great work! Thanks!
relativelyrebecca.com
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By Lofti M on October 25, 2013
Format: Kindle Edition Verified Purchase
I felt like I fell for one of those Warrior Special Offers - though, to be fair, he had some interesting information about editorial calendars that I have integrated into my own work. There was a chunk with upsell trying to get you to to get into what he does online, as is typical with this sort of thing. Not bad, not good, just okay.
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