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The Billionaire's Vinegar: The Mystery of the World's Most Expensive Bottle of Wine Hardcover – May 13, 2008
In 1985, at a heated auction by Christie’s of London, a 1787 bottle of Château Lafite Bordeaux—one of a cache of bottles unearthed in a bricked-up Paris cellar and supposedly owned by Thomas Jefferson—went for $156,000 to a member of the Forbes family. The discoverer of the bottle was pop-band manager turned wine collector Hardy Rodenstock, who had a knack for finding extremely old and exquisite wines. But rumors about the bottle soon arose. Why wouldn’t Rodenstock reveal the exact location where it had been found? Was it part of a smuggled Nazi hoard? Or did his reticence conceal an even darker secret?
It would take more than two decades for those questions to be answered and involve a gallery of intriguing players—among them Michael Broadbent, the bicycle-riding British auctioneer who speaks of wines as if they are women and staked his reputation on the record-setting sale; Serena Sutcliffe, Broadbent’s elegant archrival, whose palate is covered by a hefty insurance policy; and Bill Koch, the extravagant Florida tycoon bent on exposing the truth about Rodenstock.
Pursuing the story from Monticello to London to Zurich to Munich and beyond, Benjamin Wallace also offers a mesmerizing history of wine, complete with vivid accounts of subterranean European laboratories where old vintages are dated and of Jefferson’s colorful, wine-soaked days in France, where he literally drank up the culture.
Suspenseful, witty, and thrillingly strange, The Billionaire’s Vinegar is the vintage tale of what could be the most elaborate con since the Hitler diaries. It is also the debut of an exceptionally powerful new voice in narrative non-fiction.
- Length
319
Pages
- Language
EN
English
- PublisherCrown Publishers
- Publication date
2008
May 13
- Dimensions
7.0 x 1.5 x 10.3
inches
- ISBN-100307338770
- ISBN-13978-0307338778
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Editorial Reviews
From Publishers Weekly
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From Bookmarks Magazine
Copyright © 2004 Phillips & Nelson Media, Inc.
From Booklist
Review
—Business Week
“Splendid...A delicious mystery that winds through musty European cellars, Jefferson-era France and Monticello, engravers' shops, a nuclear physics lab, rival auction houses and legendary multi-day tastings conducted by the shadowy German who had discovered the Jefferson collection...Ripe for Hollywood.”
—USA Today
“This is a gripping story, expertly handled by Benjamin Wallace who writes with wit and verve, drawing the reader into a subculture strewn with eccentrics and monomaniacs...Full of detail that will delight wine lovers. It will also appeal to anyone who merely savours a great tale, well told.”
—The Economist
"A page-turner…What makes Wallace's book worth reading is the way he fleshes out the tale with entertaining digressions into Jefferson's wine adventures, how to fake wines (who knew a shotgun blast could make a bottle look old?) and dead-on portraits of several major wine personalities who intersected unhappily with the wines.”
—Bloomberg
"Wallace’s depiction of rabid oenophiles staging almost decadent events to swill rare wine, knowingly depleting the reserves, are as much fun as the mystery."
—The New York Daily News
“A riveting wine history, wine mystery, and more.”
—Dana Cowin, editor in chief ofFood & Wine
"For anyone with at least a curiosity about precious old wines and the love of a good story, this well-crafted piece of journalism may prove as intriguing and enjoyable as a fine old Bordeaux.”
—Seattle Times
"The season's wine reading cannot get off to a better start than with The Billionaire’s Vinegar, one of the rare books on wine that transcends the genre ...Though the story is the collector’s world, the subject is also greed and how it can contort reality to fit one’s desires. It’s been optioned for Hollywood. I hope the movie’s as good as the book.”
—Eric Asimov, The Pour, New York Times
“It is the fine details--the bouquet, the body, the notes, the finish--that make this book such a lasting pleasure, to be savored and remembered long after the last page is turned. Ben Wallace has told a splendid story just wonderfully, his touch light and deft, his instinct pitch-perfect. Of all the marvelous legends of the wine trade, this curiously unforgettable saga most amply deserves the appellation: a classic.”
—Simon Winchester, author of The Professor and the Madman and A Crack in the Edge of the World
“The Billionaire’s Vinegar is the ultimate page-turner. Written with literary intelligence, it has a cast of characters like something out Fawlty Towers meets The Departed. It takes you into a subculture so deep and delicious, you can almost taste the wine that turns so many seemingly rational people into madmen. It is superb nonfiction.”
—Buzz Bissinger, author of Friday Night Lights
About the Author
Excerpt. © Reprinted by permission. All rights reserved.
Lot 337
A hush had come over the West Room. Photographers' flashes strobed the standing-room-only crowd silently, and the lone sound was the crisp voice of the auctioneer. To the world, Michael Broadbent projected a central-casting British cool, but under the bespoke suit, he was practicing a kind of mind control that calmed him in these situations. The trick was to focus narrowly, almost autistically, on numbers: lot number, number of bidders, paddle numbers, bid steps.
Even after all these years, he still found it bracingly creative to conjure excitement out of a heap of dirty old bottles. No matter how many of them the fifty-eight-year-old Broadbent might see, he retained his boyish sense of marvel at the longevity of wine. Inert antiques were all very well, but there was magic in old wine--a mysterious and wonderful alchemy in something that could live and change for two hundred years and still be drinkable.
Auctioneer was Broadbent's most public role, but it was only one of his distinctions in the wine world. In London he cut a familiar figure, pedaling to work each day on his Dutch ladies' bicycle with basket, legs gunning furiously, a trilby hat perched on his head. Often he was elsewhere, and he kept up a brutal schedule. As founding director of the Christie's wine department, he had spent the last two decades crisscrossing the planet, cataloging the dank and dusty contents of rich men's cellars, tasting tens of thousands of fine wines, and jotting his impressions in slender red hardcover notebooks. Those unassuming scribblings amounted to the most comprehensive diary of wine ever recorded. That diary now consisted of sixty of the Ideal notebooks, and he had collected them in a published tome that was the standard reference on old wines. Under Broadbent's direction, Christie's had largely invented and come to dominate the global market in old and rare wines. While Christie's as a whole was smaller than its great rival, Sotheby's, its wine department was more than twice as big, bringing in 7.3 million the previous season.
Broadbent's peers in the trade acknowledged that his palate was the most experienced in the world. His pocket textbook on wine tasting, the definitive work of its kind, was in its eleventh edition, having sold more than 160,000 copies, and had been translated into eight languages. Any collector hosting an event that aspired to any seriousness made sure to invite Broadbent and his famously sensitive nose. When he arrived at a wine gathering, if so much as a trace of woodsmoke or the merest whiff of cigarette ash besmirched the air, Broadbent would scrunch up his nose, and everything would come to a halt while windows and doors were flung open.
A lean six feet tall, Broadbent had a fringy sweep of whitening hair, and his smile, distinctly hail-fellow-well-met, was tempered by the cocked eyebrow of a worldly man. He looked more aristocratic than many of the dukes and princes alongside whom he sat on Christie's board of directors.
When Broadbent tasted, he would lay his wristwatch next to his little red notebook, so that he could time the wine's changes in the glass. During lulls, if a piano was on hand, he might charm guests with some Brahms, or he might go off by himself to sketch the local scenery.
He was happy to opine, at these tastings, on the wines under consideration. He had a knack for putting wine into memorable words. Sometimes he borrowed from literature, describing one wine as "black as Egypt's night." More often, he minted his own rakish descriptions, seeing a woman in every wine. A '79 P€trus reminded him of Sophia Loren: "You can admire them, but you don't want to go to bed with them." A double magnum of '47 Cantenac-Brown evoked chocolate and "schoolgirls' uniforms."
The taste of the wine he was selling right now in London, just past 2:30 p.m. on Thursday, December 5, 1985, was impossible to know. December 5 had special meaning for Broadbent; it was the same date that James Christie, in 1766, had held the auction house's very first sale. Moments earlier, Broadbent had stepped up to the rostrum in a three-piece suit with a pocket square, and peered out at the room through his eyeglasses.
Lot 337 was the first item of the afternoon session and had been carefully removed from its green felt berth in a glass case nearby. Lucy Godsal, a secretary in Broadbent's office, held the bottle aloft for the room to see. She looked very Christie's--blond, headband, pearl necklace--and Broadbent liked her; she was smart, hardworking, and pretty.
Broadbent had never sold anything quite like this before. A Ch€teau Lafite from 1787, it was the oldest authenticated vintage red wine ever to come up for auction at Christie's. And that was the least of its merits. The bottle was engraved with the initials "Th.J." As Broadbent had described it in the auction catalog, "Th.J. are the initials of Thomas Jefferson." Almost miraculously, the bottle was full of wine and appeared to have survived two centuries intact. The container itself was beautiful and distinctive. "This is one time," Broadbent quipped to the crowd, "when the buyer will get something back on the bottle."
The admittedly fragmentary tale of how the bottle had been found only added to its mystique. According to Hardy Rodenstock, the German collector who had consigned the bottle to Christie's, in the spring of 1985 workers tearing down a house in Paris had broken through a false wall in the basement and happened upon a hidden cache of extremely old wines. The Lafite, inscribed with the initials of the Founding Father, who had lived in Paris from 1784 to 1789 and was the foremost American wine connoisseur of his day, had been among them.
The integrity of the seals, and the high fill levels, Rodenstock had told Broadbent, were remarkable for their age. The cellar had been almost hermetically preserved, its steady temperature in the sweet spot of 50 to 57 degrees Fahrenheit. Rodenstock theorized that the bottles had been walled up to protect them during the chaos of the French Revolution, and had lain undisturbed for two hundred years.
Not surprisingly, Rodenstock refused to divulge the precise location, the exact number of bottles, or anything else about the discovery, despite Broadbent's entreaties. Rodenstock was the leading private collector in Europe, and he had already made a name for himself in rare-wine circles as an unusually skilled bottle hunter. Though he was a longtime customer of Christie's, Rodenstock was a competitor when it came to obtaining private cellars. Private-cellar purchases were often cash deals that went unreported to tax authorities. A certain reticence about his sources was to be expected.
Broadbent felt there were a couple of possibilities. One was that the bottle had indeed been discovered during the excavations of the old Marais district in Paris, much of which had recently been torn up and redeveloped. A rumor less credited by Broadbent, and which he had no intention of putting in the catalog copy, was that the bottle had been part of some sort of Nazi cellar.
Broadbent knew Rodenstock well, trusted him, and would not normally be too concerned with how he had obtained the bottle. But to Broadbent's annoyance, a historical researcher in America had recently been making noises in the press, questioning whether the bottle was in fact Jefferson's. Broadbent had conducted his own research and was satisfied that the circumstantial evidence argued overwhelmingly in favor of the attribution. He couldn't prove it, but on balance, the inducements to proceed outweighed any risk of embarrassment.
The auctioneer's delight in an object that would sell itself accounted for only half of Broadbent's excitement. There was also the oenophile's anticipation, for Lafite was Broadbent's favorite wine. He loved the way it developed in the glass, revealing new depths and facets as it breathed. He thought Lafite the acme of elegance, a racehorse beside the thoroughbred of Mouton and the carthorse of Latour. But to open a bottle as old as this was to play roulette; Broadbent couldn't help wondering what it might taste like. And how to price such an object? When cataloging it for auction, Broadbent gave the estimate as "inestimable." He was rather pleased with his pun.
A number of commission bids--those placed in advance by bidders who could not, or didn't want to, attend--had come in. Chateau Lafite-Rothschild, modern successor to the eighteenth-century vineyard, had placed a 5,000 bid; this had been so eclipsed by other advance bids that the Chateau was out of the running before the session even began. Broadbent could feel confident that a new single-bottle price record was about to be set.
In the West Room, he opened the bidding at 10,000. At first the bids came slowly, moving in 2,000 increments. A paddle would rise here. Another would bob up there. But things quickly heated up, and soon several people were raising paddles at every step.
Broadbent knew everyone in the London trade, and many of them were here in this room, but he reserved his greatest expectations for the Americans. The Jefferson connection, the strength of the dollar (it had hit a historic high earlier in the year), recent auction history--all these factors would surely tempt a deep-pocketed Yank to repatriate the bottle. Marvin Shanken, publisher of the magazine Wine Spectator, was here today, but Broadbent's highest hopes were aimed at the fellow who sat left of the center aisle from where Broadbent stood: Christoper "Kip" Forbes, the thirty-five-year-old son of publisher Malcolm Forbes.
Broadbent didn't think much of Malcolm Forbes, finding him to be a mean sort of chap. He knew that the American publisher collected first growths, the top-ranked Bordeaux reds, though only in lousy vintages. But it was undeniable that Forbes had money and would spend it for something he wanted, and Kip soon entered the bidding.
The price volleyed remo...
Product details
- Publisher : Crown Publishers; First Edition (May 13, 2008)
- Language : English
- Hardcover : 319 pages
- ISBN-10 : 0307338770
- ISBN-13 : 978-0307338778
- Item Weight : 1.3 pounds
- Dimensions : 7 x 1.5 x 10.25 inches
- Best Sellers Rank: #111,480 in Books (See Top 100 in Books)
- #11 in Wine Collecting (Books)
- #133 in Wine (Books)
- #184 in Gastronomy History (Books)
- Customer Reviews:
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About the author

BENJAMIN WALLACE is a features writer at New York magazine and a contributing editor to Vanity Fair. Visit his website at BenjaminWallace.net.
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"The Billionaire's Vinegar" tells of the ingenious "discoverer" (Hardy Rodenstock)of a cache of fine label wines from the time of Thomas Jefferson, said to have been uncovered when a wall of an old cellar in Paris is breached. The bottles are labeled not only with the noble vintners (Margaux, Lafite Yquem) but also with the initials Th.J. engraved on the bottles.
The story wraps itself around a legendary auctioneer (bicycle-riding Michael Broadbent of Christie's), an old wine hunter whose nose supposedly has sniffed and whose palate tasted more old wines than anyone else's. We meet the world of uber uber uber rich collectors whose cellars may include 30,000 bottles or more; the purveyors who may invite these luscious lucrative clients to elite vertical tastings the wines of which can go back 150 years or more. We learn charmingly about a tappet hen from the 1830s and more sinisterly about the growing suspicion that the curse of the Greeks and Romans-----falsifying wines---may have struck again and this time with prices stratospherically above (say $165,000 for a Th.J. bottle) what most of us might buy for a convivial evening.
I recently bought my fourth copy of "The Billionaire's Vinegar" 'cause I keep giving it to buddies together with a bottle of quite drinkable wine in the $15 range. A wonderful read, every chapter vividly written, well-researched, and overflowing with what may be intriguing, quirky insights into the wine-buying lives of the wealthy, avaracious, and acquisitive----as well as the honor given to fine wines.
One thinks of the lovely poem (See Odes and Epodes) in which Horace invites Maecenus to his farm where he will serve not the Chian or Falernian but Sabine wine, sealed by Horace's own hands and laid down quite a few counselships ago. After reading "The Billionaire's Vinegar," we now know by that, Horace probably means "guaranteed unadulterated."
There is not a dull page in this book, even on re-readings, and even the more technical, science-y parts can be page-turners if your heart warms to off-beat stories, well-researched and well-told.
A caution: If, however, reading about multi-billionaires getting taken interests you about as much as latest teen-star gossip or enrages you to march on Wall Street, I can not recommend this book.
Otherwise, BIBENDUM!
By Bob Gelms
The Billionaire’s Vinegar
How many out there like to drink wine? I thought so, me too. Well this book is an entertaining tome about mega rich people behaving over the top about super rare wines that, in the grand scheme of things, shouldn’t really be all that important. It’s also about super rich people getting ripped off for a mega amount of money and that’s always very entertaining.
The story in The Billionaire’s Vinegar dizzyingly revolves around a cache of Bordeaux wine from a superb Chateau circa 1788. That in itself would make this story drink splendidly. The real kicker in all this, and the aspect that had everyone connected to it panting like a thirsty man just in from the desert willing to drink just about anything, is that these bottles were owned by Thomas Jefferson. Wait for it – he also initialed all the bottles.
The man who found the Jefferson bottles, Hardy Rodenstock, is a rather mysterious German wine dealer with a suspicious past and a knack for discovering tremendously rare bottles of some of the world’s best wines. At the time of the Jefferson discovery, an American family with a love for all things Jefferson was supporting an exhibit of Jefferson memorabilia from their vast collection of Jefferson items. The family scion was sent to purchase the bottle at auction. He did and spent $165,000 for the one bottle of wine. I need to mention right here that we are talking about the Forbes family as in Malcolm Forbes and his son Christopher. They were hoodwinked.
There was suspicion from the beginning that Hardy Rodenstock had counterfeited the Jefferson bottles. There wasn’t any proof but there was plenty of suspicion. If you have the desire to counterfeit a bottle of wine The Billionaires Vinegar has a chapter or two on how you can do it and probably get away with it.
This is an intriguing peek into the highbrow world of rare wines and the super rich and what they like to do in their spare time. I was amazed at how cavalier the bottles were treated by the people who bought them. It was as if paying $100,000 for a bottle of wine was an everyday thing and once they had it, it wasn’t interesting any more. I don’t get it but I sure as hell would drink a glass if it was offered to me.
Shadows In The Vineyard
Maximilian Potter has written a riveting tale about a true-life criminal escapade perpetrated on one of the world’s great wineries, Shadows in the Vineyard: The True Story of the Plot to Poison the World's Greatest Wine.
Oenophiles have, more or less, treated the wine region of Burgundy as the bastard stepchild of its more famous sister over in Bordeaux. Those in the know, however, say that wines from Burgundy regularly outperform wines from any other region in France.
There is one Chateau that sits at the top of the pyramid. It is the Domaine de la Romanee-Conti, simplified to DRC. Wine experts consider wines from this Chateau to be the finest in the world and the most expensive wines from the Burgundy region. The terrior of DRC sits on the best wine growing dirt on planet Earth. It’s hard to deny this when you taste their wine.
The crime was a simple one. Blackmail. A mysterious villain, Jacques Soltys, living the life of a hermit in the woods, decides to cash in for the big score. He seems, to me, to be part chemist, botanist and vintner. He is a failure at almost everything he has tried including bank robbing, kidnapping and other illegal schemes.
Now comes Aubert de Villaine, the aristocratic headman and owner of DRC. He receives a puzzling letter that, at first, he disregards. It is, of course, a ransom note. De Villaine will pay the criminal €1 million. If not, the vines themselves will be poisoned. This scheme attacks the basic values and principles of what it means to be French. It is a crime so preposterous as to be almost unthinkable. It can be likened to blowing up the Jefferson Memorial unless you were paid $3 million.
This is a real crime that occurred in 2010 and, sad to say, it partially succeeded. There is a confluence of brilliant detectives, chemists and botanists who try to defeat Soltys. The good guys set up a very clever sting operation to catch Mr. Soltys. A lot happens; a lot.
In the annuls of true crime books this is right up there. It has a literary quality that is matched with Mr. Potter’s exceedingly dramatic pacing that creates tension you can swat at with a grape vine. This is for both lovers of wine and the folks who like true crime. This crime is dastardly and its solving is both clever and timely. I sure enjoyed Shadows in the Vineyard and I’m thinking you will as well.
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Todo perfecto
Gracias
Ich kann dieses Buch jedem Weinliebhaber wärmstens empfehlen, auch in deutscher Sprache.
Zum Wohl!







