The Smashing Magazine GmbH is one of the world's leading online publishing companies in the field of web design and web development. Founded in 2009 by Sven Lennartz and Vitaly Friedman, the company's headquarters are situated in southern Germany's sunny city of Freiburg im Breisgau. Its lead publication, Smashing Magazine, has gathered a devoted community exceeding half a million subscribers, followers and fans. Each and every publication is carefully edited, reviewed and curated according to the high quality standards set in Smashing Magazine's own publication policy. Since its emergence back in 2006, Smashing Magazine has proven to be a trustworthy source of information and technology of the creative web industry.