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Writing Winning Business Plans: How to Prepare a Business Plan that Investors Will Want to Read and Invest In (Rich Dad's Advisors (Paperback)) Paperback – May 29, 2012

4.6 out of 5 stars 154 ratings
Part of: Rich Dad's Advisors (Paperback) (12 Books)

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Editorial Reviews

Review

Kirkus Reviews, December, 2012 wrote: "Sutton (Start Your Own Corporation, 2012) provides a handbook for entrepreneurs on the secrets behind successful business plans.

Businesses often start with a flash of inspiration for a product or service. According to the author, the difference between a good idea and a prosperous business is a well-written business plan. At its most basic level, a business plan helps organize an entrepreneur’s thoughts, Sutton writes; at its highest level, it provides a tightly structured outline of what the business will accomplish, how it will be funded and its requirements for long-term success. Sutton provides advice on how to establish a vision for what the business will do, how to gauge the potential company’s competition and how to find funding. “Ideally, a business plan is the intersection of everything inside the business (costs, products, services, personnel, etc.) and everything outside the business (competition, market trends, political forces, etc.).” The book provides several examples of how structured plans have helped individuals understand their opportunities and challenges and, as an example, also supplies a detailed plan of a potential restaurant. The author writes with authority, giving concrete reasons behind each section of a plan, but offers plenty of encouragement along the way, motivating readers to undertake what is essentially a soul-searching exercise as well as a financial one. Sutton is also objective and truthful when highlighting the pitfalls that entrepreneurs may encounter. He reminds business owners that once a business is up and running, it’s essential to consult the original business plan from time to time to ensure they are achieving their original goals.

A wide-ranging, detailed primer for potential entrepreneurs."

From the Inside Flap

Congratulations on making the decision to turn your dreamsinto a business plan. It's an exciting step and you are to be commended. Mostpeople's fear of failure and inability to take risks are stronger than theirdesire to live their dreams. That's fine for them, but it limits their lives.

Now that you have made the choice to go from an idea to aplan, the goal of this book is to both provide a framework for winning businessplans and more importantly, to challenge your thinking. There is a standardformat that virtually all business plans adhere to. Rather than simplyproviding yet another rehash of the standard format, we will combine the basic "how-to's"with tough questions and street smart insights into what savvy investors and lendersare really looking for in each section of your plan.

Product details

  • ASIN : 1937832015
  • Publisher : RDA Press, LLC; Reprint edition (May 29, 2012)
  • Language : English
  • Paperback : 210 pages
  • ISBN-10 : 9781937832018
  • ISBN-13 : 978-1937832018
  • Item Weight : 10 ounces
  • Dimensions : 6 x 0.75 x 9 inches
  • Customer Reviews:
    4.6 out of 5 stars 154 ratings

Customer reviews

4.6 out of 5 stars
4.6 out of 5
154 global ratings
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Top reviews from other countries

R. Nanna
5.0 out of 5 stars Brilliant introduction to the world of writing business plans or ...
Reviewed in the United Kingdom on January 26, 2016
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5.0 out of 5 stars AMAZING
Reviewed in the United Kingdom on November 26, 2018
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steven ware
5.0 out of 5 stars Five Stars
Reviewed in the United Kingdom on February 2, 2015
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rhealynm
1.0 out of 5 stars Torn cover when I ordered a brand new one with a glued brown paper across.
Reviewed in the United Kingdom on October 4, 2019
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1.0 out of 5 stars Torn cover when I ordered a brand new one with a glued brown paper across.
Reviewed in the United Kingdom on October 4, 2019
Torn when it arrived
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Makhosi
5.0 out of 5 stars Five Stars
Reviewed in the United Kingdom on January 13, 2015
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