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The Zeon Files: Art and Design of Historic Route 66 Signs Paperback – May 15, 2016
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Winner of the 2017 New Mexico-Arizona Book Award for History Book - New Mexico
In the mid-twentieth century Eddie's Inferno Cocktail Lounge, Bunny Bread, Paris Shoe Shop, and many other businesses throughout New Mexico and the Southwest displayed eye-catching roadside signs created by the Zeon Corporation. These works of commercial art featured unique designs, irregular shapes, dynamic compositions, and neon light. The legendary fiesta dancer at the Albuquerque Terrace Drive-In theater, for example, was well-known for the grace of its lines, its enormous size, and its flashing neon skirt. Created during a time before the simplified icons of major chains, many of these culturally significant artworks no longer exist. The Zeon Files rescues these historic artifacts from obscurity, presenting a collection of the working drawings of historic Route 66-era signs. In addition to presenting a visually rich archive, the authors discuss the working methods of design and construction and the craft of drafting techniques during this innovative era of American sign making.
- Print length120 pages
- LanguageEnglish
- PublisherUniversity of New Mexico Press
- Publication dateMay 15, 2016
- Dimensions7 x 0.5 x 9.75 inches
- ISBN-109780826356024
- ISBN-13978-0826356024
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Editorial Reviews
Review
"For the artist, design buff, or Route 66-kicker on your list, it's a must have."
--American Road
"A colorful glimpse of Albuquerque's past. . . . Route 66ers will delight in finding original drawings for Route 66 sign survivors."
--Route 66 News
About the Author
Ellen D. Babcock is an associate professor of sculpture at the University of New Mexico. She has exhibited at numerous New Mexico and California venues, including the New Mexico Museum of Art in Santa Fe and the San Francisco Arts Commission Gallery and the Southern Exposure Gallery in San Francisco. She founded Friends of the Orphan Signs (FOS), an organization that sites collaboratively produced public art in abandoned signage.
Product details
- ASIN : 0826356028
- Publisher : University of New Mexico Press (May 15, 2016)
- Language : English
- Paperback : 120 pages
- ISBN-10 : 9780826356024
- ISBN-13 : 978-0826356024
- Item Weight : 11.2 ounces
- Dimensions : 7 x 0.5 x 9.75 inches
- Best Sellers Rank: #3,079,054 in Books (See Top 100 in Books)
- #3,889 in Advertising (Books)
- #5,986 in Graphic Design Techniques
- #62,763 in U.S. State & Local History
- Customer Reviews:
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About the authors

Emeritus Professor Mark C. Childs is the author of the forthcoming Foresight and Design: Composing Future Places (Routledge 2023), NM Historic Preservation award-winning Zeon Files: The Art and Design of Historic Route 66 Signs, with Ellen Babcock (UNM Press 2016); the 2013 EDRA book award winning Urban Composition (Princeton Architectural Press 2012), a Planetizen 2005 top ten book Squares: A Public Place Design Guide (UNM 2004), and Parking Spaces (McGraw-Hill 1999). He lectures on these topics internationally.
He also has published science fiction poetry, a newspaper column, and journal articles.
He runs STREET, a design consulting practice. Mark's interest is the civil roles of architecture - the design of public space, public art, street installations and events, public works, non-profit and community projects, and the composition of cities. In 2005, Mark was a Fulbright Scholar in Cyprus.

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