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Zero History (Blue Ant) Paperback – August 2, 2011
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Another smartly scouted roadmap of alternate routes through today's global culture, applauded the Milwaukee Journal Sentinel, and the other critics agreed. Gibson leads readers on a wild adventure that encompasses fashion, the military-industrial complex, viral marketing, behavioral anthropology, addiction, and even base jumping, weaving all of these distinctive threads into a satisfyingly cohesive whole. A couple reviewers cited some implausible plot twists and exaggerated characters, but most praised Gibson's increased focus on his characters, his razor-sharp prose, and his incisive observations on modern culture. Hailed as the funniest and lightest of Gibson's books to date, Zero History stands well alone, but readers already familiar with the series' previous titles will find this last installment much more rewarding. --This text refers to the Hardcover edition.
After a gig investigating “locative art” for the “overly wealthy and dangerously curious” Hubertus Bigend, founder of the trend-forecasting firm Blue Ant (Spook Country, 2007), Hollis Henry finds herself once again under Bigend's employ. This time she is hired to discover the identity of the designer of a secret brand of clothing called Gabriel Hounds, whom Bigend hopes to enlist in his bid to get into the design, contracting, and manufacture of U.S. military clothing (and its inevitable spin-off into the mainstream consumer market). Military contracting, according to Bigend, is essentially recession proof. Meanwhile, the translator and cryptologist Milgrim (also returning from Spook Country), a former Ativan addict (now in recovery on Bigend's dime) with “zero history” (being off the grid, he has no credit or address history), is asked to assist Hollis in her investigation. What begins as a seemingly innocent apparel-related project takes on more sinister overtones when the two are followed from London to Paris by a competitor with shady dealings in the arms trade and a personal ax to grind with Milgrim. Gibson, who made a name with Neuromancer (1984) and other speculative takes on new technologies, returns to his familiar concerns with hacker culture, surveillance, paranoia, and viral marketing, with occasional digressions into the semiotics of fashion and celebrity and references to cosplay, base jumping, and the Festo AirPenguin (look it up). --Ben Segedin --This text refers to the Hardcover edition.
Top customer reviews
These worlds feel uniquely real and poignant.
Gibson always as something relevant to say about our culture, and always leaves you thinking.
Gibson has followed a somewhat unusual arc as a writer: from Neuromancer, a ground-breaking work of fantasy and science fiction, to the current Bigend Trilogy, which take place in the same world that the reader lives in -- although not, in most cases, the same strata of that world. While the characters and plot of "Pattern Recognition" are a bit fantastic, the events of "Spook Country" are utterly plausible; the characters unusual, but not unusually unusual. This doesn't make them boring or uninteresting, but rather makes them more engaging, at least to me. "Zero History" starts out in this direction, but then reaches back into a science fiction ploy in order to resolve a difficult situation near the end of the plot. In the last few pages, it gets even weirder, with Bigend revealing -- for absolutely no purpose related to the plot, but perhaps as a lead-in to the next novel, something absolutely astonishing that would fit in perfectly with Neuromancer, but simply seems a mix of unnecessary and improbable.
I said I wasn't going to spoil the ending, and I won't, but I will just say that it all seems to fall apart at that point. Bigend, who is a master of secrets, tells his ultimate secret -- not under duress, or to answer some other need, but as a silly boast. There's no need for it. It is a supremely stupid thing for someone who doesn't do stupid things to do.
Let's just say that if there is a fourth book in this series, at the end we find out whether Bigend is the ancestor of Ashpool or Tessier, because that's where this is going. And I find this a disappointing regression.