- Series: You Can Write
- Paperback: 122 pages
- Publisher: Writers Digest Books; 1 edition (March 1, 1999)
- Language: English
- ISBN-10: 0898798248
- ISBN-13: 978-0898798241
- Product Dimensions: 6.2 x 0.5 x 9.2 inches
- Shipping Weight: 7.2 ounces
- Average Customer Review: 10 customer reviews
- Amazon Best Sellers Rank: #1,478,560 in Books (See Top 100 in Books)
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You Can Write Greeting Cards 1st Edition
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This book was probably fine back in the day, but is not relevant for the 21st century. Back in the 90's, before the internet was widespread, the retail world of greeting cards was much different. So was the humor. So was the graphic design (process, style, software, etc). Also note that the author was selling her card ideas in the 70's and 80's (so this book was already outdated when it was printed in the 90's).
One of the most important things you need to know is how to submit your ideas to card companies. Alas, this book has nearly zero advice. The author tells you to go buy another book to learn about that: Writers Market (which was, at one time, a very good book, but now, it too is woefully outdated).
Another thing you need to know is how to *design* the card. But this author is only writing the inscriptions. (Card companies can pull any meme from Facebook & Google - in this day and age, most companies need you to submit a completed concept). Alas, this book doesn't touch on design at all.
And yet another thing you need to know is how to copyright your ideas. In this area she has HORRIBLE advice - she says don't bother! Holy moly. Much of this book is simply outdated. But failing to protect your work is a bad idea in any decade.
You should also know that the author herself probably knows all this. She apparently gave up on writing greeting cards, and is instead writing small gift books & kids books.
I'm definitely not trying to insult the author - industries change, and these days they change quickly. I'm just hoping to spare you from wasting time & money going down the wrong path. My advice is look elsewhere.