Amazon Attribution
  • Sales impact analysis across media channels off Amazon

    Overview

     

    Help maximize your return on investment (ROI) and grow your product sales. For the first time, you can measure the impact of display, search, and video media channels based on how consumers discover, research, and buy your products on Amazon.

    Amazon Attribution’s unique conversion metrics — including Amazon detail page views, purchase rate, and sales — give you a comprehensive view into how each of your marketing tactics contribute to shopping activity on Amazon.

     

    “Amazon Attribution gave us deeper insight than the typical engagement and media metrics we receive from other solutions. Using these insights, we were able to quickly optimize our investment strategy and generate greater ROI for Premier Protein.”

    Jeremy Lopez - Media Supervisor at Exverus Media

    Measure

    Gain insight into advertising channel effectiveness through Amazon sales impact analysis

    Optimize

    On-demand attribution reporting allows for in-flight optimization

    Plan

    Review channel performance and relevant Amazon audience segment insights to help plan future marketing strategies that can maximize ROI